38. Reference groups & family influencescont… 1.HOW CONSUMER BEHAVIOR IS RELATED 2.COMPANY DONE ANYTHING TO INCREASE THE CONSUMER LIKING OF THE PRODUCT 3.COMMUNICATION FROM THE SIDE OF THE COMPANY IN THIS DIRECTION 4.ASPECTS OF CB THAT CAN BE FOLLOWED IN FUTURE. 4.ASPECTS OF CB THAT CAN BE FOLLOWED IN FUTURE.
42. Quality of service rendered by sales executivecont… 1.HOW CONSUMER BEHAVIOR IS RELATED 2.COMPANY DONE ANYTHING TO INCREASE THE CONSUMER LIKING OF THE PRODUCT 3.COMMUNICATION FROM THE SIDE OF THE COMPANY IN THIS DIRECTION 4.ASPECTS OF CB THAT CAN BE FOLLOWED IN FUTURE. 4.ASPECTS OF CB THAT CAN BE FOLLOWED IN FUTURE.
43.
44. Target market around 1000 householdscont… 1.HOW CONSUMER BEHAVIOR IS RELATED 2.COMPANY DONE ANYTHING TO INCREASE THE CONSUMER LIKING OF THE PRODUCT 3.COMMUNICATION FROM THE SIDE OF THE COMPANY IN THIS DIRECTION 4.ASPECTS OF CB THAT CAN BE FOLLOWED IN FUTURE. 4.ASPECTS OF CB THAT CAN BE FOLLOWED IN FUTURE.
45.
46. e.g. Choosing not be buy Top Ramon’s Noodle as Maggie has been traditionally used at home
47. Tendency to co-shop influences decision.cont… 1.HOW CONSUMER BEHAVIOR IS RELATED 2.COMPANY DONE ANYTHING TO INCREASE THE CONSUMER LIKING OF THE PRODUCT 3.COMMUNICATION FROM THE SIDE OF THE COMPANY IN THIS DIRECTION 4.ASPECTS OF CB THAT CAN BE FOLLOWED IN FUTURE. 4.ASPECTS OF CB THAT CAN BE FOLLOWED IN FUTURE.
48.
49. Some Consumers look at the variety available, the brand they use and compare its utility and prices.
50. Consumers Look for a one-stop-shop solution with quality service.1.HOW CONSUMER BEHAVIOR IS RELATED 2.COMPANY DONE ANYTHING TO INCREASE THE CONSUMER LIKING OF THE PRODUCT 3.COMMUNICATION FROM THE SIDE OF THE COMPANY IN THIS DIRECTION 4.ASPECTS OF CB THAT CAN BE FOLLOWED IN FUTURE. 4.ASPECTS OF CB THAT CAN BE FOLLOWED IN FUTURE.
51. Presented By:- Aditya Bhutani Niraj Shah Payal Jain Poonam Samar Priyanka Juneja Ronak Jain Tanesh Kothari Tanmay Pandya