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Social Media for Firstgiving:  What we’ve learned Frank Days / @tangyslice Firstgiving.com / @firstgiving Social Media Breakfast 11 / #SMB11 December 10, 2008
Successful Web 1.0 Business
We should be a  social media company too 3 million FB users!!
Get some interns and a web 2.0 guy & for bonus points, a web 2.0 PR firm, and throw up some blogs!
A series of experiments…
Tagging…
Tagging… 140 new pages tagged… … out of 25,000 active pages on the system About 15% of all fundraising pages have tags
Tagging… The lucky winner
Digging…
Digging… Hundreds of pages Dugg, but not many Diggs each
Twitter…
Twitter…
Twitter…
Twitter… Big tweeter in small pond?
Facebook…
Facebook…  273 members, many of them not even Firstgiving customers
Facebook…
What we’ve learned ,[object Object],[object Object],[object Object]

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