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Is Your Campus Visit a
           Death March?
                                   KY ACAC
           Jeff Kallay, VP Consulting, a.k.a. “Apostle of Authenticity”
                   Trent Gilbert, CXO, Chief eXperience Officer



Monday, March 19, 12
Positives
             Experiences
Monday, March 19, 12
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Monday, March 19, 12
Monday, March 19, 12
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2                3                4                        5                  6             7           8           9         10      11           12            13          14        15       16             17          18                19             20             21             22        23       24        25           26            27        28



                                                                                                                                                                                        Furman Golf Club                                                                                                                                                   Woodlands
                                                                                                                                                                                                                                                                                                                                                           at Furman
                                                                                                                                                                                                                                                                                                                             To White Horse Road
                                                                                                                                                                                                                                                                                                                             (Highway 25 Bypass)
  Furman University Campus                                                                                                                                                                                                                                                                                                    To REK Golf Center
                                                                                                                                                                                                                                                                                                                                To Observatory
                                                                                                                                                                                                                         Trail
                                                                                                                                                                                                                Rabbit
               Greenville, South Carolina                                                                                                                                                              Swamp
                                                                                                                                                                                                                               Adventure Challenge Course




                                                                                                                                                                                                                                                                                                                                                   d
                                                                                                                                                                                                                                                                                                                                               Roa
                                                                                                                                                                                                                                            Thoreau




                                                                                                                                                                                                                                                                                                                                              ord
                                                                                                           Softball                                                                                                                          Cabin




                                                                                                                                                                                                                                                                                                                                              eF
                                                                                                           Stadium
                                                                                                                                                                                                                                                                                                    Amphitheater




                                                                                                                                                                                                                                                                                                                                          Ro
                                                                                                                                        P                                                                                                                                                                                                                                   K
                                                                                                                                                                                    P
                                                                                                                                                                                                              Furman Lake
                                                                                                   Soccer                                                 E Field                                                                                                                                                                                      H
                                                                                                                                                                                                                                                                                                                  North
                                                                                                  Practice
                                                                                    ad                                                                                                                                                                                                                         Intramural
                                                                               Ro                   Field
                                                                                                                                                                      Sand Courts                  Rose                                                                                                         Complex
                                                                      p   el                                       Baseball                                                                       Garden                                                                                   Duke
                                                               C   ha                                              Stadium                                                                                                                                                                Energy           P
                                                      c   an
                                                                                                                                                                                                                                                                                          Village
                                               D   un                                                                                                                                                                                                                                                                                          G

                                                                                                                                                                                                                                                                                                                                                                  I
                                                                                                                              Soccer Stadium
                                                                   Outoor
                                                                   Tennis                                                                                                                                                                                                                  Asia
                                                                   Courts                    Track &                                                                                                                                                                                      Garden                                      E                D
                                                                                              Field          Football                                                                                                                                                                                                                                                  J
                                                                                                             Practice                                                                                                                                                                                               F
                                                                                                              Field                                                                                                                                                           Place of Peace

                                                                                                                                                                                                                                                                                                                                          C
                                                                                                                                         PAC
                                                                                                                                        Circle
                                                                                                                                                                                                                                                                                 P
                                                                                                                                                      Furm                                                                           P                                                                         A                  B
                                                                                                                                                          an M
                                                                                    Rugby                                                                           all                                                  V
                                                                                     Pitch                                          P
                                                                                                                                                                                                 Furman Mal
                                                                                                                                                                                                           l
                                                                                                                                                      P
                                P                                                                                                                                                                                                                                                           P

                                                               P                                                                                                                                   P
                                                                                                                   Football
                                                                                                                   Stadium                                                                                                                                      P
                                                                                                                                                                                                                                                                                                                                                       P   Visitor Parking
                                                                                                                                                                                                                                                                                                                                                       V   Hartness Welcom
                                                                                                                                                                                                                                   Main
                                                                                                                                                                                                                                 Entrance                                                                                                                  Center/
                                                                                                                                                                                                                                                                                      6                                                                    Visitor Center
                                                                                                                                                                                                                                                                              ay 27
                                                                                                                                                                                                                                                                  /H   ighw                                                                                Public Safety
                                                                                                                                                                                                                                                       Hig   hway
    Band Practice                                                                                                                                                                                                                               sett                                                                                                       South Campus
       Field                                                                                                                                                                                                                             Poin
                                                                                                                                                                                                                                                                                                                                                           Central Campus
                                                                                                                                                                                                                                  Visit <www.furmanevents.com> or call 864.294.3737 for event information.                                                 North Campus




           2                3                4                        5                  6             7           8           9         10      11           12            13          14        15       16             17          18                19             20             21             22        23       24        25           26            27        28



ersity, Greenville, South Carolina. All rights reserved. Printed on recycled paper.




   Monday, March 19, 12
Monday, March 19, 12
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Monday, March 19, 12
Monday, March 19, 12
Monday, March 19, 12
Monday, March 19, 12
Monday, March 19, 12
What Else
               Can You Do?
Monday, March 19, 12
Set the
                       Expectation
                         Better
Monday, March 19, 12
Use Campus
                 Maps Better
Monday, March 19, 12
Use Images/
          Photos Better
Monday, March 19, 12
Give Guests the
    Tools to
  Discover On
   Their Own
Monday, March 19, 12
“People won’t remember
             what you say or do, but
           they will always remember
           how you made them feel.”
Monday, March 19, 12
Monday, March 19, 12
Monday, March 19, 12
Monday, March 19, 12
Monday, March 19, 12
Monday, March 19, 12
Monday, March 19, 12
Is Your Campus Visit a
           Death March?
                        targetx.com/slideshare
                        Jeff Kallay kallay@targetx.com
                       Trent Gilbert gilbert@targetx.com



Monday, March 19, 12

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Is your Campus Visit a Death March? KYACAC Part 2