1. +
Media Timeline for Main
Task

2. +
The first Television Advert
 The first ever television advert was made on the 22nd
September 1955
 It was 70 seconds long
 It was made by AB-Pathe and it advertised watches.
 TV adverts were originally created to cover the cost of actually
making the Programme on television.

3. +
Adverts at this time
 They were shown in Black and White
 They were much longer than adverts today
 The presenter of early adverts was often a known person and
would be shown using the product that they are advertising as
well as describing the reason as to why you should buy this
product.

4. +
1950-1970
 In 1950, television adverts were dominated by food and soap
powder manufactures.
 In 1960 there was not a lot of car advertisements due to
agreements not to advertise between manufactures. This is
was the same with spirits.
 However in 1970, the car company Datsun broke the
agreement.
 In1965 there was a report sent to ban cigarette advertisements.
 In 1970 television advertisements were much more advanced
due to the increase in realist colours an pictures.

5. +
1970-1990
 Towards the end of the 1970s, cooperate advertisement began
to appear.
 In the 1980 television advertisement began to change. This
was due to new outlets such as channel 4 and breakfast
television.
 In the late 1980s interactive adverts were introduced
 In 1993 the first adverts for undertakers was shown