SlideShare una empresa de Scribd logo
1 de 7
Digital marketing battle:
SEO VS SMO
SEO or Search Engine Optimization is a technique
used by website owners to make their website more
search engine friendly.

SMO or Social Media Optimization the process of
optimizing your website for social media sites like
Facebook, Twitter, LinkedIn and others.
 Top rank on Search engines
 Utilizes relevant keywords to woo search engines

 Regularly posts fresh and relevant content

 Increases the number of visitors and page views

 Helps in getting plenty of back-links to your website
from other relevant sites.
• A more active form of marketing
• It is Cost-effective

• Builds online credibility
• Brand Awareness
• Instantly connects with a variety of groups

• Helps in exposure on multiple online platforms
when promoting your brand
Both Together
• Both SMO and SEO strive to attract traffic, higher
rankings, popularity and site success.

• Their mixture helps in achieving short as well as long lasting
success
• Both techniques require content for crawling the search spiders
or the traffic who will hook on to a page
• Social media postings helps to increase your SEO overall
rankings.
• Have a synergy between SMM and SEO and use it properly to
attract the right audience.
Our Contact Details
• Corporate Office
2nd floor, Amar House,
Maratha Grantha Sangrahalaya Marg,
Naigaum Cross Road,
Dadar (E), Mumbai, Maharashtra 400014.
• Phone: 022-2410 2331 / 3192 9248
• E-mail :contact@thebrandsaloon.com
• Web site: www.thebrandsaloon.com
Digital Marketing Battle-SEO vs SMO

Más contenido relacionado

Destacado

Media Trends in America. Past, Present and Future--Duane "DJ" Sprague
Media Trends in America. Past, Present and Future--Duane "DJ" SpragueMedia Trends in America. Past, Present and Future--Duane "DJ" Sprague
Media Trends in America. Past, Present and Future--Duane "DJ" SpragueDuane "DJ" Sprague
 
Db research e invoicing 8-2009
Db research e invoicing 8-2009Db research e invoicing 8-2009
Db research e invoicing 8-2009ECR Community
 
Planificacion de mi tiempo
Planificacion de mi tiempoPlanificacion de mi tiempo
Planificacion de mi tiempoKaarlitaQuinche
 
Катя Микула – Сложности работы с удалённой командой при матричной структуре ...
Катя Микула – Сложности  работы с удалённой командой при матричной структуре ...Катя Микула – Сложности  работы с удалённой командой при матричной структуре ...
Катя Микула – Сложности работы с удалённой командой при матричной структуре ...Promodo
 
MANITOS_Area técnico-laboral
MANITOS_Area técnico-laboralMANITOS_Area técnico-laboral
MANITOS_Area técnico-laboralmanitosgumiel
 
תמי תמיר - תורת המשחקים האלגוריתמית
תמי תמיר - תורת המשחקים האלגוריתמיתתמי תמיר - תורת המשחקים האלגוריתמית
תמי תמיר - תורת המשחקים האלגוריתמיתשתים עשרה דקות
 
HAWK - Prospecção Comercial B2B
HAWK - Prospecção Comercial B2BHAWK - Prospecção Comercial B2B
HAWK - Prospecção Comercial B2BRodrigo Nunes
 
Alex Manchester Pria 08 Slideshare
Alex Manchester Pria 08 SlideshareAlex Manchester Pria 08 Slideshare
Alex Manchester Pria 08 SlideshareAlex Manchester
 
Conscious Project Management White Paper
Conscious Project Management White PaperConscious Project Management White Paper
Conscious Project Management White PaperColin Ellis
 
The Roadmap to Great Work
The Roadmap to Great WorkThe Roadmap to Great Work
The Roadmap to Great WorkO.C. Tanner
 
The Perfect Harmony of the Numbers of the Hebrew Kings
The Perfect Harmony of the Numbers of the Hebrew KingsThe Perfect Harmony of the Numbers of the Hebrew Kings
The Perfect Harmony of the Numbers of the Hebrew Kingsfeedsheep1600
 

Destacado (15)

Time Has An End
Time Has An EndTime Has An End
Time Has An End
 
Media Trends in America. Past, Present and Future--Duane "DJ" Sprague
Media Trends in America. Past, Present and Future--Duane "DJ" SpragueMedia Trends in America. Past, Present and Future--Duane "DJ" Sprague
Media Trends in America. Past, Present and Future--Duane "DJ" Sprague
 
User Flows
User FlowsUser Flows
User Flows
 
Db research e invoicing 8-2009
Db research e invoicing 8-2009Db research e invoicing 8-2009
Db research e invoicing 8-2009
 
Planificacion de mi tiempo
Planificacion de mi tiempoPlanificacion de mi tiempo
Planificacion de mi tiempo
 
Катя Микула – Сложности работы с удалённой командой при матричной структуре ...
Катя Микула – Сложности  работы с удалённой командой при матричной структуре ...Катя Микула – Сложности  работы с удалённой командой при матричной структуре ...
Катя Микула – Сложности работы с удалённой командой при матричной структуре ...
 
MANITOS_Area técnico-laboral
MANITOS_Area técnico-laboralMANITOS_Area técnico-laboral
MANITOS_Area técnico-laboral
 
Challenge Us! 2
Challenge Us! 2Challenge Us! 2
Challenge Us! 2
 
תמי תמיר - תורת המשחקים האלגוריתמית
תמי תמיר - תורת המשחקים האלגוריתמיתתמי תמיר - תורת המשחקים האלגוריתמית
תמי תמיר - תורת המשחקים האלגוריתמית
 
Nepse Technical Analysis April 17 - April 21, 2016
Nepse Technical Analysis April 17 - April 21, 2016Nepse Technical Analysis April 17 - April 21, 2016
Nepse Technical Analysis April 17 - April 21, 2016
 
HAWK - Prospecção Comercial B2B
HAWK - Prospecção Comercial B2BHAWK - Prospecção Comercial B2B
HAWK - Prospecção Comercial B2B
 
Alex Manchester Pria 08 Slideshare
Alex Manchester Pria 08 SlideshareAlex Manchester Pria 08 Slideshare
Alex Manchester Pria 08 Slideshare
 
Conscious Project Management White Paper
Conscious Project Management White PaperConscious Project Management White Paper
Conscious Project Management White Paper
 
The Roadmap to Great Work
The Roadmap to Great WorkThe Roadmap to Great Work
The Roadmap to Great Work
 
The Perfect Harmony of the Numbers of the Hebrew Kings
The Perfect Harmony of the Numbers of the Hebrew KingsThe Perfect Harmony of the Numbers of the Hebrew Kings
The Perfect Harmony of the Numbers of the Hebrew Kings
 

Último

Exploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with MilvusExploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with MilvusZilliz
 
AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024The Digital Insurer
 
CNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In PakistanCNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In Pakistandanishmna97
 
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdfRising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdfOrbitshub
 
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FMESafe Software
 
Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...
Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...
Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...Angeliki Cooney
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...Martijn de Jong
 
DBX First Quarter 2024 Investor Presentation
DBX First Quarter 2024 Investor PresentationDBX First Quarter 2024 Investor Presentation
DBX First Quarter 2024 Investor PresentationDropbox
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerThousandEyes
 
AWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of TerraformAWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of TerraformAndrey Devyatkin
 
Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024
Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024
Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024Victor Rentea
 
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWEREMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWERMadyBayot
 
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...apidays
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingEdi Saputra
 
Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...
Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...
Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...apidays
 
ICT role in 21st century education and its challenges
ICT role in 21st century education and its challengesICT role in 21st century education and its challenges
ICT role in 21st century education and its challengesrafiqahmad00786416
 
Artificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : UncertaintyArtificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : UncertaintyKhushali Kathiriya
 
MS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectorsMS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectorsNanddeep Nachan
 
Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024The Digital Insurer
 
Cyberprint. Dark Pink Apt Group [EN].pdf
Cyberprint. Dark Pink Apt Group [EN].pdfCyberprint. Dark Pink Apt Group [EN].pdf
Cyberprint. Dark Pink Apt Group [EN].pdfOverkill Security
 

Último (20)

Exploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with MilvusExploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with Milvus
 
AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024
 
CNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In PakistanCNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In Pakistan
 
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdfRising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
 
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
 
Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...
Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...
Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...
 
DBX First Quarter 2024 Investor Presentation
DBX First Quarter 2024 Investor PresentationDBX First Quarter 2024 Investor Presentation
DBX First Quarter 2024 Investor Presentation
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
 
AWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of TerraformAWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of Terraform
 
Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024
Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024
Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024
 
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWEREMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
 
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
 
Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...
Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...
Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...
 
ICT role in 21st century education and its challenges
ICT role in 21st century education and its challengesICT role in 21st century education and its challenges
ICT role in 21st century education and its challenges
 
Artificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : UncertaintyArtificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : Uncertainty
 
MS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectorsMS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectors
 
Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024
 
Cyberprint. Dark Pink Apt Group [EN].pdf
Cyberprint. Dark Pink Apt Group [EN].pdfCyberprint. Dark Pink Apt Group [EN].pdf
Cyberprint. Dark Pink Apt Group [EN].pdf
 

Digital Marketing Battle-SEO vs SMO

  • 2. SEO or Search Engine Optimization is a technique used by website owners to make their website more search engine friendly. SMO or Social Media Optimization the process of optimizing your website for social media sites like Facebook, Twitter, LinkedIn and others.
  • 3.  Top rank on Search engines  Utilizes relevant keywords to woo search engines  Regularly posts fresh and relevant content  Increases the number of visitors and page views  Helps in getting plenty of back-links to your website from other relevant sites.
  • 4. • A more active form of marketing • It is Cost-effective • Builds online credibility • Brand Awareness • Instantly connects with a variety of groups • Helps in exposure on multiple online platforms when promoting your brand
  • 5. Both Together • Both SMO and SEO strive to attract traffic, higher rankings, popularity and site success. • Their mixture helps in achieving short as well as long lasting success • Both techniques require content for crawling the search spiders or the traffic who will hook on to a page • Social media postings helps to increase your SEO overall rankings. • Have a synergy between SMM and SEO and use it properly to attract the right audience.
  • 6. Our Contact Details • Corporate Office 2nd floor, Amar House, Maratha Grantha Sangrahalaya Marg, Naigaum Cross Road, Dadar (E), Mumbai, Maharashtra 400014. • Phone: 022-2410 2331 / 3192 9248 • E-mail :contact@thebrandsaloon.com • Web site: www.thebrandsaloon.com