2. What
is
Google
Plus?
Google
Plus
is
Google’s
answer
to
the
social
network.
• Google Plus was launched on
June 28, 2011. Similar to
Facebook, it is described as
Google’s version of the social
network.
• Google+ attracted 25 million
users in less than one month.
Facebook and Twitter did not
see that many users for nearly
three years.
• Google Plus is a mix of social
products including a newsfeed, www.plus.google.com
recommendation engine, video
chat, group texting service and
a contact management service.
Thursday, August 4, 2011
3. Components
of
Google
Plus
•
+Circles-‐Manages
your
contacts
•
+Sparks-‐Manages
your
interests
and
content
•
+Hangouts-‐Group
video
chat
•
+Huddle-‐Group
text
messages
Thursday, August 4, 2011
4. Circles
Circles
are
a
way
to
manage
and
organize
your
contacts
Your
contacts
receive
a
no@fica@on
when
you
add
them
to
one
of
your
circles,
but
they
cannot
see
which
circle
you
have
added
them
to.
Thursday, August 4, 2011
5. Sparks
Google+
Sparks
are
similar
to
the
fan
pages
you
like
on
Facebook.
Topics
you
add
to
Sparks
show
up
in
your
Google+
stream
(newsfeed)
and
allow
you
to
share
arAcles
with
your
circles
www.plus.google.com
Thursday, August 4, 2011
6. Hangouts
• Hangouts
is
a
video
chat
component
within
Google+.
• You
can
let
specific
circles
know
you
are
“hanging
out”
and
see
who
drops
by
to
chat,
without
anyone
ini@a@ng
the
conversa@on.
• Hangouts
allows
you
to
chat
with
up
to
10
people
at
one
@me.
See Hangouts in
Action
www.plus.google.com
Thursday, August 4, 2011
7. Huddles
Huddle
is
an
app
for
Google+
users
that
allows
you
to
turn
individual
conversa@ons
into
one
group
chat
session
Google+ Huddle Demo
www.plus.google.com
Thursday, August 4, 2011
8. Huddles
Huddle
is
an
app
for
Google+
users
that
allows
you
to
turn
individual
conversa@ons
into
one
group
chat
session
Google+ Huddle Demo
www.plus.google.com
Thursday, August 4, 2011
9. Google
+1
If
you
are
signed
into
Google+,
your
search
results
may
highlight
relevant
content
that
is
created
or
shared
by
your
social
connecAons.
•Websites,
blogs
and
content
shared
or
created
by
your
friends
•Web
content
that
has
been
recommended
or
shared
by
others
using
+1
buLon.
Thursday, August 4, 2011
10. Google
+1
• The
+1
buLon
publicly
shows
content
and
websites
you
recommend
on
the
web.
It
can
appear
in
a
variety
of
places
including
on
Google
and
on
sites
across
the
web.
• Your
+1’s
and
your
social
connec@ons
directly
relate
to
your
Google+
stream,
and
content
you
see
in
Google
Search.
• Recommenda@ons
from
people
in
your
Google+
Circles,
Gmail
contacts
and
people
you
follow
on
Google
Reader
and
Buzz.
• Your
+1s
appear
across
the
web
as
annota@ons
on
the
content
you
recommend.
It
also
appears
in
a
tab
on
your
Google+
profile,
allowing
you
to
manage
your
list
and
control
who
sees
it.
Thursday, August 4, 2011
11. Google+
Stats
As
of
July
16,
Google+
is
the
42nd
most-‐visited
social
networking
site
in
the
U.S.
and
the
638th
most-‐visited
site
on
the
web
■ 56%
of
Google+’s
upstream
traffic
came
from
other
Google
proper@es
last
week,
with
34%
of
that
traffic
coming
from
Google.com.
And
37%
of
its
upstream
traffic
came
from
search
engines,
while
21%
of
its
traffic
was
driven
by
email
■ Google+
is
dominated
by
young
adults.
Its
biggest
age
group
for
the
four
weeks
ending
July
14
was
the
25-‐34
age
bracket,
which
accounted
for
38.37%
of
all
visits.
The
week
before,
the
en@re
18-‐34
age
bracket
made
up
just
38.11%
of
total
visitors.
■ Los
Angeles,
New
York
City
and
San
Francisco
are
the
most
dominant
metropolitan
areas
driving
www.plus.google.com
traffic
to
Google+.
Aus@n,
TX
was
the
most
dominant
city
for
the
plaborm
most
recently.
Thursday, August 4, 2011
12. What about Google+ business pages?
• Google
has
asked
businesses
not
to
sign
up
for
Google+
just
yet,
because
they
are
working
on
creaAng
pages
for
businesses
similar
to
pages
on
Facebook.
• Businesses
could
fill
out
a
form
online
for
consideraAon
to
test
new
business
features
on
Google+
first-‐allowing
certain
businesses
to
test
the
new
beta
version.
• Word
on
the
street
is
that
a
promising
feature
for
marketers
will
be
using
Sparks
to
posiAon
their
content
to
appear
in
the
feed
for
certain
terms
just
like
websites
appear
near
the
top
on
Google
search
results.
This
cannot
be
done
yet
because
Google
has
yet
to
reveal
how
they
determine
which
stories
are
presented
on
Sparks.
• Google+
for
businesses
is
coming
by
the
end
of
the
year
according
to
Google,
it
is
just
a
maSer
of
making
the
plaTorm
relevant
and
useful
for
businesses
first.
Thursday, August 4, 2011
