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Welcome to Home
  Staging 101


           Presented by:
Arletha (Candy) Myers, REALTOR®
   Long and Foster Realtors, Inc.
The Ugly truth
• Perception is Realty when it comes to
  selling your home!
Today’s Objectives
• Talk about the five steps
  of staging
• Apply the five steps to
  every room in the house.
• Identify any barriers to
  your home and discuss
  solutions.
• Discuss ways to lower
  costs involved.
• Identify local resources to
  help
• View examples of low
  cost updates
Minimize & Re-arrange
•   Store any un-necessary
    furniture
•   Analyze current arrangement
    of accent furniture and
    accessories (relocate if
    needed)
•   Create a focal point in each
    room.
•   Minimize personal belongings
    that might distract attention
    from the homes features.
•   Create a list of any additional
    items that you might want to
    purchase for accents.
Create Warmth
•   Exterior warmth
•   Welcome candles
•   Music
•   Fireplace
•   Lights on timers
Create Interest


•   Color Scheme
•   Lighting
•   Entry door hardware
•   Well groomed yard/plants
•   Screens off
•   Drapes & Blinds open
Room by Room
Entry
• Think First IMPRESSION!
• Make the buyer WANT to
  see more
• Update light fixtures
• Consider wall paper
  removal or changing paint
  color
• Be aware of odors…pet
  or smoke
• Don’t over disguise
Kitchen



• Remove or put away
  unwanted items and
  items not being used
• Consider updates to
  lighting, hardware,
  and appliances
Dining Room


• Minimize table size
• Consider place
  settings
• Consider
  updating/eliminating
  window treatments
Family Room



• Remove personal items or consider
  grouping
• Arrange furniture to enhance flow and
  create a cozy setting
• Provide adequate lighting
• Create warmth with candles or
  fireplace
• Consider rental of updated furniture
Bedrooms
• Remove personal
  items from room
• Minimize kid’s clutter
• Consider new bed
  linens
Bathrooms
• Remove all personal
  hygiene items from
  the site
• Remove “visual
  clutter” mats, toilet lid
  covers etc.
• Consider updates to
  fixtures and
  decorative
  accessories.
Exterior
• Preparing the
  outside for curb
  appeal
• Keep lawn cut
• Trim shrubs
• Edge driveway &
  sidewalks
• Replace downed
  shutter, gutters,&
  downspouts
• Paint front door if
  necessary
• Plant flowers
• Replace torn
  screens

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Candy's welcome to home staging 101

  • 1. Welcome to Home Staging 101 Presented by: Arletha (Candy) Myers, REALTOR® Long and Foster Realtors, Inc.
  • 2. The Ugly truth • Perception is Realty when it comes to selling your home!
  • 3. Today’s Objectives • Talk about the five steps of staging • Apply the five steps to every room in the house. • Identify any barriers to your home and discuss solutions. • Discuss ways to lower costs involved. • Identify local resources to help • View examples of low cost updates
  • 4. Minimize & Re-arrange • Store any un-necessary furniture • Analyze current arrangement of accent furniture and accessories (relocate if needed) • Create a focal point in each room. • Minimize personal belongings that might distract attention from the homes features. • Create a list of any additional items that you might want to purchase for accents.
  • 5. Create Warmth • Exterior warmth • Welcome candles • Music • Fireplace • Lights on timers
  • 6. Create Interest • Color Scheme • Lighting • Entry door hardware • Well groomed yard/plants • Screens off • Drapes & Blinds open
  • 8. Entry • Think First IMPRESSION! • Make the buyer WANT to see more • Update light fixtures • Consider wall paper removal or changing paint color • Be aware of odors…pet or smoke • Don’t over disguise
  • 9. Kitchen • Remove or put away unwanted items and items not being used • Consider updates to lighting, hardware, and appliances
  • 10. Dining Room • Minimize table size • Consider place settings • Consider updating/eliminating window treatments
  • 11. Family Room • Remove personal items or consider grouping • Arrange furniture to enhance flow and create a cozy setting • Provide adequate lighting • Create warmth with candles or fireplace • Consider rental of updated furniture
  • 12. Bedrooms • Remove personal items from room • Minimize kid’s clutter • Consider new bed linens
  • 13. Bathrooms • Remove all personal hygiene items from the site • Remove “visual clutter” mats, toilet lid covers etc. • Consider updates to fixtures and decorative accessories.
  • 14. Exterior • Preparing the outside for curb appeal • Keep lawn cut • Trim shrubs • Edge driveway & sidewalks • Replace downed shutter, gutters,& downspouts • Paint front door if necessary • Plant flowers • Replace torn screens