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PINTEREST AND LIBRARIES
PINTEREST BACKGROUND


Founded in early 2010



“How do you remember what you want to
remember?”



Appeal to visual culture
WHAT’S IT ALL ABOUT?
4th most popular social media site
 Create topic boards and fill them up with pins
 Follow other users or specific boards
 Repin, like, and comment on other users pins
 Share your recent pins on Facebook and Twitter

GETTING STARTED


Create an account
using Email,
Facebook, or Twitter

Options:
 Pin it Button
-Bookmark
 Pin it and Follow
Buttons for website
 Secret boards
 Group boards
 Apps
The

COPYRIGHT
Question?
GUIDELINES
Pin your own content as much as you can!
 Pin images with a ‘Pin Me’ button
 Include original (AND CORRECT) links
 Pin items covered under Creative Commons
licensing
 Fair use pinning
 When in doubt, ASK!

USE IN LIBRARIES
Get ideas for programs, crafts, displays
 Promote library activities
 Readers’ Advisory
 Highlight historical photos/archives
 Show pictures of the library
 Link to new books
 Pinterest Parties

INTRODUCE STAFF
COMMUNITY CONNECTIONS
FUN THINGS!
PEOPLE/LIBRARIES ON PINTEREST
New York Public Library
 Cook Memorial Public Library District – IL
 Fullerton Public Library- CA
 Kenton Public Library- KY
 Oakland Public Library- Teen Zone
 Awful Library Books- Just for fun!
 American Library Association
 Indiana State Library
 Suzanne Walker – Children’s Consultant @ ISL

SOURCES

http://edudemic.com/2012/03/20-ways-libraries-are-using-pi
 http://www.experian.com/hitwise/online-trends-social-media
 http://yalsa.ala.org/blog/2012/03/29/pinterest-copyright-conc
 http://opensource.com/life/12/3/pinterest-and-copyright-why
 http://blog.lib.umn.edu/copyrightlibn/2012/03/pinterest-copy
 http://www.copyright.gov/fls/fl102.html
 http://mashable.com/category/pinterest/

QUESTIONS??

Jill Stange
Professional Development Office
317-650-8492
jstange@library.in.gov

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Pinterest and Libraries

Notas del editor

  1. Founded by Ben Silbermann (of West Des Moines, Iowa), Paul Sciarra, and Evan Sharp, (about 80% of users are women!) Make bookmarking a more fun and interactive experience Even CNN has become more visual, think of images and videos on homepage
  2. Behind facebook, twitter, and youtube – Experian hitwise social media trends
  3. Options libraries might be interested in: Add pin it button to your bookmark bar for easy pinning from external sites Add the pin it and follow buttons to your website to encourage patrons to see your activity and share your content Secret boards- not visible to public Shared boards- invite others to pin to a board with you (ex. Other staff, patrons) Click on P to begin live Demo: Explain homepage when logged in Show pin, repin, comment and like options Show how image links to original site How to add and edit boards How to upload and original pin Help info Copyright blurb How to add pin it button to bookmark bar and example pinning from an external site
  4. Feelings are still mixed on the copyright issues surrounding Pinterest. Pinterest’s terms of service is essentially removing them from responsibility and placing the burden of responsibility on users. This makes some people very nervous! However, it is not much different than other social networking sites which encourage you to share information and pass on content. The internet is a culture of sharing! Pinterest allows website owners to add code which prevents their images from being pinned and has a link to a complaint form. Others will add pin it buttons encouraging you to pin their content. Many feel that Pinterest usage falls under fair use in the library. Fair Use: The purpose and character of the use, including whether such use is of commercial nature or is for nonprofit educational purposes The nature of the copyrighted work The amount and substantiality of the portion used in relation to the copyrighted work as a whole The effect of the use upon the potential market for, or value of, the copyrighted work
  5. 6 tips for smarter, safer, pinning- YALSA blog post “Pin your own content with the intent to share.  Sharing our ideas is one of the strengths of the YALSA community. We can confidently repin each other’s images if we post them with sharing in mind. Pin images when creators have attached a “Pin Me” button. They are inviting you to share as well. Pin original posts and include links with your pins. Pinterest suggests doing so on their etiquette page.  Attribution does not necessarily make copies legal under fair use, but it is always a good idea to give credit to creators.  And it can help you find the source of a pin when you want to learn more. Pin things licensed with Creative Commons licenses. Most creators who license their work this way invite sharing as long as you give them credit and link back to their work. Learn more about the different kinds of licenses from Creative Commons here. Some amount of pinning and repinning is covered under fair use.  Educate yourself and use your judgement. Library law consultant Mary Minow’s post “How I Learned to Love Fair Use” is a good place to start. When in doubt, ask! Send an email to a content creator. Tell her how much you like her photograph, Skittles pixel art, felted iPod cover, or whatever and ask if you can pin it on your board. The worst she can say is no, and even if she doesn’t want you to pin her image, you might make a useful connection in opening up a conversation”
  6. First things first: make sure you communicate what your are doing with ALL staff members. Have someone in charge who is interested in Pinterest and willing to put the time into using it in creative ways. Get ideas: This is what pinterest is FAMOUS for! Diy ideas Pictures of the library- Patrons know what to expect and get a visual of the area they might want to look for Pinterest can be used for fun! The whole point of social media is to interact with others so think about ways to involve your patrons. Promote library activities (add fliers) Our Pinterest Party will include instructions on use of Pinterest, refreshments and a craft to make from Pinterest, and promotion of our Library's boards.
  7. Cook memorial: highlight what we’re reading, award book lists Fullerton: new books, library card design contest Kenton: Subject guides ex. School & Homeschool Teacher Resources, booklists- links to ebooks and catalog records Oakland: Page focused on one area (YA); Reader’s Advisory Tons of libraries/librarians on Pinterest here are some examples of different types of libraries using it in different ways!