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A realization of cloud + mobile opportunity in
the learning industry
Daniel Chun
Art Group Limited, 2011


http://ClassBooking.com            Cloud + Mobile + Learning 2011
Introduction

Company Background
The Learning Cloud
Innovation
Awards
Opportunity




http://ClassBooking.com   Cloud + Mobile + Learning 2011
Company Background
●   Art Group Limited
    ●   offers cloud applications – ClassBooking
    ●   Awarded
         –   Hong Kong Cyberport Incubation in Dec 2009
         –   Red Herring Asia 100, 2010
         –   Asia Pacific Mobile learning Award in 2010
         –   Shortlisted for HK ICT and YTL 4G MyPrize
●   Member of World Entrepreneurship Forum
●   Published a research framework with HK PolyU
●   Certified Blue Ocean Strategy case study
http://ClassBooking.com                        Cloud + Mobile + Learning 2011
The Learning Cloud


                What is this cloud
                          Learning     Records
           Storage
                           Content    Management


                               Applications   Anytime   Anywhere




http://ClassBooking.com                                 Cloud + Mobile + Learning 2011
The Learning cloud (cont'd)




           (Source: US NETP-2010 report, Page 58)

http://ClassBooking.com                             Cloud + Mobile + Learning 2011
Multi channel access



Content
Applications
Convenience
Always On

http://ClassBooking.com         Cloud + Mobile + Learning 2011
The stakeholders




    Payment               Publishing
    Gateway                Partner




                   Cloud + Mobile + Learning 2011
The ClassBooking cloud
●   A facilitated network with Application Tools
●   Multiple channels access




http://ClassBooking.com               Cloud + Mobile + Learning 2011
Cloud + Mobile + Learning 2011
Cloud + Mobile + Learning 2011
Source: MasterCard Worldwide Insights 2Q2009



                                               Cloud + Mobile + Learning 2011
Learning Technology
●   Convergence of learning management and
    delivery of learning
    Learning management                Payment                      Collaboration
                               - Online Payment
    - Class Booking            - Credit                                 Tools
    - Events                   - Refunds
    - Scheduling               - Invoice/receipt               - Chat/Conference
    - Resources                - Audit Trail                   - Real Time Video/Voice
    - Attendance                                               - Multimodal broadcast
    - SMS Manager                                              - File Sharing
    - Calendars                    Content Broker              - Whiteboard
    - Social Marketing                                         - Media streaming
                               - distribution of content
    - Invoice/Receipt/Credit                                   - Online Tutoring
                               - Publishing partner content
    - Reports                                                  - Social Learning
                               - E-Portfolio management
    - Import/Export                                            - Project Co-ordination
                               - Tutoring Search
    - CRM Data                                                 -
    - Tutor Management




http://ClassBooking.com                                       Cloud + Mobile + Learning 2011
Applications and Tools
●   Turnkey solution to Educational Enterprise
●   Deliver convenience to Parents, Tutors and
    Learners
●   Channel through web, mobile and TV
●   Collaborative editing, sharing, disk storage
●   Featuring value-added services requiring data
    and SMS, GPS and data
●   Increase collaboration and file sharing

http://ClassBooking.com              Cloud + Mobile + Learning 2011
Benefits
 ●   Bundled solutions to Learning Centers
     ●   Broadband access, Cloud storage, new contracts
     ●   Ancillary ICT sales in notebook, security services
     ●   Bundled mobile data plans with smart-phones and
         tablets
     ●   Traffic Enabler with Plug-n-Play Learning Clou
 ●   Parents, Tutors and Students
     ●   Increase demand of data with native or web apps
     ●   Bundled mobile data plans
     ●   Customer loyalty
http://ClassBooking.com                    Cloud + Mobile + Learning 2011
Opportunity
●   Deploy a mobile learning cloud with revenue
    sharing – Plug and Play
●   Immediate value-based selling
●   Bundle ancillary system services & integration
●   Bundle solution selling with devices profit
●   Bundle data and voice plans, increase APRU

    Your Partner in Learning Cloud
http://ClassBooking.com              Cloud + Mobile + Learning 2011
Thank you
Partnership Inquiry
●   Daniel Chun
    Founder
    Art Group Limited
    Tel +852 5132 5169
    Skype# djychun
●   dc@artgrouplimited.com
●   http://ClassBooking.com




http://ClassBooking.com       Cloud + Mobile + Learning 2011

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ClassBooking - the mobile learning cloud

  • 1. A realization of cloud + mobile opportunity in the learning industry Daniel Chun Art Group Limited, 2011 http://ClassBooking.com Cloud + Mobile + Learning 2011
  • 2. Introduction Company Background The Learning Cloud Innovation Awards Opportunity http://ClassBooking.com Cloud + Mobile + Learning 2011
  • 3. Company Background ● Art Group Limited ● offers cloud applications – ClassBooking ● Awarded – Hong Kong Cyberport Incubation in Dec 2009 – Red Herring Asia 100, 2010 – Asia Pacific Mobile learning Award in 2010 – Shortlisted for HK ICT and YTL 4G MyPrize ● Member of World Entrepreneurship Forum ● Published a research framework with HK PolyU ● Certified Blue Ocean Strategy case study http://ClassBooking.com Cloud + Mobile + Learning 2011
  • 4. The Learning Cloud What is this cloud Learning Records Storage Content Management Applications Anytime Anywhere http://ClassBooking.com Cloud + Mobile + Learning 2011
  • 5. The Learning cloud (cont'd) (Source: US NETP-2010 report, Page 58) http://ClassBooking.com Cloud + Mobile + Learning 2011
  • 6. Multi channel access Content Applications Convenience Always On http://ClassBooking.com Cloud + Mobile + Learning 2011
  • 7. The stakeholders Payment Publishing Gateway Partner Cloud + Mobile + Learning 2011
  • 8. The ClassBooking cloud ● A facilitated network with Application Tools ● Multiple channels access http://ClassBooking.com Cloud + Mobile + Learning 2011
  • 9. Cloud + Mobile + Learning 2011
  • 10. Cloud + Mobile + Learning 2011
  • 11. Source: MasterCard Worldwide Insights 2Q2009 Cloud + Mobile + Learning 2011
  • 12. Learning Technology ● Convergence of learning management and delivery of learning Learning management Payment Collaboration - Online Payment - Class Booking - Credit Tools - Events - Refunds - Scheduling - Invoice/receipt - Chat/Conference - Resources - Audit Trail - Real Time Video/Voice - Attendance - Multimodal broadcast - SMS Manager - File Sharing - Calendars Content Broker - Whiteboard - Social Marketing - Media streaming - distribution of content - Invoice/Receipt/Credit - Online Tutoring - Publishing partner content - Reports - Social Learning - E-Portfolio management - Import/Export - Project Co-ordination - Tutoring Search - CRM Data - - Tutor Management http://ClassBooking.com Cloud + Mobile + Learning 2011
  • 13. Applications and Tools ● Turnkey solution to Educational Enterprise ● Deliver convenience to Parents, Tutors and Learners ● Channel through web, mobile and TV ● Collaborative editing, sharing, disk storage ● Featuring value-added services requiring data and SMS, GPS and data ● Increase collaboration and file sharing http://ClassBooking.com Cloud + Mobile + Learning 2011
  • 14. Benefits ● Bundled solutions to Learning Centers ● Broadband access, Cloud storage, new contracts ● Ancillary ICT sales in notebook, security services ● Bundled mobile data plans with smart-phones and tablets ● Traffic Enabler with Plug-n-Play Learning Clou ● Parents, Tutors and Students ● Increase demand of data with native or web apps ● Bundled mobile data plans ● Customer loyalty http://ClassBooking.com Cloud + Mobile + Learning 2011
  • 15. Opportunity ● Deploy a mobile learning cloud with revenue sharing – Plug and Play ● Immediate value-based selling ● Bundle ancillary system services & integration ● Bundle solution selling with devices profit ● Bundle data and voice plans, increase APRU Your Partner in Learning Cloud http://ClassBooking.com Cloud + Mobile + Learning 2011
  • 16. Thank you Partnership Inquiry ● Daniel Chun Founder Art Group Limited Tel +852 5132 5169 Skype# djychun ● dc@artgrouplimited.com ● http://ClassBooking.com http://ClassBooking.com Cloud + Mobile + Learning 2011