This document discusses selecting and using education agents. It begins by defining agents and noting there are over 35,000 agencies worldwide offering student recruitment services. The advantages of agents include market penetration, local knowledge, and increased student numbers. Disadvantages include lack of direct control and your institution's reputation being at stake. When selecting agents, references, communication quality, and experience level are important. Managing agents requires training, regular communication, and visits. Agents should be integrated into an institution's overall recruitment strategy. Legal agreements need clear expectations, payments, and termination conditions. Examples provided include agent-sourced student numbers and marketing budgets for different countries.