1. Thomas Faulkner A2 Coursework
Audience Research - Survey
Results

2. There was 12 responses.

3. 1. Age
This pie chart shows the the ages in the
different sectors. The most common age is 17
but the results are mainly the late teenagers.

4. 2. Gender
The gender is surprisingly 50% male and 50%
female. Therefore the music video should be
aimed at both genders.

5. 3. What is your favourite music video
of the band and why?
-Bombay Bicycle Club - Dust On The Ground- intresting to watch tells a story
-always like this, as theres a lot going on but its very simple and has an ammature
style to it
- Shuffle, it feels not completely planned and uses footage from the bands personal
life which makes it feel more humble
- Dust on the ground becuase of the simple imagery
- Evening/morning as its funny and original with the panda
- Shuffle its got a warm feel
- Don't know
- Flaws because its a nice acoustic cover
- Dunno
- always like this, i like the way that the revese film recorder works
- I like magnet the best as it is really energetic and good how the projecter works
- Always Like This. I like the way the video recorder is used in it
The results of this question shows that the audience of Bombay Bicycle
Club enjoy the videos which feature a strong narrative and that have an
old, artistic feel to it as shown by the warm feel on shuffle, reverse film on
always like this and projector on the magnet video.

6. 4. Between 1 to 10 how much of the band in
relation to the narrative do you prefer to see in
the music videos of this genre?
The results show that the band is popular to be
seen in a music video in this genre.

7. 5. What features of music videos in this
genre attract you personally the most?
This shows that the video must contain all of
these features as there is no strong feature
that the audience would like to see.

8. 6. What instant reactions of emotion and feeling do
you feel when you listen to this song?
http://www.youtube.com/watch?v=3iObLPR9U7Y
- alive, happy
- quite slow the begginng before the instruments come in its quite mesmorising
- Carm and happier towards the end
- it makes you feel really chilled out yet happy
- Relaxed
- Sadness and Confusion
- happy
- developing
- Acoustic
- Developing throughout the song and makes it feel more complex
- Happier at end
- cool
This shows that the song should trigger the
emotions of calmness/sadness but develop to a
more happier style towards the end of the video.

9. 7. Would you prefer to see a lot of props and
action in a music video or do you prefer them to
be clear and simplistic?
This shows we should not put a lot of action in
the video.

10. 8. What other artists do you listen to
in this genre?
- benjaminfrancisleftwich
- noah and the whale, Mumford and sons
- Tokyo Police Club, Foals, The Maccabees
- Arctic Monkeys, The Wombats
- Before two door cinema club went mainstream and the wombats, would say the
rifles
- Red Hot Chili Peppers, 30 Seconds to Mars
- The libertines
- Noah and the Whale
- Foals
-The vaccines
- warpaint
- Cage The Elephant
This shows that the related bands of Bombay
Bicycle Club are a mix between Indie and Rock
and therefore the video should still feature
conventions of these genres.

11. 9. Does the band / genre influence the
way you dress?
I should therefore place costumes that reflect
the current fashion of the music lovers of this
genre in the video.

12. 10. How did you discover this band?
- college
- friends
- Youtube
- Through relatives
- Friends, you tube, festivals
- Radio/Family & Friends
- Radio 1
- Youtube
- Youtube
- Myspace
- Freinds
- NME Magazine
This shows to make the video available to the
target audience we should use social networks
especially YouTube as that is a strong
marketing point for the band.