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Searching + Navigating = Finding! Timo Kouwenhoven DNV-CIBIT [email_address]
Timo Kouwenhoven ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object]
Project information ,[object Object],[object Object],[object Object],[object Object]
Challenges…  I want it now! Real Time
Challenges…  I want it all! Lots to choose from
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Intricacies of search and retrieval ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Intricacies of search and retrieval ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Information access, the good (old) way… Front-end / User Interface Back-end Information architecture
The promising new way…
History repeats… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],90’s Now
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Connecting supply and demand Supply side Demand side Organize the content  management process
Connecting supply and demand Categorization of Content (metadata) Supply side Demand side
Difficulties with creating content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Add Metadata ,[object Object],[object Object]
Types of metadata Authorization, Access rights Use metadata access to documents Related subjects Relational metadata relations between documents Keyword Subjects Subject metadata what’s the document about Author, Date, Location, Type, language, … Asset metadata typology of the document Elements Metadata type
Difficulties with adding metadata ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The trouble with current information retrieval… the interface ,[object Object],[object Object],[object Object],[object Object],[object Object]
The trouble with current information retrieval… the interface
or even worse…
Take into consideration… Browsing ,[object Object],[object Object],[object Object],[object Object],[object Object]
Use metadata to navigate Marti Hearst;  http://bailando.sims.berkeley.edu/flamenco.html
Fuzzy search
Clustering to narrow down results
oil www.Inxight.com
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object]
Model for search interface requirements Low High Low High Search Competence HOW Low Medium Medium High Knowlegde of  sources WHERE   Uses unprecise jargon, Formulates queries with 1 or 2 words Has difficulties with domain jargon, can formulate complex queries Uses domain jargon ,  mostly not query language  ( lack of competence ) Uses domain jargon and query language Query formul ation  Needs detailed results to choose the relevant ones Needs precisely ranked resultlists with extensive descriptions to choose the relevant ones Can recognise relevant results, even from brief summaries Cannot miss anything (high recall) Requirements for result-list Low ‘ the  mass es ’ Low Informati on   Specialists High Topic Specialists High Analysts Knowledge of context WHAT   Target groups
Support the way people search for information Systematic gathering of information about specific topic, following some method or procedure . Search focussed on topic,  but a good-enough solution is satisfactory . Browse pre-selected sources on pre-specified topics . Scan broadly a diversity of sources; take what is easily accessible . Search Behaviour Able to specify targets  and formulate queries.  I need just that one. Formal search “Locating / Shortcutting” Able to  formulate queries .  Able to identify domains. Informal search “Querying” Recognising topics of interest .  Browsing with a need. Conditioned  viewing “Topic selecting” General areas of interest .  Information tourism. Undirected  viewing “Browsing / Wandering” Information Need Modes
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object]
Customers for iMMix ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Main customer group
Target groups, within main customer group ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Searcher types and their behaviour ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Searcher types and their behaviour ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Searcher types and their information need ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Searcher types and their information need ,[object Object],[object Object],[object Object]
Searcher types and their information need ,[object Object],[object Object],[object Object]
Search modes ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Search modes ,[object Object],[object Object],[object Object],[object Object],[object Object]
We also learned that… Free text search Rich descriptions: - What do you see? - What is it about? satisfaction 0% 100% Formal metadata Keyframes, Stockshots, A/V- material directly available
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object]
Added value of a thesaurus ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Homonyms RIVER CONGO
Keyframes Gives an idea of the contents of a 30 minute video in 6 stills: “ Ari Vatanen races uphill on the Pikes Peak (Colorado) with a Peugeot”
Find the right Stock-shot facets Finding pictures using a faceted-metadata search Marti Hearst;  http://bailando.sims.berkeley.edu/flamenco.html
Thank you [email_address]

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Presentation Timo Kouwenhoven FIATIFTA

  • 1. Searching + Navigating = Finding! Timo Kouwenhoven DNV-CIBIT [email_address]
  • 2.
  • 3.
  • 4.
  • 5. Challenges… I want it now! Real Time
  • 6. Challenges… I want it all! Lots to choose from
  • 7.
  • 8.
  • 9.
  • 10. Information access, the good (old) way… Front-end / User Interface Back-end Information architecture
  • 12.
  • 13.
  • 14. Connecting supply and demand Supply side Demand side Organize the content management process
  • 15. Connecting supply and demand Categorization of Content (metadata) Supply side Demand side
  • 16.
  • 17.
  • 18. Types of metadata Authorization, Access rights Use metadata access to documents Related subjects Relational metadata relations between documents Keyword Subjects Subject metadata what’s the document about Author, Date, Location, Type, language, … Asset metadata typology of the document Elements Metadata type
  • 19.
  • 20.
  • 21. The trouble with current information retrieval… the interface
  • 23.
  • 24. Use metadata to navigate Marti Hearst; http://bailando.sims.berkeley.edu/flamenco.html
  • 26. Clustering to narrow down results
  • 28.
  • 29. Model for search interface requirements Low High Low High Search Competence HOW Low Medium Medium High Knowlegde of sources WHERE Uses unprecise jargon, Formulates queries with 1 or 2 words Has difficulties with domain jargon, can formulate complex queries Uses domain jargon , mostly not query language ( lack of competence ) Uses domain jargon and query language Query formul ation Needs detailed results to choose the relevant ones Needs precisely ranked resultlists with extensive descriptions to choose the relevant ones Can recognise relevant results, even from brief summaries Cannot miss anything (high recall) Requirements for result-list Low ‘ the mass es ’ Low Informati on Specialists High Topic Specialists High Analysts Knowledge of context WHAT Target groups
  • 30. Support the way people search for information Systematic gathering of information about specific topic, following some method or procedure . Search focussed on topic, but a good-enough solution is satisfactory . Browse pre-selected sources on pre-specified topics . Scan broadly a diversity of sources; take what is easily accessible . Search Behaviour Able to specify targets and formulate queries. I need just that one. Formal search “Locating / Shortcutting” Able to formulate queries . Able to identify domains. Informal search “Querying” Recognising topics of interest . Browsing with a need. Conditioned viewing “Topic selecting” General areas of interest . Information tourism. Undirected viewing “Browsing / Wandering” Information Need Modes
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  • 41. We also learned that… Free text search Rich descriptions: - What do you see? - What is it about? satisfaction 0% 100% Formal metadata Keyframes, Stockshots, A/V- material directly available
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  • 45. Keyframes Gives an idea of the contents of a 30 minute video in 6 stills: “ Ari Vatanen races uphill on the Pikes Peak (Colorado) with a Peugeot”
  • 46. Find the right Stock-shot facets Finding pictures using a faceted-metadata search Marti Hearst; http://bailando.sims.berkeley.edu/flamenco.html