Enviar búsqueda
Cargar
Gold mobile overview
•
2 recomendaciones
•
435 vistas
T
timotgeo
Seguir
Tecnología
Empresariales
Denunciar
Compartir
Denunciar
Compartir
1 de 16
Descargar ahora
Descargar para leer sin conexión
Recomendados
SolidMedia: QwikBonus Program - Conversation Starter
SolidMedia: QwikBonus Program - Conversation Starter
Jonjozuf Hadley
Multichannel Customer Engagement
Multichannel Customer Engagement
Derek Martin
Mobile marketing sales presentation brickandmobile.com
Mobile marketing sales presentation brickandmobile.com
Al-Hussien Khayoon
Mobile Marketing Abcmobileapps.com
Mobile Marketing Abcmobileapps.com
unlimitedbusiness
1030 omma display joanna o connell
1030 omma display joanna o connell
MediaPost
Mobile marketing-sales-presentation-reach mob
Mobile marketing-sales-presentation-reach mob
Robert Bagnall
1310 omma mobile sponsored lunch grey stripe
1310 omma mobile sponsored lunch grey stripe
MediaPost
All search52 mobile-marketing-sales-presentation
All search52 mobile-marketing-sales-presentation
George Phillip
Recomendados
SolidMedia: QwikBonus Program - Conversation Starter
SolidMedia: QwikBonus Program - Conversation Starter
Jonjozuf Hadley
Multichannel Customer Engagement
Multichannel Customer Engagement
Derek Martin
Mobile marketing sales presentation brickandmobile.com
Mobile marketing sales presentation brickandmobile.com
Al-Hussien Khayoon
Mobile Marketing Abcmobileapps.com
Mobile Marketing Abcmobileapps.com
unlimitedbusiness
1030 omma display joanna o connell
1030 omma display joanna o connell
MediaPost
Mobile marketing-sales-presentation-reach mob
Mobile marketing-sales-presentation-reach mob
Robert Bagnall
1310 omma mobile sponsored lunch grey stripe
1310 omma mobile sponsored lunch grey stripe
MediaPost
All search52 mobile-marketing-sales-presentation
All search52 mobile-marketing-sales-presentation
George Phillip
MaxAxion Africa Sales Deck
MaxAxion Africa Sales Deck
Nicolle Harding
Mobile Web Presentation
Mobile Web Presentation
jharriSS
Text message marketing for transportation.
Text message marketing for transportation.
Anchor Mobile
Mobile Marketing Beyond SMS
Mobile Marketing Beyond SMS
Tony Truong
Mobile Internet Stats
Mobile Internet Stats
Skochy
PureFormulas.com MobileOPM Presentation
PureFormulas.com MobileOPM Presentation
durkprice
Master MobileOPM Presentation from eAccountable
Master MobileOPM Presentation from eAccountable
durkprice
SDL Media Manager on Digital Signage
SDL Media Manager on Digital Signage
sdlmedia
Mobile Marketing
Mobile Marketing
junaidhr
Anne Bezancon - Placecast
Anne Bezancon - Placecast
Ben Allen
Olson mobile march presentation 2012 03-16
Olson mobile march presentation 2012 03-16
Mobile March
Keydev adrian sarosi
Keydev adrian sarosi
mobilesquared Ltd
Mobile Marketing for Sports
Mobile Marketing for Sports
affordableweb
Velti Mobile Marketing Presetation July12
Velti Mobile Marketing Presetation July12
robshort
Mobile automotive masterclass deck camerjam mobile marketing
Mobile automotive masterclass deck camerjam mobile marketing
James Cameron
Recycling For Nma Live 26 3 10
Recycling For Nma Live 26 3 10
Jason Cross
Sis tue 1315 sponsored lunch zeta interactive
Sis tue 1315 sponsored lunch zeta interactive
MediaPost
The Future of Location Based Advertising
The Future of Location Based Advertising
Bernard Leong
Mobile marketerclassicguide3 beyondthebanner
Mobile marketerclassicguide3 beyondthebanner
Ralph Paglia
Webinar Deck: Mobile Enabled CRM Marketing
Webinar Deck: Mobile Enabled CRM Marketing
Archer Inc.
Mobile Marketing for Automotive
Mobile Marketing for Automotive
affordableweb
Mobile SMS marketing for automotive companies.
Mobile SMS marketing for automotive companies.
Anchor Mobile
Más contenido relacionado
La actualidad más candente
MaxAxion Africa Sales Deck
MaxAxion Africa Sales Deck
Nicolle Harding
Mobile Web Presentation
Mobile Web Presentation
jharriSS
Text message marketing for transportation.
Text message marketing for transportation.
Anchor Mobile
Mobile Marketing Beyond SMS
Mobile Marketing Beyond SMS
Tony Truong
Mobile Internet Stats
Mobile Internet Stats
Skochy
PureFormulas.com MobileOPM Presentation
PureFormulas.com MobileOPM Presentation
durkprice
Master MobileOPM Presentation from eAccountable
Master MobileOPM Presentation from eAccountable
durkprice
SDL Media Manager on Digital Signage
SDL Media Manager on Digital Signage
sdlmedia
Mobile Marketing
Mobile Marketing
junaidhr
Anne Bezancon - Placecast
Anne Bezancon - Placecast
Ben Allen
Olson mobile march presentation 2012 03-16
Olson mobile march presentation 2012 03-16
Mobile March
Keydev adrian sarosi
Keydev adrian sarosi
mobilesquared Ltd
Mobile Marketing for Sports
Mobile Marketing for Sports
affordableweb
Velti Mobile Marketing Presetation July12
Velti Mobile Marketing Presetation July12
robshort
Mobile automotive masterclass deck camerjam mobile marketing
Mobile automotive masterclass deck camerjam mobile marketing
James Cameron
Recycling For Nma Live 26 3 10
Recycling For Nma Live 26 3 10
Jason Cross
Sis tue 1315 sponsored lunch zeta interactive
Sis tue 1315 sponsored lunch zeta interactive
MediaPost
The Future of Location Based Advertising
The Future of Location Based Advertising
Bernard Leong
Mobile marketerclassicguide3 beyondthebanner
Mobile marketerclassicguide3 beyondthebanner
Ralph Paglia
Webinar Deck: Mobile Enabled CRM Marketing
Webinar Deck: Mobile Enabled CRM Marketing
Archer Inc.
La actualidad más candente
(20)
MaxAxion Africa Sales Deck
MaxAxion Africa Sales Deck
Mobile Web Presentation
Mobile Web Presentation
Text message marketing for transportation.
Text message marketing for transportation.
Mobile Marketing Beyond SMS
Mobile Marketing Beyond SMS
Mobile Internet Stats
Mobile Internet Stats
PureFormulas.com MobileOPM Presentation
PureFormulas.com MobileOPM Presentation
Master MobileOPM Presentation from eAccountable
Master MobileOPM Presentation from eAccountable
SDL Media Manager on Digital Signage
SDL Media Manager on Digital Signage
Mobile Marketing
Mobile Marketing
Anne Bezancon - Placecast
Anne Bezancon - Placecast
Olson mobile march presentation 2012 03-16
Olson mobile march presentation 2012 03-16
Keydev adrian sarosi
Keydev adrian sarosi
Mobile Marketing for Sports
Mobile Marketing for Sports
Velti Mobile Marketing Presetation July12
Velti Mobile Marketing Presetation July12
Mobile automotive masterclass deck camerjam mobile marketing
Mobile automotive masterclass deck camerjam mobile marketing
Recycling For Nma Live 26 3 10
Recycling For Nma Live 26 3 10
Sis tue 1315 sponsored lunch zeta interactive
Sis tue 1315 sponsored lunch zeta interactive
The Future of Location Based Advertising
The Future of Location Based Advertising
Mobile marketerclassicguide3 beyondthebanner
Mobile marketerclassicguide3 beyondthebanner
Webinar Deck: Mobile Enabled CRM Marketing
Webinar Deck: Mobile Enabled CRM Marketing
Similar a Gold mobile overview
Mobile Marketing for Automotive
Mobile Marketing for Automotive
affordableweb
Mobile SMS marketing for automotive companies.
Mobile SMS marketing for automotive companies.
Anchor Mobile
Mobile Marketing for Grocery Stores
Mobile Marketing for Grocery Stores
affordableweb
SMS advertising for grocery stores.
SMS advertising for grocery stores.
Anchor Mobile
Text message marketing for bars and restaurants.
Text message marketing for bars and restaurants.
Anchor Mobile
Mobile marketingbar resturantpowerpoint
Mobile marketingbar resturantpowerpoint
Anchor Mobile
SMS advertising for politics.
SMS advertising for politics.
Anchor Mobile
Mobile SMS marketing for salon, spa, and beauty
Mobile SMS marketing for salon, spa, and beauty
Anchor Mobile
Mobile Marketing for Politics
Mobile Marketing for Politics
affordableweb
Text message marketing for financial businesses.
Text message marketing for financial businesses.
Anchor Mobile
Mobile SMS marketing for real estate.
Mobile SMS marketing for real estate.
Anchor Mobile
Mobile Marketing for Bars, Restaurants and Clubs
Mobile Marketing for Bars, Restaurants and Clubs
affordableweb
Mobile Marketing for Financial Services Companies
Mobile Marketing for Financial Services Companies
affordableweb
Mobile message marketing for retail.
Mobile message marketing for retail.
Anchor Mobile
Mobile Marketing for Retail Stores and Shops
Mobile Marketing for Retail Stores and Shops
affordableweb
Mobile Marketing for Real Estate
Mobile Marketing for Real Estate
affordableweb
Mobile marketing for hospitality businesses.
Mobile marketing for hospitality businesses.
Anchor Mobile
Mobile Shopping Fall 2012 Conference Agenda
Mobile Shopping Fall 2012 Conference Agenda
Amanda Aslan
Mobile marketing for geo fencing.
Mobile marketing for geo fencing.
Anchor Mobile
3rd Screen Mobile Marketing Association Power point
3rd Screen Mobile Marketing Association Power point
affordableweb
Similar a Gold mobile overview
(20)
Mobile Marketing for Automotive
Mobile Marketing for Automotive
Mobile SMS marketing for automotive companies.
Mobile SMS marketing for automotive companies.
Mobile Marketing for Grocery Stores
Mobile Marketing for Grocery Stores
SMS advertising for grocery stores.
SMS advertising for grocery stores.
Text message marketing for bars and restaurants.
Text message marketing for bars and restaurants.
Mobile marketingbar resturantpowerpoint
Mobile marketingbar resturantpowerpoint
SMS advertising for politics.
SMS advertising for politics.
Mobile SMS marketing for salon, spa, and beauty
Mobile SMS marketing for salon, spa, and beauty
Mobile Marketing for Politics
Mobile Marketing for Politics
Text message marketing for financial businesses.
Text message marketing for financial businesses.
Mobile SMS marketing for real estate.
Mobile SMS marketing for real estate.
Mobile Marketing for Bars, Restaurants and Clubs
Mobile Marketing for Bars, Restaurants and Clubs
Mobile Marketing for Financial Services Companies
Mobile Marketing for Financial Services Companies
Mobile message marketing for retail.
Mobile message marketing for retail.
Mobile Marketing for Retail Stores and Shops
Mobile Marketing for Retail Stores and Shops
Mobile Marketing for Real Estate
Mobile Marketing for Real Estate
Mobile marketing for hospitality businesses.
Mobile marketing for hospitality businesses.
Mobile Shopping Fall 2012 Conference Agenda
Mobile Shopping Fall 2012 Conference Agenda
Mobile marketing for geo fencing.
Mobile marketing for geo fencing.
3rd Screen Mobile Marketing Association Power point
3rd Screen Mobile Marketing Association Power point
Último
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
BookNet Canada
Moving Beyond Passwords: FIDO Paris Seminar.pdf
Moving Beyond Passwords: FIDO Paris Seminar.pdf
LoriGlavin3
Generative AI for Technical Writer or Information Developers
Generative AI for Technical Writer or Information Developers
Raghuram Pandurangan
DevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platforms
Sergiu Bodiu
Streamlining Python Development: A Guide to a Modern Project Setup
Streamlining Python Development: A Guide to a Modern Project Setup
Florian Wilhelm
Gen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdf
Addepto
Are Multi-Cloud and Serverless Good or Bad?
Are Multi-Cloud and Serverless Good or Bad?
Mattias Andersson
unit 4 immunoblotting technique complete.pptx
unit 4 immunoblotting technique complete.pptx
BkGupta21
Dev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio Web
UiPathCommunity
SIP trunking in Janus @ Kamailio World 2024
SIP trunking in Janus @ Kamailio World 2024
Lorenzo Miniero
DMCC Future of Trade Web3 - Special Edition
DMCC Future of Trade Web3 - Special Edition
Dubai Multi Commodity Centre
Nell’iperspazio con Rocket: il Framework Web di Rust!
Nell’iperspazio con Rocket: il Framework Web di Rust!
Commit University
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)
Mark Simos
Take control of your SAP testing with UiPath Test Suite
Take control of your SAP testing with UiPath Test Suite
DianaGray10
How to write a Business Continuity Plan
How to write a Business Continuity Plan
Databarracks
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
BookNet Canada
SAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptx
NavinnSomaal
From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .
Alan Dix
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptx
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptx
LoriGlavin3
Scanning the Internet for External Cloud Exposures via SSL Certs
Scanning the Internet for External Cloud Exposures via SSL Certs
Rizwan Syed
Último
(20)
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Moving Beyond Passwords: FIDO Paris Seminar.pdf
Moving Beyond Passwords: FIDO Paris Seminar.pdf
Generative AI for Technical Writer or Information Developers
Generative AI for Technical Writer or Information Developers
DevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platforms
Streamlining Python Development: A Guide to a Modern Project Setup
Streamlining Python Development: A Guide to a Modern Project Setup
Gen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdf
Are Multi-Cloud and Serverless Good or Bad?
Are Multi-Cloud and Serverless Good or Bad?
unit 4 immunoblotting technique complete.pptx
unit 4 immunoblotting technique complete.pptx
Dev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio Web
SIP trunking in Janus @ Kamailio World 2024
SIP trunking in Janus @ Kamailio World 2024
DMCC Future of Trade Web3 - Special Edition
DMCC Future of Trade Web3 - Special Edition
Nell’iperspazio con Rocket: il Framework Web di Rust!
Nell’iperspazio con Rocket: il Framework Web di Rust!
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)
Take control of your SAP testing with UiPath Test Suite
Take control of your SAP testing with UiPath Test Suite
How to write a Business Continuity Plan
How to write a Business Continuity Plan
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
SAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptx
From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptx
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptx
Scanning the Internet for External Cloud Exposures via SSL Certs
Scanning the Internet for External Cloud Exposures via SSL Certs
Gold mobile overview
1.
Gold Mobile Overview Mobile
Marketing & Loyalty
2.
About Gold Mobile Gold
Mobile is a mobile marketing and loyalty firm that enables enterprises to deploy and manage mobile marketing programs and strategies: • Proven ROI and use cases with Fortune 1000 clients • Focus on marketing, CRM & Loyalty solutions that drive consumer engagement • Deep experience in behavioral methodologies and consumer response • Proprietary mobile technology platform with enterprise tools & applications © 2010 Gold Group Enterprises, LLC. All rights reserved. Visit www.gold-mobile.com. 2
3.
Why Mobile? • 89%
of the US population has a mobile phone(277 million Users) • Mobile phones outnumber the internet 3:1 growing to 4:1 by 2011 • 80% of people believe they would receive a quicker response from text than email…94% of mobile messages are read • Mobile ad spending projected at $1.5 B by 2013 • 50% of consumers have used mobile phones in the purchase process (directions, locations, research coupons) • Moms rated their cell phone as their single most important tech gadget over the internet and digital cameras • U.S. mobile subscribers between the ages of 35 and 44 use text more than phone calls Source: Nielsen Mobile - December 2008 © 2010 Gold Group Enterprises, LLC. All rights reserved. Visit www.gold-mobile.com. 3
4.
What is Mobile? Device
Agnostic Approach to Mobile: Gold Mobile supports all mobile communication forms with the ability to detect devices and deliver an optimal experience on all phones Text (SMS, MMS) WAP (Mobile Web) Downloadable Apps Images Voice/IVR Email 2D/QR Codes Video © 2010 Gold Group Enterprises, LLC. All rights reserved. Visit www.gold-mobile.com. 4
5.
The Right Mobile
Tools Proven Enterprise Mobile Toolkit: Gold Mobile has a broad set of mobile tools to create engagement and solve complex communications problems Application Overview Business ROI GoMo Campaign • Engage targeted customers, to drive traffic and • Broadcast messages, alerts, promos, coupons, sales while building mobile opt-in communities education & training GoMo Chat • Improve customer service delivery in call • One to one engagement, operations, call centers and help desk environments with mobile center, help desk GoMo Promo • Increase coupon redemption rate, strategically • Intelligent couponing, viral, unique codes, drive purchases, and traffic event or time driven • Grow spending and repeat customer visits • Mobilize content and product offerings and GoMo Directory enable advertising and sponsorship • Sponsor listings, maps, ads, directions • Deploy mobile web and downloadable app schedules, & local guides solutions to engage consumers GoMo Wallet • Drive new & increased revenue and brand • Loyalty, rewards, transactions and m- loyalty within your existing business model commerce GoMo Survey • Increase audience responses with real-time • Surveys, consumer response, feedback, new surveys driven by an easy to use & administer product information content management system © 2010 Gold Group Enterprises, LLC. All rights reserved. Visit www.gold-mobile.com. 5
6.
GoMo Campaign GoMo Campaign
is a powerful web-based dashboard that allows easy deployment of text message, email and voice (audio) marketing campaigns, consumer registration (opt-in) and subscriber database management Customer Use Case Ford integrated GoMo Campaign with their TV, print and radio advertising to drive consumers into their dealerships: • 18% cross make (Honda and Toyota owners subscribing to a Ford offer) • 42% redemption • 70% registration • 38% up-sell “The results were well above my expectations in terms of the number and pace of customer response, dealership satisfaction with the program, the large amount of non- Ford vehicles redeeming certificates and the amount of up-sell” -Eric Kwiatkowski, Account Manager, Cincinnati Ford Dealer Ad Fund © 2010 Gold Group Enterprises, LLC. All rights reserved. Visit www.gold-mobile.com. 6
7.
GoMo Chat GoMo Chat
is a web-based application that allows call center representatives to hold multiple simultaneous (one-to-one) 2-way text chat conversations with customers. It is designed to help call centers reduce high call volume stress while improving the customer experience with the ability to send information directly to consumers Customer Use Case Barnes Jewish Community Hospital is deploying GoMo Chat to: • Deliver information directly to customers including directions, referrals, and appointment reminders • Improve the overall customer service experience by reducing wait times • Reduce call volume and call duration with mobile chat functionality • Capture consumer information to create opportunities for outbound marketing and consumer engagement © 2010 Gold Group Enterprises, LLC. All rights reserved. Visit www.gold-mobile.com. 7
8.
GoMo Promo GoMo Promo
is a promotion & merchandising tool that uses 2D Mobile Barcodes, SMS, and Mobile Web to easily generate highly targeted and customizable mobile consumer incentives; it has an easy to use web-based command center, allowing administrators to easily create, implement and manage mobile promotions and consumer engagement across all locations, departments, and brands Customer Use Case Compass provides food in more than 40,000 locations around the world. They are using GoMo Promo to create engagement the point of sale delivering marketing, content, nutritional information and coupons “Our mobile program has not only significantly increased customer satisfaction; it has also increased traffic to the dining centers.” - Lisa McEuen, Compass Senior VP of Strategic Marketing © 2010 Gold Group Enterprises, LLC. All rights reserved. Visit www.gold-mobile.com. 8
9.
GoMo Directory GoMo Directory
is a content management system (CMS) that allows for the speedy deployment and administration of multi-tiered mobile websites. Advanced usage reporting and an intelligent directory tree make this CMS highly flexible and customizable to allow brands and retailers to create consumer engagement via the mobile web as well as downloadable apps. Product features include dynamic mapping and reporting Customer Use Case HMS Host provides food service in 90 airports across the U.S. Using GoMo Promo to create engagement and increase service for airport travelers: • Directions and maps • Mobile coupons and location based offers • Product and location descriptions and menus • Integration with POS and other databases © 2010 Gold Group Enterprises, LLC. All rights reserved. Visit www.gold-mobile.com. 9
10.
Connected
Enterprise App Solution GoMo Directory can also be used to create customized Enterprise App Solutions that combine downloadable apps, mobile web and text to maximize engagement while using the advanced features of smart phones • Deploy an App & WAP strategy that promotes broad market coverage • Consistent, single content management system for WAP & Apps • Simultaneously update all formats • Unified, connected enterprise solution for mobile Canteen, a vending machine firm Customer Use Case with more than 120,000 machines is deploying a mobile solution to deliver nutritional information: • Required by law to provide nutritional content by 2012 • Saved hundreds of thousands dollars by using mobile • Created a new tool to engage customers at the point of sale • Incorporated iPhone app, Blackberry app, mobile web, text and 2D Barcode in a single solution © 2010 Gold Group Enterprises, LLC. All rights reserved. Visit www.gold-mobile.com. 10
11.
Mobile Loyalty Wallet GoMo
Wallet is a next generation loyalty solution that combines Gold Mobile’s robust CRM and loyalty platform with Telcordia’s industry-leading real-time service delivery & charging suite -- ensuring fast and secure transactions on mobile phones. GoMo is a highly scalable solution, built to service the enterprise, with an infrastructure used worldwide to process millions of transactions Customer Use Case Rutgers University is deploying the Mobile Wallet to: • Facilitate ticket, Mobile Mobile Wallet concessions and Message Received Wallet Account Set Up Shared Users Welcome to Mobile Wallet! Your enrollment merchandise purchasing reward is $25. Earn 5% on and micro donations on every purchase at Rutgers mobile devices • Create engagement and Stadium! deliver offers at sporting events • Build a loyalty program where members receive points and status to promote higher loyalty © 2010 Gold Group Enterprises, LLC. All rights reserved. Visit www.gold-mobile.com. 11
12.
GoMo Survey GoMo Survey
is a robust mobile survey platform for rapidly creating, deploying, custom created mobile surveys. Driven by an easy to use web-based CMS (content management system), Gomo Survey can be used to create on-demand surveys that can be deployed either in real time or pre-scheduled up to 365 days in advance. GoMo Survey includes reporting and advanced analytics Customer Use Case © 2010 Gold Group Enterprises, LLC. All rights reserved. Visit www.gold-mobile.com. 12
13.
Custom Solutions &
Integration Gold Mobile also works with clients to deploy Custom Solutions or to integrate our products into a client’s business environment and systems. We have integrated our mobile platform into CRM databases, Pricing systems, POS systems and inventory management programs. The Gold mobile solution is SaaS and has a user friendly API to facilitate integration Customer Use Case Publix is deploying a mobile engagement solution to drive interaction with retail pharmacy customers for added convenience, improved compliance, increased persistency and enhanced brand loyalty and intimacy. Program includes: • Prescription refill Reminders • Consumer preference database • Sponsorship and marketing © 2010 Gold Group Enterprises, LLC. All rights reserved. Visit www.gold-mobile.com. 13
14.
Unique Engagement Technology
Consumer Engagement Engagement Delivery Technology Technology • Real-Time Personalized Content • Scalable Enterprise Infrastructure: LDAP-based architecture allows advanced Delivery: decipher message content account visibility and application monitoring on-the-fly, allowing applications to capabilities for local, regional and nation-wide instantly send the most relevant lifestyle program deployment and/or business content to each individual • Multiple Mobile Delivery Formats: text, video, email, MMS, WAP, voice • Dynamic Mobile Routing: expression-matching technology that • Real-Time Transcoding System: “reads” the message and routes to the automatically ensures optimal presentation of appropriate processing system or call pages, images and videos on over 5,000 center phones across all major carriers worldwide • Contextual Audience • Platform API: extends client enterprise Segmentation: sophisticated Group applications to mobile devices. Session-based Logic with Category Management, message processor provides “on-the-fly” enabling our enterprise customers to responses to engage mobile consumers. send contextually relevant personalized Applications include POS, inventory, ordering, messages by group/category scheduling and others • Session Management: enables • Strong Infrastructure Partners: two-way interactive dialogue without the Partners include Inmar, the leading coupon use of keywords reconciliation platform and Telcordia, global provider of carrier-grade transaction engines © 2010 Gold Group Enterprises, LLC. All rights reserved. Visit www.gold-mobile.com. 14
15.
Advanced Reporting &
Analytics The Gold Mobile platform includes a suite of standard and customizable reports and analytics to measure campaign efficacy Reports include: • Database segmentation • Heat Maps • WAPsite Traffic Reports • Opt-ins • Coupon Redemption • Message Delivery © 2010 Gold Group Enterprises, LLC. All rights reserved. Visit www.gold-mobile.com. 15
16.
Contact
Gold Mobile Tim George 120 Wood Avenue South, Suite 401 Iselin, NJ 08830 732-632-8801 ext. 256 tgeorge@gold-mobile.com © 2010 Gold Group Enterprises, LLC. All rights reserved. Visit www.gold-mobile.com. 16
Descargar ahora