6. Social Media Strategy – development and
implementation of social media strategies for
businesses. These include areas such as
customer, partner and internal engagement
through the use of social and new media
tools.
9. Aims
To develop and manage a Social Media
strategy using various tools eg. MicroBlogging
(Twitter), Social Network (Facebook)
To ensure an active web presence To consider
media opportunities
10. Option 1
TmG will manage social media strategy
Maintain web presence
Provide updates on various social media
platforms
Timeframe: monthly for indefinite period.
Contract can be terminated by 30 days notice
11. Option 2
TmG will manage social media strategy
Maintain web presence
Provide updates on various social media
platforms
TmG will train staff to manage their own social
media strategy
Timeframe: for 3 month period thereafter
company will be responsible for all social
media activities
12. The way to get
started is to
quit talking and
begin doing.