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For a copy of this presentation ,[object Object],[object Object],[object Object],Social Networking: Who are you?
Who are you? ,[object Object],[object Object],[object Object]
Who do you want to be? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why do people like people like you? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How they used to do it ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How we do it today ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social media is here to stay Click to view video
Why use social media? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
YouTube expands rapidly, acquired by Google Facebook overtakes MySpace in unique monthly visitors 1996 184 million blogs counted worldwide 1999 2001 2004 2005 2006 2008 2009 Wikipedia is most popular reference site online Twitter is #3 most-visited social network Blogging rises in popularity Social Bookmarking takes off The first hosted blog tools launched First online bookmark launched: iList 2010 anonymity transparency authenticity intimacy ? REF: with thanks to  Leslie Bradshaw
What do you know about social media? 67% of global users visit member communities and 10% of all time spent on the internet is on social media sites. 900,000 blog posts are created within a single 24-hour period.  Delicious, has more than five million users and over 150 million unique bookmarked URLs.  25% of search results for the World’s Top 20 largest brands are links to user-generated content Universal McCann  reports  that 77% of all active internet users regularly read blogs.  LinkedIn has just  celebrated  reaching its 45-millionth membership. 3,000,000 The average number of Tweets sent on Twitter everyday 1382% The monthly growth rate of Twitter users from Jan to Feb ’09 Flickr hosts more than 3.6 billion user images – launched 2004 Social networks and blogs are the 4th most popular online activities online,  beating personal email   YouTube will show 75 billion video streams to around 375 million unique visitors in 2009 Image thanks: http://www.brandingeye.com UK 19 million users on Facebook 4 million users on Twitter
Personal branding ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Summary & Specialties Groups 500+ Connections Recommendations Thought Leader Blog Posts (tag: “linkedin”) Consistent Photo Strong Intro: “I Am…” Vanity URL Industry-Relevant PPTs
Your Homebase ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Your Outposts and Passports ,[object Object],[object Object],You
Creating a sphere of influence ,[object Object],[object Object],[object Object],[object Object],[object Object]
Using the tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Lets get started ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Social Networking Who Are You Jonnie Jensen Digital Coach To Be Social

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  • 3.
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  • 5.
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  • 7. Social media is here to stay Click to view video
  • 8.
  • 9. YouTube expands rapidly, acquired by Google Facebook overtakes MySpace in unique monthly visitors 1996 184 million blogs counted worldwide 1999 2001 2004 2005 2006 2008 2009 Wikipedia is most popular reference site online Twitter is #3 most-visited social network Blogging rises in popularity Social Bookmarking takes off The first hosted blog tools launched First online bookmark launched: iList 2010 anonymity transparency authenticity intimacy ? REF: with thanks to Leslie Bradshaw
  • 10. What do you know about social media? 67% of global users visit member communities and 10% of all time spent on the internet is on social media sites. 900,000 blog posts are created within a single 24-hour period.  Delicious, has more than five million users and over 150 million unique bookmarked URLs.  25% of search results for the World’s Top 20 largest brands are links to user-generated content Universal McCann reports  that 77% of all active internet users regularly read blogs.  LinkedIn has just celebrated  reaching its 45-millionth membership. 3,000,000 The average number of Tweets sent on Twitter everyday 1382% The monthly growth rate of Twitter users from Jan to Feb ’09 Flickr hosts more than 3.6 billion user images – launched 2004 Social networks and blogs are the 4th most popular online activities online, beating personal email YouTube will show 75 billion video streams to around 375 million unique visitors in 2009 Image thanks: http://www.brandingeye.com UK 19 million users on Facebook 4 million users on Twitter
  • 11.
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  • 15.
  • 16.