Ken at ceo space
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Ken Courtright delivers over 15 growth techniques for both online and offline business growth.
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Ken at ceo space
- 3. 1. Build “Revenue Generating Websites”
- 4. 2. Buy “Revenue Generating Websites”
- 5. 3. Teach how to “Build” or “Buy” “Rev. Gen” websites
- 6. 1992 - 1998 2009 - 10 year search KNEW Rev. Gen. sites are my answer “NEVER AGAIN”1998
- 7. “Our own Path” Goal: 1000 Rev.Gen. Websites by 2015 “Whatever It Takes” 1st Discovery “No Clarity” Lots of Proof Mort. Calc. – P.o.Fish – Pat FlynnAnchors (Soc.Proof)
- 8. 2. 50-50 Rev. Share on Ad Revenues – 15% - 24% 1. 10k deposit + Cover Site Building Costs, then… Our Model: (*didn’t work) 40k – 4MM (copy IACI) 3. Give 5% of our half for a referral… 4. Do “Whatever it Takes” to get to 1000 sites…
- 9. Here’s what we found in our Journey… Fear of Loss, Greater than Desire for Gain The U.S. economic model no longer supports The “Pile Method” - people are running out of TIME! Fear of “Loosing Time” – Explain…
- 10. Our Company Today: 23 years later, an “Over-Night” Success 486 Revenue Generating Websites Viewed 120,000,000+ each yr. Growth Rate 28,000 views each day 50-50 split on Millions in Revenue / yr.
- 11. What, EXACTLY, did we do to get here, and, CAN YOU DO IT ?
- 12. What else can I do, nights and weekends, that won’t increase overhead or expenses, but will add another “Revenue Stream” to our household (business). The Question of the Weekend is…
- 13. I know what you can do…
- 14. Here’s something AWESOME: I’m helping them buy 15% - 24% revenue streams… …that I’m buying from 18 to 26 year olds. I wonder if I could “Make Money Online” in “real estate”?
- 15. What I taught in L.A. What do 18 year olds do to earn 1k to 20k / mo?
- 16. 2. ”The Vehicle Creates the Revenue, not the Driver of the Vehicle” 18 year-olds Rule Book: 1. No Stinking Way I’m I buying into the “Pile Theory
- 18. Job Service Provider Doctor Small Business (10<) *any Hr.=$ Rental Property Investments Rev. Gen. Websites R.E.I.T.’s *only 0 Hr.=$ The Vehicle Determines the Winner, Yes or Yes?
- 19. Next few slides… Help determine what business to start What new product to invent What your clients want from you And What you should write into your website TO MAKE MONEY!!!
- 20. Let’s get cooking…How Great Would It Be?
- 21. Ad Revenue
- 22. How did we know to create that “Post” or article? Google told us what to write
- 26. If you click “Oreo” Ad Snackworks pays Google $1.16
- 27. What Should I write on? What is everyone looking for?
- 33. Google $2.50AllRecipes.com $1.07 Google $.80AllRecipes.com $.36
- 34. Review: What Should I write on? What is everyone looking for?
- 35. 1968 Uh Oh! Corning had to wait a month for engineers to figure out next product Why wait until you are dying to start another revenue stream? Keyword planner, show you next product, idea or revenue stream in 30 seconds… What should we write on ? What should we sell ? What do our clients want ? Ie. Bike Helmets Your product, company, industry, body, etc., WILL die! Why should everyone care about this simple little tool. Entropy
- 36. Let’s take it up a notch… 80% of web content is borrowed, curated or leveraged !
- 37. Greatest Money Making Tool….EVER !!!!
- 38. Google Alerts…
- 39. Real World Use: Put your Key-Word silo into Google Alerts
- 40. Google Alerts
- 41. Mission Mode is holding a free workshop, note the title…
- 43. We played “Siskel and Ebert” to that piece of content… …We simply gave our opinion of that piece of content !! Best Part – Google told us what to “Editorialize”
- 44. Worthy of Repeating… 80% of web content is borrowed, curated or leveraged !
- 45. Greatest Money Making Tool….EVER !!!!
- 46. Real World Use: Put your Key-Word silo into Google Alerts
- 47. Google Alerts
- 48. Mission Mode is holding a free workshop, note the title…
- 50. We played “Siskel and Ebert” to that piece of content… …We simply gave our opinion of that piece of content !! Best Part – Google told us what to “Editorialize”
- 51. What would be the next step?
- 52. What Should I write on? What is everyone looking for?
- 53. What have we done so far… 1. Use “Google Adwords Tool” to determine what might be your: Next piece of content Next product to launch Next industry to go into 2. Use Google Alerts to “Editorialize” others content 80% of content is borrowed, curated or leveraged
- 55. WebMD 1998 - 2005 Dominated all “Spine” related Phrases 2001 – 2005 Silo – 2005 to today
- 56. So far shown: How to Create content people want How to Create “Authoritative” content people will trust (editorialized content) Now, Let’s get Google’s attention:
- 57. Credibility Popularity Author Equity How Google “Ranks” or “Stacks”
- 58. 1. Credibility…
- 59. 1. Credibility… Started a site, posting weekly, good But, you are still “unknown” What might happen if…
- 61. 2. Popularity Shoot – Post – Promote
- 62. Faculty - CEOSpace 3. Author Equity
- 63. WebMD effect 1. Authors and Signals Lifts Main Site. 2. Main Site lifts all Faculty’s sites. ”Rising Tide” 3. Faculty – More traffic More Growth - More Leads Lift from Social Signals (+1’s)
- 64. If Time - Nuggets Talent is Never Enough… …Outwork everyone else! You are going to screw it up… …until it is done! Don’t get good… …Get done! My annual ritual wheel M.J. final game Disassociate… Go to War