2. cover

3. back

4. Middle sleeve

6. Establishing shot to really to set the
scene of the video
Embrace The Tide: Fake it till
you make it
This video has establishing shots have leaves that look
scary, you don't feel connected to the band and feel
distant, this represents the song, the colour difference is
huge as this video has a dark grainy feel to the video this
represents the band and the song and genre.
We Say When: taken back
My video was the contrast of this, the light calm shot of a river
portrays the song and the band, the way the band are stood you
can tell they are friends, the song represents this the video is shot
though a clean lenses using natural light and reflectors to enhance
the lighting

7. Popular conventions I have used which are also in popular videos
The star and drummer and a
guitarist in the 1st pull focus shot
revealing the band to the audience
The setting in the background, this is
used in some music videos where the
band play in front of a natural
background
I decided to film closer towards the
band to fit the meaning of the song, I
feel this was a good decision because
you feel closer to the band when they are
performing.

8. Popular conventions I have used which are also in popular videos
Singer walking towards the front of
the performing stage, this is to show
power and status of the band. Usually
with such a happy song you wouldn't
have status but as this is a very
popular technique I felt I could
challenge this convention