In a world where social networking is all the rage, where does radio fit in? How can broadcasters help manufacturers develop new products, and help listeners discover new programmes, new music and new stations?
1. Radio for the
Facebook
generation
In a world where social networking is all the
rage, where does radio fit in? How can
broadcasters help manufacturers develop new
products, and help listeners discover new
programmes, new music and new stations?
Includes a practical demonstration using cutting-
edge technology; and everything you need so
you can take this idea and use it for yourself.
Tristan Ferne
BBC Audio & Music
Interactive
2. Who?
BBC Audio & Music Interactive
http://www.bbc.co.uk/radio/
http://www.bbc.co.uk/music/
31. radio
How it works
POP
API API
Radio Player Radio Player
Facebook Radio Pop
radio POP
player pages
Listen
Widget
Widget
Facebook
mini-feed
32. radio
radio POP
POP
“So if you want to tap into your
amigos, let your pulse spread
the good vibrations, and feel the
buzz from the crowd - register
for Radio Pop. The radio service
of tomorrow, today!”
60. Look! They join up!
Olinda + Radio Pop
=
Radio for the Facebook
generation?
http://www.flickr.com/photos/mscolly/145052885/
61. Olinda + Radio Pop
API API
Radio Player Radio Player
Facebook player Radio Pop pages
S&W
retune, listeners (and “hearers”) are unlikely to mix their programming.
Building a minimal social network into the device opens up discovery once
more, and goes some way to solving a yet older problem: A radio ‘audience’
is not an audience in the sense of a theatre or music audience because they
cannot influence one another or the performers. They do not act as a group.
By introducing small social groups who may guide one another’s listening, we
point at the re-introduction of small audiences (in the traditional sense) as
the logical next step.
radio
Listen widget Widget
POP
S&W
retune, listeners (and “hearers”) are unlikely to mix their programming.
Building a minimal social network into the device opens up discovery once
more, and goes some way to solving a yet older problem: A radio ‘audience’
is not an audience in the sense of a theatre or music audience because they
cannot influence one another or the performers. They do not act as a group.
By introducing small social groups who may guide one another’s listening, we
point at the re-introduction of small audiences (in the traditional sense) as
the logical next step.
Facebook
Olinda
Olinda
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