2011年台北國際書展「不丹主題國」成果

1. BHUTAN
the Guest of Honor
of TIBE 2011

2. Taipei Int’l Book Exhibition (TIBE) is
considered one of the most important
Int’l event in publish industry, and in
Feb. 2011, Bhutan came in the spotlight
of this book fair.
Bhutan got well prepared in such a
short time and the program of Bhutan
Pavilion was popular and successful.
It’s all the Prime Minister of Bhutan’s
support and trust upon the invitation
to be the Guest of Honor for TIBE 2011,
which was from Sunya Int’l special-
Culture Interchange Assoc., on behalf
of the TBFF. The joy and success should
belong to each of you.

3. TIBE 2011 occupied
3 halls of the Taipei
World Trade Center,
covering 35,741M2.
BHUTAN PAVILION
This is Hall 1, the
biggest hall among
the three, also where
Bhutan Pavilion was.
The floor plan shows
that Bhutan Pavilion
was located at the
best place in Hall 1.

4. Grand Facade

5. books books about Bhutan
published in Taiwan
Bhutanese
traditional periodicals
books shrine books
books
books stamps
books
books booth stand
books masks
4 treasures books
activity area
tourism consult area
national costume
facade

6. Activity Area
Main Area
Entrance

7. Press Conference
Before the Opening

8. In the press conference, journalists showed their curiosity about
Bhutan and brought up some questions.

9. In the press conference, the singers from the Royal Academy
of Performing Arts sang songs for the press.

10. After the conference, guests took group photos. The middle in
the front is the director of GIO, ROC, the chairman of TBFF
sat next to him, and the 2nd from the left is Grace Huang.

11. After the Press Conference, the journalists
were eager to have the earliest report of the
Precious treasures from Bhutan and Grace
Huang explained to them.

12. culture environment & arts biography & guest authors’
Publications in
various fields & in
different forms--
books & stamps.
stamps GNH & traditional medicine
religion & education history introduction of Bhutan

13. masks for cham dance
Not only publications, but also traditional residence model
article representatives to show
the diversity of Bhutan.
national costume traditional Bhutanese shrine

14. Opening Ceremony
of TIBE 2011

15. Dasho Karma Ura offered Khada to President
of R.O.C.(Taiwan) Mr. Ying-jeou Ma on behalf
of Bhutan exhibitors.

16. President of R.O.C: Mr. Ying-jeou Ma Dasho Karma Ura
Director of GIO: Mr.Qi-chen Jiang Chairman of TBFF :Mr. Rong-wen Wang
Opening Remarks

17. Creative way to bring up the “TIBE” title by opening books together,
and the books are respectively in Dzongkha, Chinese and English.

18. Dzongkha Chinese English Chinese
President Ying-jiou Ma(2nd from left), Dasho Karma Ura,
Director of GIO, and Chairman of TBFF (from left)

19. President at Bhutan pavilion

21. Bhutan Pavilion
Opening Ceremony

22. Prologue for the opening ceremony of Bhutan Pavilion by TBFF chairman and
Dasho Karma Ura. After the ceremony, we welcomed visitors with traditional
Bhutanese music.

23. Delivering traditional snack and herbal tea to welcome visitors. Western
people were also very interested in Bhutan’s culture, all absorbed in
appreciating the national treasures from Bhutan.

24. Welcome Reception
Guest of Honor: Bhutan

25. Bhutan is the Guest of Honor for 2011. The welcome board was decora
in Bhutanese way. The mascot of book fair stood in the center to welco
every one and attracted people to take photos with her.

26. The entrance of the
dining hall
The column was very Bhutanese

27. To welcome Bhutan, the Guest of Honor for TIBE 2011, the opening
started with powerful Ten Drum Performance symbolizing the voice
of thunder dragon.

28. Every year, on the night of inauguration, the TIBE arranges a party to
welcome publishers and authors from more than a hundred countries.

29. the premier
The top table. The premier Mr. Duen Yi Wu, chairman of TBFF (next
to the premier), director of GIO and Grace Huang sat with the guests
from Bhutan at the top table.

30. Panel Discussion:
Happiness Dialogue
Between Taiwan &
Bhutan

31. Grace Hwang hosts Panel Discussion between famous Bhutan
authors: yonpo Tshering, Kuenzang Choden and well-known
cultural leaders: Wei-Tsun Jin, Qi-Song Hong.

32. Book Launch
Party

33. Ashi passionately shared her writing and
life experiences with readers. Her vivid and
lively narration attracted many people and
touched their hearts.
Ashi Kuenzang Choden
The first Bhutan female writer who published
her novel in Chinese translation in Taiwan:
Dawa, the story of a stray dog in Bhutan

34. Signing books

35. Grace Huang -- New Book Proclamtion
“ I’m in Bhutan, the Happyland ”
It is considered the most comprehensive book
about Bhutan in Taiwan.

36. music performance
Experiencing
Bhutan tourist consult service provided by the
bureau

37. The National treasures and exhibits from Bhutan
attracted many people to linger around inside the
Bhutan Pavilion. Among them, we saw westerners
time to time.

38. 2011 BILATERAL GNH CONFERENCE
BETWEEN TAIWAN & BHUTAN：THEORY
& PRACTICE of ECONOMICS of HAPPINESS

39. Discussants
Dasho Karma Dasho Sonam Dr. Chen, Dr. Shaw, Mr. Chen, Mr. JIN,
Ura Tshering Tain-Jy Dai-Gee Chao-Yih Wei-Tsun
Ex-Chairman
President of Secretary President of Vice Chairman, Inaugurator of
of Council for State-owned Business
Bhutan Study General of the Chung-
Economic Enterprise Weekly Group;
& famous the Ministry Hua Institution
Planning and Comm. President
writer of Economic for Economic Ministry of of Symbiosis
Development
Affairs, Bhutan Research Economic Taiwan Co., Ltd.
of R.O.C. ;
Affairs
Professor Econ,
National Taiwan
University

40. 2011 BILATERAL GNH CONFERENCE BETWEEN TAIWAN & BHUTAN：
THEORY & PRACTICE of ECONOMICS of HAPPINESS
Agenda
09：00-09：30 Registration
Opening Remarks
Topic: Theory and Practice of Economics of Happiness-‘the Pursuit of Happiness’!
09：30-10：20 Guest Speaker: Pro. Tain-Jy Chen, Ex-Chairman of Council for Economic Planning and
Development of R.O.C. and Professor in Economics, Taiwan University
Keynote Speaker: Mr. Karma Ura, President of the Centre for Bhutan Studies
Session I: Theory of Economic Paradigms
Moderator: Pro. Tain-Jy Chen, Cabinet member and Professor in Economics, Taiwan University
10：20-11：50 Speaker: Dr. Shaw Dai-Gee , President of the CIER
Speaker: Mr. Karma Ura, President of the Centre for Bhutan Studies
Q&A
11：50-13：30 Lunch
Session II: Practice of Economic Paradigms
Moderator：Mr.Wei-Tsun, Jin, Inaugurator of 《Business Weekly》
13：30-15：00 Speaker：Dr. Chao-Yih Chen, Vice Chairperson of the State-owned Enterprise Commission of ROC
Speaker：Mr. Sonam Tshering, Secretary of Ministry of Economic Affairs, Bhutan
Q&A
15：00-15：20 Tea/Coffee Break
Session III：Theory and Practice of Economics of Happiness
15：20-16：50 Moderator : Dr. Shaw Dai-Gee , President of the CIER
Panel Discussion: all moderators and speakers
Closing Remarks
16：50-17：00
Grace Huang, the President of Sunya Int’l Special-Culture Interchange Assoc.

43. The Press

44. Happy Reading-Taipei book fair
focuses on Bhutan
Organizers say they wanted Taiwanese President Ma Ying-
to highlight a different cultural Jeou, (third from left) and Dasho
dimension by focusing on Karma Ura, head of Bhutanese
delegation (second from left) opens
Bhutan
a book to launch the 2011 Taipei
Book Fair on February 9
Source DW-WORLD.DE
http://www.dw-world.de/dw/article/0,,6435693,00.html

45. Taipei book fair to highlight
Bhutanese Culture
The Eight Thousand Verses of An original biography of
Transcendental Wisdom, a Padmasambhava, an eminent
major Buddhist classic that master from India and the
dates back to the 12th century. initiator of Vajrayana
Buddhism in Bhutan and Tibet
in the 8th century.
Source +culture.tw．Taiwan
http://www.culture.tw/index.php?option=
com_content&task=view&id=1969&Itemid=235

46. Source: http://www.cenews.eu/?p=28751
TIBE is huge for all Chinese speaking worlds, not just Taiwan. Here are some other
news websites reporting about Bhutan being the Guest of Honor for TIBE 2011. This
is a report from China, about Ashi Kuenzang Choden, the first female author writing
in English in Bhutan.
http://xn--0rss36f5haw5s.com/zhwh/whxx/2011/02/2283922.html
http://news.sxpmg.com/ynxx/gjdt/201012/37818.html
http://www.mirrorbooks.com/news/html/08/t-173708.html
http://www.fjsen.com/b/2011-02/10/content_4071233.htm
http://www.huaxuntoday.com/infoShow3.php?id=5693

47. Attending the TIBE
2011 as the Guest of
Honor, Bhutan was
widely seen and talked
Important magazine in Taiwan about in all newspapers,
《Global Views Monthly》 TV news, and important
magazines in Taiwan.
Such as the 《Global
Views Monthly 》,which is
considered a very authori-
tative periodical on various
Important issues of global
tendency. The Secretary
General Dasho Sonam
Tshering and Dasho Karma
Ura were invited for the
interview.

48. Tashi Delek