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Conference Outside the Box:
Using Blackboard to Create a
Virtual Graduate Recruitment
             Fair

                    Presented by:
                    Dana Mordecai
 Established in 2006 in response to
  “Closing the Gaps” Initiative

 Encourages diversity in Texas graduate
  programs
    Underrepresented minorities
    Women
    First-generation college students

 Collective effort by all colleges and
  universities in Texas
What did we want to
                 accomplish?
 Workshops
    Funding graduate school
    Choosing the right
       graduate school
    Undergraduate research
    GRE testing strategies

 Networking with other students, faculty, and university
  representatives

 Decreased attendance over time
Virtual Component


 New initiative to create a
  virtual component
     First time for institutions to
       consider this format             Numerous options considered
     No prior experience with             GoToMeeting
       virtual events                      Voxwire
     No technical knowledge               Cisco Webex
       on staff                            Blackboard/Wimba
Attendance
       • 122 students from 7 institutions
       • 26 recruiters from 19
         institutions

       • 40 students


       • 14 students



       • 7 students



       • 33 students
CLEAR’s Support

 Video conferencing

 Virtual Grad Fair/Wimba
Getting Started
 How would everyone use the technology?
    On-Site Coordinators
    Recruiters
    Students

 Decisions about hardware

 Troubleshooting during creation of virtual
  classrooms
Preparation

 Creation of “Wimba for
  Dummies” guides


 Prepared for each user group
  and recognizing how each of
  them will use the technology
On-Site Coordinators
Student Participants
Recruiters
Preparation

 Creation of “Wimba for Dummies” guides

 Calls to recruiters to get them on board
  with the virtual fair

 Creation of web interface for students
Preparation

 Creation of “Wimba for
  Dummies” guides

 Calls to recruiters to get them on
  board with the virtual fair

 Creation of website interface

 Creation of classrooms, presenter
  accounts and passwords

 Get tech support on board
Execution
  Set-up at least 1 hour before the event

  Two classrooms in BLB

  Technical support
      ABN
      Randy Evans - Grad School IT
       Specialist
      Chris Johnson – ABN Support
      Michelle Farley – Instructional
       Consultant

  Technical difficulties

  SNACKS!
Lessons Learned – Recruiter Survey
 Ease of software
     “Very easy”
     “Excellent and easy to navigate”
 Instructions provided
     “Thorough”
     “Excellent step-by-step/trouble-shooting”
 Efficient way to talk to students
 Other Comments
     “Would love to have seen more students
       participate”
     “For this being the first time, I really enjoyed it”
     “Great idea. I wish more students would have
       participated
     “Allow students to see University PowerPoint in
       advance”
The Future of Virtual Recruitment
 Program specific presentations

 General interest presentations
    Diversity at UNT
    Research at UNT
    Funding at UNT

 International presentations

 Mitigates issues of access, reduces time out of
  office, and increases assessment of applicants

 Marketing issues for online recruitment
  presentations
Questions

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Virtual Recruitment: Conference Outside the Box

  • 1. Conference Outside the Box: Using Blackboard to Create a Virtual Graduate Recruitment Fair Presented by: Dana Mordecai
  • 2.  Established in 2006 in response to “Closing the Gaps” Initiative  Encourages diversity in Texas graduate programs  Underrepresented minorities  Women  First-generation college students  Collective effort by all colleges and universities in Texas
  • 3. What did we want to accomplish?  Workshops  Funding graduate school  Choosing the right graduate school  Undergraduate research  GRE testing strategies  Networking with other students, faculty, and university representatives  Decreased attendance over time
  • 4. Virtual Component  New initiative to create a virtual component  First time for institutions to consider this format  Numerous options considered  No prior experience with  GoToMeeting virtual events  Voxwire  No technical knowledge  Cisco Webex on staff  Blackboard/Wimba
  • 5. Attendance • 122 students from 7 institutions • 26 recruiters from 19 institutions • 40 students • 14 students • 7 students • 33 students
  • 6. CLEAR’s Support  Video conferencing  Virtual Grad Fair/Wimba
  • 7. Getting Started  How would everyone use the technology?  On-Site Coordinators  Recruiters  Students  Decisions about hardware  Troubleshooting during creation of virtual classrooms
  • 8. Preparation  Creation of “Wimba for Dummies” guides  Prepared for each user group and recognizing how each of them will use the technology
  • 12. Preparation  Creation of “Wimba for Dummies” guides  Calls to recruiters to get them on board with the virtual fair  Creation of web interface for students
  • 13.
  • 14. Preparation  Creation of “Wimba for Dummies” guides  Calls to recruiters to get them on board with the virtual fair  Creation of website interface  Creation of classrooms, presenter accounts and passwords  Get tech support on board
  • 15. Execution  Set-up at least 1 hour before the event  Two classrooms in BLB  Technical support  ABN  Randy Evans - Grad School IT Specialist  Chris Johnson – ABN Support  Michelle Farley – Instructional Consultant  Technical difficulties  SNACKS!
  • 16. Lessons Learned – Recruiter Survey  Ease of software  “Very easy”  “Excellent and easy to navigate”  Instructions provided  “Thorough”  “Excellent step-by-step/trouble-shooting”  Efficient way to talk to students  Other Comments  “Would love to have seen more students participate”  “For this being the first time, I really enjoyed it”  “Great idea. I wish more students would have participated  “Allow students to see University PowerPoint in advance”
  • 17. The Future of Virtual Recruitment  Program specific presentations  General interest presentations  Diversity at UNT  Research at UNT  Funding at UNT  International presentations  Mitigates issues of access, reduces time out of office, and increases assessment of applicants  Marketing issues for online recruitment presentations

Notas del editor

  1. This is the 7th year for the Lone Star event and has been held at all the major universities in Texas. Supported by the Association of Texas Graduate Schools (all graduate deans in Texas) and the Texas Higher Education Coordinating Board.
  2. Based on declining attendance and travel budgets slashed, the ATGS committee recommended we include a virtual component to provide an opportunity for students to attend the event without having to travel across the state. Developing the agenda was the challenging piece to incorporate it into the live conference held on the UNT campus and hold it concurrently.
  3. The attendance rate was 76% for our live conference and
  4. Decision to have students attend a satellite campus was designed to have them with another knowledegable person who could answer questions about graduate school. This created an information session type format with extensive information being presented.Presentations included other campus recruiters offering insight on choosing programs, application timelines, financial support and answered Q&A from each satellite campus.Students were then led to a computer lab to participate in the virtual grad fair.