The Scent of Search, Take 2
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This talk was recently presented to an audience at the European Bioinformatics Institute (EBI) near Cambridge, England.
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The Scent of Search, Take 2
- 1. The Scent of Search Making search more usable with information scent. Tyler Tate @tylertate
- 3. Optimal Foraging Theory Organisms seek to maximise energy intake for a given unit of time
- 10. M A N T H E INFORMAVORE
- 11. 1,200 Exabytes i n 2 0 1 0
- 12. “A wealth of information creates a poverty of attention.” – Herbert Simon
- 13. Information Foraging Theory The study of how humans interact with information.
- 14. 11 tradeoff.png
- 21. How Do People Search?
- 22. Expertise People vary be their... Search expertise (familiarity with common design patterns) Domain expertise (knowledge in a certain area) find the current temperature lookup a protein sequence Amateurs Experts
- 25. Goals what is the current temperature? book a holiday Recall Exploration
- 26. 14 a old model.png
- 27. 14 b new model.png
- 31. Concept screen by IDEO
- 32. Amateur vs. Expert Recall vs. Exploration
- 33. Amateur vs. Expert Recall vs. Exploration
- 34. moderate co hi ple m complexity gh x it y Amateur vs. Expert lookup a Bloomberg genetic sequence moderate complexity web search booking a flight lo w co m Recall vs. Exploration pl ex i ty
- 35. moderate co hi ple m complexity gh x it y Amateur vs. Expert lookup a Bloomberg genetic sequence moderate complexity web search booking a flight lo w co m Recall vs. Exploration pl ex i ty
- 41. Information Diversity buy a book learn about italy Uniform Diverse
- 49. 1. It should look like a searchbox, feel like a searchbox, and act like a searchbox.
- 50. 1. It should look like a searchbox, feel like a searchbox, and act like a searchbox.
- 51. 2. Use autocomplete to boost user’s confidence and help prevent spelling errors. Globrix, eBay, Last.fm
- 52. 23 search results title.png
- 53. 3. Indicate the number of results
- 54. 4. Use descriptive, 7-12 word titles 5. Highlight matching words The Guardian
- 56. 6. When it’s likely that the first 1-3 results are what the user is looking for, top hits provide additional info to help users make their decision.
- 57. 7. Try to avoid 0-result screens
- 59. 8. Breadcrumbs describe what the user is looking at, how he got there, and — if a mistake was made — how to get back. Wireframe by Greg Nudleman
- 60. 9. Clickable metadata enables organic filtering of the results
- 61. 9. Filter counts give users a more complete picture of the result set
- 62. 9. Filter counts give users a more complete picture of the result set
- 63. 10. A meaningful visualisation makes complex information tangible
- 64. 10. A meaningful visualisation makes complex information tangible TED
- 65. 10. A meaningful visualisation makes complex information tangible Starbucks
- 66. 10. A meaningful visualisation makes complex information tangible New York Times
- 67. 10. A meaningful visualisation makes complex information tangible
- 70. Learn More Read Peter Morville’s book “Search Patterns” http://searchpatterns.org/ Read my article “The Scent of Search” http://johnnyholland.org/2010/07/05/the-scent-of-search/ Read Marti Hearst’s book “Search User Interfaces” http://johnnyholland.org/2010/07/05/the-scent-of-search/ Check out Endeca’s design pattern library http://patterns.endeca.com/
- 71. The Scent of Search Making search more usable with information scent. Tyler Tate @tylertate