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(FREELANCE) WEB DESIGN
      AS A CAREER
Career Fair at Chatelech Secondary March 30, 2011

         Tzaddi Gordon - ThriveWire.ca
WHAT I DO

• Design   & build websites

• Online marketing
 strategy & support

• Run   my own business
HOW I GOT HERE
• Art   school (fine arts major)

• Clerical   & customer service jobs

• Internet   studies: UBC, workshops, reading books & websites

• On-the-job: programming, design, business   & management

• Mentors    & peers
WHO MAKES A GOOD WEB
       DESIGNER?
• Curious    & empathetic

• Attention   to detail

• Problem    solver

• Creative

• Technically   inclined
WHAT DOES FREELANCING TAKE?

• Solid   skills in your field

• Business   savvy - customer service, sales, project management...

• Interpersonal     skills - networking, relationships

• Marketing

• Self-discipline
HOW TO BEGIN
                                       Pro-bono Work
• Learn   the basics

• Buildwebsites - for yourself,
 friends, volunteer

• Internships   or junior level jobs

• Supportive    mentors & peers

• Work    & study your butt off
WHAT TO STUDY
• Design: typography, colour    theory, layout, graphics tools

• Coding& tech: HTML, CSS, FTP (minimum). Basic
 programming in PHP or other web language.

• Usability   / interaction design

• Internet    Marketing

• Social   Media

• Business
FREELANCE WEB DESIGN:
              THINGS TO KNOW
• Need   to be both a generalist & a specialist

• You   must always be learning

• Design   is only a fraction of the job

• Time-management      & holidays – important & challenging

• Health   concerns from extensive sitting & computer use
?
• Blog   post: http://thrivewire.ca/?p=1031

• Email: tag@thrivewire.ca

• Twitter: @tzaddi

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Freelance Web Design as a Career

  • 1. (FREELANCE) WEB DESIGN AS A CAREER Career Fair at Chatelech Secondary March 30, 2011 Tzaddi Gordon - ThriveWire.ca
  • 2. WHAT I DO • Design & build websites • Online marketing strategy & support • Run my own business
  • 3.
  • 4. HOW I GOT HERE • Art school (fine arts major) • Clerical & customer service jobs • Internet studies: UBC, workshops, reading books & websites • On-the-job: programming, design, business & management • Mentors & peers
  • 5. WHO MAKES A GOOD WEB DESIGNER? • Curious & empathetic • Attention to detail • Problem solver • Creative • Technically inclined
  • 6. WHAT DOES FREELANCING TAKE? • Solid skills in your field • Business savvy - customer service, sales, project management... • Interpersonal skills - networking, relationships • Marketing • Self-discipline
  • 7. HOW TO BEGIN Pro-bono Work • Learn the basics • Buildwebsites - for yourself, friends, volunteer • Internships or junior level jobs • Supportive mentors & peers • Work & study your butt off
  • 8. WHAT TO STUDY • Design: typography, colour theory, layout, graphics tools • Coding& tech: HTML, CSS, FTP (minimum). Basic programming in PHP or other web language. • Usability / interaction design • Internet Marketing • Social Media • Business
  • 9. FREELANCE WEB DESIGN: THINGS TO KNOW • Need to be both a generalist & a specialist • You must always be learning • Design is only a fraction of the job • Time-management & holidays – important & challenging • Health concerns from extensive sitting & computer use
  • 10. ? • Blog post: http://thrivewire.ca/?p=1031 • Email: tag@thrivewire.ca • Twitter: @tzaddi

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