SUN went through a significant IT improvement program in their Product Innovation processes, now covering the the complete product value chain with a complete, open and integrated solution. David was project leader for the SUN PLM transition project. In late 2009, Oracle acquired Sun Microsystems for $7.4B. As part of a large systems integration project, 2 instances of MatrixOne PDM were replaced with Agile PLM 9.3. The implementation began in January 2010 with Phase 1 going live on September 27, 2010. The first phase included core Agile PLM plus interfaces to mCAD and eCAD on the front end, and a downstream integration to Oracle's existing eBusiness Suite R12.1.3 via the Agile Design-to-Release Process Integration Pack (D2R PIP). The project comprised 4 phases of which 3 are now live, realizing true "art-to-part" enterprise PLM. David's presentation will cover the business issues encountered at the beginning of the implementation, the implementation methodology, the IT Topology and lessons learned. Prior to Oracle, David managed PLM projects for Apple, Brocade, Kodak, SanDisk, Kyocera, HP and others. Before that he managed mechanical design teams at Ballard Power, Kodak and others, and ran his own consulting business. As an Engineer he started out designing mechanical parts and assemblies using 3D solid modeling CAD systems and manual drafting.

1. Innovation Execution - Agile PLM Implementation at Sun David Burton, Director, PLM & PIM Oracle Applications Development IT Presentation given at PLM Conference at CERN, September 2011

15. Phase 1 Scope – Consolidate the core Phase 1 replace 2 MatrixOne PDM With 1 Agile PLM Supply Chain Manufacturing Finance Etc. Legacy eBusiness Suite 10.7 StorageTek Sun Exchange Info HWY (PDM1) Sun PDM1 MatrixOne Sun Classic mCA Cad Data Mgr mCAD eCAD Oracle MFG Integ- ration mCA Cad Data Mgr mCAD eCAD Sun PDM2 MatrixOne Supplier Data AVL Tool WW AVL db CSM i2 Supplier Data Parts, Docs, Changes BoMs, Files Parts, Docs, Changes BoMs, Files AVL, BoM, Datasheets, RoHS, Symbols Parts, BoMs, ECOs, AVL (manual), Metadata, RoHS

16. PLM Phase 1 Topology Agile PDX + Sun Exchange FTP 10.7 Integ- ration Agile PLM 9.3 Supplier Data Parts, Docs, Changes BoMs, Files, RoHS (self declare) AML (limited) Third-party interim integration CAD Files Eng BoM Metadata * Red indicates new EC Client mCAD eCAD AVL Tool CSM i2 AVL, BoM, Datasheets, Symbols Parts, BoMs, ECOs, AML, Metadata, RoHS Supply Chain Manufacturing Finance Etc. Legacy eBusiness Suite 10.7

19. Oracle ePLM – Phase 4: End State AIA D2R PIP EC Client Agile PLM 9.3 Supplier Data Parts, Docs, Changes BoMs, Files, AML RoHS, Datasheets, Symbols Parts, BoMs, ECOs, AML, Metadata, RoHS, Cost data CAD Files Eng BoM Metadata mCAD eCAD PIM PQM – Product Quality Management for tracking Product Service Requests PPM - Product Portfolio Management for managing product releases & projects Agile BI – Business intelligence and analytics, dashboards Supply Chain Manufacturing Quality Field Service Marketing Finance Etc. eBusiness Suite 12.1.3

20. Program Timeline CONFIDENTIAL – ORACLE HIGHLY RESTRICTED Design Configure Test Transition Data Migration Training/ Bus Support Go-Live Phase 1 EBS 12.1.3 Integration Go-Live Phase 2 Phase 3 – PCM, PG&C Phase 4 – PQM, PPM Mar 2010 May 2010 Jul 2010 Sept 2010 Nov 2010 Jan 2010 Jan 2011 Mar 2011 May 2011 Jul 2011 Sept 2011 Nov 2011 Jan 2012 Mar 2012 Clean CAD Data UAT Key Dates CRP1 3 months CRP2 4 months CRP3 5 ½ months UAT 8 months Go-Live Phase 1 9 months Go-Live Phase 2 12 months

25. Critical Success Factors Proven Heritage Built for collaboration across enterprise & product network since inception Industry best practices – don’t reinvent the wheel Start simple – add functionality in phases Clear mandate – Larry Ellison directive to accept change Clear governance – Steering Committee with empowered representatives Controlled scope – phased and frozen Industry best practices – don’t reinvent the wheel Start simple – add functionality in stages Avoid customizations, point to point interfaces