IBS GURGAON BY UTKARSH SRIVASTAVA

1. ConnexionConnexion By Boeing:By Boeing:
Information Systems ForInformation Systems For
Competitive AdvantageCompetitive Advantage

2. IntroductionIntroduction
1. Boeing, an aircraft manufacturing co. introduces
information system in its aircrafts.
Effects of downturn in Airline Industry
 Slump in ticket sales
 High competition
 Differentiation of services in airlines

3. ORGANISATIONSORGANISATIONS
 Boeing
 Lufthansa
 British Airways
 Singapore Airlines
 Gulfstream
 Tenzing
 Europe Airbus

4. One Should Know..One Should Know..
 Founder of Boeing Company :
William Edward
Boeing
 CEO and Chairman :
James McNerney

5. ServicesServices
 Internet Access
 Wireless LAN
 Turn-key System

6. IssuesIssues
 Global Economic downturn
 High competition
 Need of internet access for tech savvy business travelers

7. SolutionsSolutions
Counter the
competitors strategies
Market analysis

8. SUMMARY
Presented By :Presented By :
Aditya Sharma Ajay Awapal
Gaurav Mudgill Ojusvee Agarawal
Nancy Bansal Shubha Jain
Yuvraj Jain