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30 Social Media Ideas in
     30 Minutes
                                               The MarketingSavant Group
                                               www.marketingsavant.com
                                                            888.989.7771
                                              dana@marketingsavant.com




     How to Use the Power of New Technology
     to Drive Leads and Generate Sales
     Marketing Roundtable




                                                 www.marketingsavant.com
The MarketingSavant Group                                   888.989.7771
For help with your Social Media Strategy,
download our free Social Media e-books!
marketingsavant.com/papers




                                            www.marketingsavant.com
The MarketingSavant Group                              888.989.7771
Upcoming Webinars
      www.marketingsavant.com/webinars
      Wed, April 6, 2011 | 9:30 AM PST / 11:30 AM CST / 12:30PM EST
      60 Social Media Marketing & Promotion Ideas in 60 Minutes
      In the 60 Social Media Marketing & Promotion Ideas in 60 Minutes webinar, we’ll take a
      “social media lightning round” approach and cover 6o real world promotional ideas that you
      can use in social media. This webinar is really geared for just about anyone. B2B marketers
      will find ideas, local retailers will find ideas, non-profits will walk away with something and
      even government agencies might learn something about connecting with their communities
      through social media.

      We’ve drawn examples from our own cases and clients
      as well as examples from around the web and from
      brands of all sizes and market segments.

      If you’re looking for a real kick in the pants, you’ve got
      to check out this webinar. You’d better sit down for this
      one, as it’s going to go quick, but you’re guaranteed to
      leave with at least a few ideas to make the hour well
      worth your while!

                                                                                       www.marketingsavant.com
The MarketingSavant Group                                                                         888.989.7771
About
      Dana VanDen Heuvel
                                             Dana VanDen Heuvel is an award-winning marketing blogger, author of the
                                             American Marketing Association's Marketech Guide to Marketing
                                             Technology and the MySpace, YourSpace, TheirSpace Guide to Social
                                             Network Marketing and the creator of the AMA's TechnoMarketing
                                             training series. Dana is a widely recognized expert on blogging, podcasting,
                                             RSS, Internet communities and interactive marketing trends and best
                                             practices and speaks regularly on these topics at industry events. Dana
                                             founded BlogSavant, one of the nation's first weblog and social media
                                             marketing consultancies and currently runs The MarketingSavant™ Group,
                                             a marketing technology consulting and training firm that helps marketers
                                             leverage emerging marketing technology to reach and keep customers.
                                             Learn more from Dana's blog at www.marketingsavant.com.


      The MarketingSavant Group is a specialist company that focuses on transforming our clients into the preeminent
      thought leaders and trusted advisors in their industry. Through our thought leadership marketing approach and
      deep experience in digital and social media marketing we do extraordinary work for B2B clients to move your
      entire organization beyond the competitive realm and into the unique niche of industry thought leader. We focus
      on genuine organizational transformation through marketing, innovation, intellectual capital development and not
      on producing a campaign that’s merely a quickly forgotten flavor-of-the-month tool.

      We formed MarketingSavant to work with ethical, intellectual, innovative and challenging clients in the Business-
      to-Business market sector. Our approach and our philosophy are to always put altruism before capitalism. We do
      well by doing good, and we like to work with clients who share our philosophy.
                                                                                                      www.marketingsavant.com
The MarketingSavant Group                                                                                        888.989.7771
Source: What the F**k is Social Media
 http://www.slideshare.net/mzkagan/what-the-fk-is-social-media-one-year-later   www.marketingsavant.com
The MarketingSavant Group                                                                  888.989.7771
0. Don’t Commit Random Acts of
      Social Media Marketing!




                                       www.marketingsavant.com
The MarketingSavant Group                         888.989.7771
1. Make Social Media a
 “Tier” in Your
 Marketing Strategy




                                                 www.marketingsavant.com
The MarketingSavant Group   Source: Rain Today
                                                            888.989.7771
2. Listen, Listen, Listen




                                  www.marketingsavant.com
The MarketingSavant Group                    888.989.7771
3. Make Them Like You First




                                    www.marketingsavant.com
The MarketingSavant Group                      888.989.7771
4. Host a Tweetup for Your:
      Company/Customers/Industries/Community/Groupies




                                               www.marketingsavant.com
The MarketingSavant Group                                 888.989.7771
5. Turn Your Thinkers Into
      Thought Leaders




                                   www.marketingsavant.com
The MarketingSavant Group                     888.989.7771
6. Build a Dedicated Social Site
      Social Media Newsroom




                                         www.marketingsavant.com
The MarketingSavant Group                           888.989.7771
7. Encourage Loyalty 2.0




                                 www.marketingsavant.com
The MarketingSavant Group                   888.989.7771
8. Create a Proper Landing Page
      Create Microsite Tabs




                                        www.marketingsavant.com
The MarketingSavant Group                          888.989.7771
9. Handle Customer Service Through
      Social Media




                                           www.marketingsavant.com
The MarketingSavant Group                             888.989.7771
9.5. How NOT to Handle Customer Service
10. Deliver Content with dlvr.it

                            • Deliver content across social
                              platforms
                            • Engagement stats –
                              integrate w/ Google
                              Analytics
                            • Connect all social channels
                              together
                            • Create many ‘routes’
                            • Auto-post curated content
                            • Filter content
                            • http://dlvr.it
                            • Free service


                                                  www.marketingsavant.com
The MarketingSavant Group                                    888.989.7771
11. Run Social Media Promotions




                                        www.marketingsavant.com
The MarketingSavant Group                          888.989.7771
12. Run Facebook Photo Contests




                                        www.marketingsavant.com
The MarketingSavant Group                          888.989.7771
Twitpic                 Facebook




                                       www.marketingsavant.com
The MarketingSavant Group                         888.989.7771
13. Develop Business
      Through Twitter




                             www.marketingsavant.com
The MarketingSavant Group               888.989.7771
14. Use Fan Generating Apps




                                    www.marketingsavant.com
The MarketingSavant Group                      888.989.7771
15. Get Notified!
      • Facebook not the only or the
        right answer
      • Hyper Alerts is the “feature that
        Facebook forgot”
      • Watch you pages, competitors,
        pages you like and pages you
        don’t
      • Daily digest of updates (vs.
        immediate emails)
      • Alerts by URL or by FB User
             – ASAP, Hourly, Daily, Weekly,
               Monthly
             – Select your time
             – Also alerts on your own content
      • http://www.hyperalerts.no



                                                 www.marketingsavant.com
The MarketingSavant Group                                   888.989.7771
15.5 All in a NutshellMail

                            • Brings all social alerts
                              into one consolidated
                              email
                            • Track Twitter new
                              followers & un-follows
                            • Mostly for ‘personal’
                              use
                            • http://nutshellmail.com
                            • Free service

                                              www.marketingsavant.com
The MarketingSavant Group                                888.989.7771
16. Publish on Schedule – “1-7-30-4-2-1”

      •    1 = Daily
      •    7 = Weekly
      •    30 = Monthly
      •    4 = Quarterly
      •    2 = Bi-Annual
      •    1 = Annual



                            Source: FusionSpark Media                                                                             www.marketingsavant.com
The MarketingSavant Group   http://www.fusionspark.com/blog/2009/10/13/content-marketing-secrets-part-iii-easy-as-1-7-30-4-2-1/              888.989.7771
17. Run a Video Contest                                              26




                            • Texas Instruments “Thank
                              an Engineer campaign”
                            • At the end of March they
                              had:
                               – 176K Conversions
                               – 151K video views
                               – 25K “further actions” people took
                                 from the landing page to other areas
                                 on ti.com.
                            • People spend an average of
                              4.21 minutes on the page
                            • TI is confident and happy
                              that people are engaged
                              and watching the videos
                              (and more than one)


                                                    www.marketingsavant.com
The MarketingSavant Group                                      888.989.7771
18. Integrate, Integrate, Integrate




                                            www.marketingsavant.com
The MarketingSavant Group                              888.989.7771
19. Use Change Management for
      Effective Social Media
      • Urgency!
      • Guidance & governance
      • Vision
      • Communication
      • Empowerment &
        enablement
      • Campaign wins +
        competence development
      • Build institutional
        processes
      • Create Social Media
        Center of Excellence

                                      www.marketingsavant.com
The MarketingSavant Group                        888.989.7771
20. Develop a First Responder Program
      • Be transparent. Be open and
        honest in all communication.
      • Be ethical. Live by the WOMMA
        Practical Ethics Toolkit
      • Be relevant. Share information
        and perspectives that are
        valuable to the online community
      • Personalize and be personable.
      • Address negative discussion
        head-on.
      • Court evangelists & advocates.

    Even if you’re not ready to join the conversation, it
    pays to have a sound strategy for dealing with any
    social media conversation taking place about your
    brand.
                                                            www.marketingsavant.com
The MarketingSavant Group                                              888.989.7771
20.5. Develop a SM Policy that
        will…

        • Educate as well as guide
        • Provide instructive input to
          equip people with basic new
          media knowledge
        • Complement an existing code
          of conduct
        • “Educate on”, respect and
          enforce privacy guidelines
        • Set constructive boundaries
                                         www.marketingsavant.com
The MarketingSavant Group                           888.989.7771
21. Develop A Social Media Process




                                           www.marketingsavant.com
The MarketingSavant Group                             888.989.7771
22. Connect to Your Marketing Map




                                        www.marketingsavant.com
The MarketingSavant Group                          888.989.7771
23. Turn Your Employees Into
      Social Connectors




                                     www.marketingsavant.com
The MarketingSavant Group                       888.989.7771
24. Find Local and
      Industry Tweeters




                            www.marketingsavant.com
The MarketingSavant Group              888.989.7771
25. Secure Your Listings
     • Secure the top business listings on
       directory sites
     • “Claim” your business
     • Use http://getlisted.org/ to asses your
       position
     • Focus on the top local listings, don’t grab
       them all
     • Focus on getting ‘citations’
     • Be careful of what you pay for online
            – Superpages
            – Yellowpages
            – Other scammer nonsense




                                                     www.marketingsavant.com
The MarketingSavant Group                                       888.989.7771
26. Review If They Like You…




                                     www.marketingsavant.com
The MarketingSavant Group                       888.989.7771
26.5 Call Me If You Don’t…




                                   www.marketingsavant.com
The MarketingSavant Group                     888.989.7771
27. Run Facebook & LinkedIn Ads                         38


      Hyper-targeting Your Audience
                                        “Local” Facebook Ads




                                                  www.marketingsavant.com
The MarketingSavant Group                                    888.989.7771
28. Create a
      Social Media Dashboard




         SOCIAL MEDIA IMPACT
              Source: Oliver Blanchard
              “The Basics of Social Media ROI”




                                                 www.marketingsavant.com
The MarketingSavant Group                                   888.989.7771
28.5 Monitor Social Measures
      •    Participation
      •    Sales
      •    Registrations
      •    Referrals
      •    Links (the currency of the
           social web)
      •    Votes
      •    Reduction in costs and
           processes
      •    Decrease in customer issues
      •    Lead generation
      •    Conversion
      •    Reduced sale cycles
      •    Inbound activity


                                         www.marketingsavant.com
The MarketingSavant Group                           888.989.7771
29. Social- Source Your Candidates




                                           www.marketingsavant.com
The MarketingSavant Group                             888.989.7771
30. Use a Social CRM Tool




                                  www.marketingsavant.com
The MarketingSavant Group                    888.989.7771
Take Lessons from Leading Brands
      •    Deputize people throughout the organization
      •    Understand each channel’s unique engagement
      •    Find champions
      •    Centralize coordination
      •    Be in it for the long haul
      •    Pick channels carefully
      •    Fish where the fish are
      •    Support engagement as an extension of company culture
      •    Encourage employees to use social media to get work done
      •    Make social media part of the job
      •    Modularize and Synchronize across channels (activity
           streams)
    Source: Altimeter Group

                                                           www.marketingsavant.com
The MarketingSavant Group                                             888.989.7771
Smile if you liked it!

                              The MarketingSavant Group
                               www.marketingsavant.com
                                           888.989.7771
                              dana@marketingsavant.com




            Thanks You for
              Attending!
                                 www.marketingsavant.com
The MarketingSavant Group                   888.989.7771
For help with your Social Media Strategy,
download our free Social Media e-books!
marketingsavant.com/papers




                                            www.marketingsavant.com
The MarketingSavant Group                              888.989.7771
Upcoming Webinars
      www.marketingsavant.com/webinars
      Wed, April 6, 2011 | 9:30 AM PST / 11:30 AM CST / 12:30PM EST
      60 Social Media Marketing & Promotion Ideas in 60 Minutes
      In the 60 Social Media Marketing & Promotion Ideas in 60 Minutes webinar, we’ll take a
      “social media lightning round” approach and cover 6o real world promotional ideas that you
      can use in social media. This webinar is really geared for just about anyone. B2B marketers
      will find ideas, local retailers will find ideas, non-profits will walk away with something and
      even government agencies might learn something about connecting with their communities
      through social media.

      We’ve drawn examples from our own cases and clients
      as well as examples from around the web and from
      brands of all sizes and market segments.

      If you’re looking for a real kick in the pants, you’ve got
      to check out this webinar. You’d better sit down for this
      one, as it’s going to go quick, but you’re guaranteed to
      leave with at least a few ideas to make the hour well
      worth your while!

                                                                                       www.marketingsavant.com
The MarketingSavant Group                                                                         888.989.7771
30 Social Media Ideas in
     30 Minutes
                                               The MarketingSavant Group
                                               www.marketingsavant.com
                                                            888.989.7771
                                              dana@marketingsavant.com




     How to Use the Power of New Technology
     to Drive Leads and Generate Sales
     Marketing Roundtable




                                                 www.marketingsavant.com
The MarketingSavant Group                                   888.989.7771

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30 Social Media Ideas in 30 Minutes - Delivered at Chicago Booth

  • 1. 30 Social Media Ideas in 30 Minutes The MarketingSavant Group www.marketingsavant.com 888.989.7771 dana@marketingsavant.com How to Use the Power of New Technology to Drive Leads and Generate Sales Marketing Roundtable www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 2. For help with your Social Media Strategy, download our free Social Media e-books! marketingsavant.com/papers www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 3. Upcoming Webinars www.marketingsavant.com/webinars Wed, April 6, 2011 | 9:30 AM PST / 11:30 AM CST / 12:30PM EST 60 Social Media Marketing & Promotion Ideas in 60 Minutes In the 60 Social Media Marketing & Promotion Ideas in 60 Minutes webinar, we’ll take a “social media lightning round” approach and cover 6o real world promotional ideas that you can use in social media. This webinar is really geared for just about anyone. B2B marketers will find ideas, local retailers will find ideas, non-profits will walk away with something and even government agencies might learn something about connecting with their communities through social media. We’ve drawn examples from our own cases and clients as well as examples from around the web and from brands of all sizes and market segments. If you’re looking for a real kick in the pants, you’ve got to check out this webinar. You’d better sit down for this one, as it’s going to go quick, but you’re guaranteed to leave with at least a few ideas to make the hour well worth your while! www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 4. About Dana VanDen Heuvel Dana VanDen Heuvel is an award-winning marketing blogger, author of the American Marketing Association's Marketech Guide to Marketing Technology and the MySpace, YourSpace, TheirSpace Guide to Social Network Marketing and the creator of the AMA's TechnoMarketing training series. Dana is a widely recognized expert on blogging, podcasting, RSS, Internet communities and interactive marketing trends and best practices and speaks regularly on these topics at industry events. Dana founded BlogSavant, one of the nation's first weblog and social media marketing consultancies and currently runs The MarketingSavant™ Group, a marketing technology consulting and training firm that helps marketers leverage emerging marketing technology to reach and keep customers. Learn more from Dana's blog at www.marketingsavant.com. The MarketingSavant Group is a specialist company that focuses on transforming our clients into the preeminent thought leaders and trusted advisors in their industry. Through our thought leadership marketing approach and deep experience in digital and social media marketing we do extraordinary work for B2B clients to move your entire organization beyond the competitive realm and into the unique niche of industry thought leader. We focus on genuine organizational transformation through marketing, innovation, intellectual capital development and not on producing a campaign that’s merely a quickly forgotten flavor-of-the-month tool. We formed MarketingSavant to work with ethical, intellectual, innovative and challenging clients in the Business- to-Business market sector. Our approach and our philosophy are to always put altruism before capitalism. We do well by doing good, and we like to work with clients who share our philosophy. www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 5. Source: What the F**k is Social Media http://www.slideshare.net/mzkagan/what-the-fk-is-social-media-one-year-later www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 6. 0. Don’t Commit Random Acts of Social Media Marketing! www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 7. 1. Make Social Media a “Tier” in Your Marketing Strategy www.marketingsavant.com The MarketingSavant Group Source: Rain Today 888.989.7771
  • 8. 2. Listen, Listen, Listen www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 9. 3. Make Them Like You First www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 10. 4. Host a Tweetup for Your: Company/Customers/Industries/Community/Groupies www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 11. 5. Turn Your Thinkers Into Thought Leaders www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 12. 6. Build a Dedicated Social Site Social Media Newsroom www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 13. 7. Encourage Loyalty 2.0 www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 14. 8. Create a Proper Landing Page Create Microsite Tabs www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 15. 9. Handle Customer Service Through Social Media www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 16. 9.5. How NOT to Handle Customer Service
  • 17. 10. Deliver Content with dlvr.it • Deliver content across social platforms • Engagement stats – integrate w/ Google Analytics • Connect all social channels together • Create many ‘routes’ • Auto-post curated content • Filter content • http://dlvr.it • Free service www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 18. 11. Run Social Media Promotions www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 19. 12. Run Facebook Photo Contests www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 20. Twitpic Facebook www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 21. 13. Develop Business Through Twitter www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 22. 14. Use Fan Generating Apps www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 23. 15. Get Notified! • Facebook not the only or the right answer • Hyper Alerts is the “feature that Facebook forgot” • Watch you pages, competitors, pages you like and pages you don’t • Daily digest of updates (vs. immediate emails) • Alerts by URL or by FB User – ASAP, Hourly, Daily, Weekly, Monthly – Select your time – Also alerts on your own content • http://www.hyperalerts.no www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 24. 15.5 All in a NutshellMail • Brings all social alerts into one consolidated email • Track Twitter new followers & un-follows • Mostly for ‘personal’ use • http://nutshellmail.com • Free service www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 25. 16. Publish on Schedule – “1-7-30-4-2-1” • 1 = Daily • 7 = Weekly • 30 = Monthly • 4 = Quarterly • 2 = Bi-Annual • 1 = Annual Source: FusionSpark Media www.marketingsavant.com The MarketingSavant Group http://www.fusionspark.com/blog/2009/10/13/content-marketing-secrets-part-iii-easy-as-1-7-30-4-2-1/ 888.989.7771
  • 26. 17. Run a Video Contest 26 • Texas Instruments “Thank an Engineer campaign” • At the end of March they had: – 176K Conversions – 151K video views – 25K “further actions” people took from the landing page to other areas on ti.com. • People spend an average of 4.21 minutes on the page • TI is confident and happy that people are engaged and watching the videos (and more than one) www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 27. 18. Integrate, Integrate, Integrate www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 28. 19. Use Change Management for Effective Social Media • Urgency! • Guidance & governance • Vision • Communication • Empowerment & enablement • Campaign wins + competence development • Build institutional processes • Create Social Media Center of Excellence www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 29. 20. Develop a First Responder Program • Be transparent. Be open and honest in all communication. • Be ethical. Live by the WOMMA Practical Ethics Toolkit • Be relevant. Share information and perspectives that are valuable to the online community • Personalize and be personable. • Address negative discussion head-on. • Court evangelists & advocates. Even if you’re not ready to join the conversation, it pays to have a sound strategy for dealing with any social media conversation taking place about your brand. www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 30. 20.5. Develop a SM Policy that will… • Educate as well as guide • Provide instructive input to equip people with basic new media knowledge • Complement an existing code of conduct • “Educate on”, respect and enforce privacy guidelines • Set constructive boundaries www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 31. 21. Develop A Social Media Process www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 32. 22. Connect to Your Marketing Map www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 33. 23. Turn Your Employees Into Social Connectors www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 34. 24. Find Local and Industry Tweeters www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 35. 25. Secure Your Listings • Secure the top business listings on directory sites • “Claim” your business • Use http://getlisted.org/ to asses your position • Focus on the top local listings, don’t grab them all • Focus on getting ‘citations’ • Be careful of what you pay for online – Superpages – Yellowpages – Other scammer nonsense www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 36. 26. Review If They Like You… www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 37. 26.5 Call Me If You Don’t… www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 38. 27. Run Facebook & LinkedIn Ads 38 Hyper-targeting Your Audience “Local” Facebook Ads www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 39. 28. Create a Social Media Dashboard SOCIAL MEDIA IMPACT Source: Oliver Blanchard “The Basics of Social Media ROI” www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 40. 28.5 Monitor Social Measures • Participation • Sales • Registrations • Referrals • Links (the currency of the social web) • Votes • Reduction in costs and processes • Decrease in customer issues • Lead generation • Conversion • Reduced sale cycles • Inbound activity www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 41. 29. Social- Source Your Candidates www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 42. 30. Use a Social CRM Tool www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 43. Take Lessons from Leading Brands • Deputize people throughout the organization • Understand each channel’s unique engagement • Find champions • Centralize coordination • Be in it for the long haul • Pick channels carefully • Fish where the fish are • Support engagement as an extension of company culture • Encourage employees to use social media to get work done • Make social media part of the job • Modularize and Synchronize across channels (activity streams) Source: Altimeter Group www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 44. Smile if you liked it! The MarketingSavant Group www.marketingsavant.com 888.989.7771 dana@marketingsavant.com Thanks You for Attending! www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 45. For help with your Social Media Strategy, download our free Social Media e-books! marketingsavant.com/papers www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 46. Upcoming Webinars www.marketingsavant.com/webinars Wed, April 6, 2011 | 9:30 AM PST / 11:30 AM CST / 12:30PM EST 60 Social Media Marketing & Promotion Ideas in 60 Minutes In the 60 Social Media Marketing & Promotion Ideas in 60 Minutes webinar, we’ll take a “social media lightning round” approach and cover 6o real world promotional ideas that you can use in social media. This webinar is really geared for just about anyone. B2B marketers will find ideas, local retailers will find ideas, non-profits will walk away with something and even government agencies might learn something about connecting with their communities through social media. We’ve drawn examples from our own cases and clients as well as examples from around the web and from brands of all sizes and market segments. If you’re looking for a real kick in the pants, you’ve got to check out this webinar. You’d better sit down for this one, as it’s going to go quick, but you’re guaranteed to leave with at least a few ideas to make the hour well worth your while! www.marketingsavant.com The MarketingSavant Group 888.989.7771
  • 47. 30 Social Media Ideas in 30 Minutes The MarketingSavant Group www.marketingsavant.com 888.989.7771 dana@marketingsavant.com How to Use the Power of New Technology to Drive Leads and Generate Sales Marketing Roundtable www.marketingsavant.com The MarketingSavant Group 888.989.7771