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Veg Authorpreneuring
            Marketing Basics


                   Presenter: Stephanie
                        Redcross




   http://www.facebook.com/StephanieCanHelp
#1 Blog Tour
                        What To Do & Getting It Done
     • 30 Day Blitz: Target Local, Topic Specific,
       Change Agents, Then Veg Bloggers
     • Invite To Sign Up: Add Link To Site
     • Leverage “Linked In” For Leads

        The Tip: Don’t Just Ask, Offer An Exchange
Veg Authorpreneuring: Marketing Basics | Book Marketing For Veg Authors   http://www.veganmainstream.com
#2 Book Signing
                        What To Do & Getting It Done
     • Book Locally: Schools, Libraries, Café’s
     • Create A Leave Behinds: Bookmarks
     • Leverage Meetup Group: Moms, Veg, Food
     • Have A Way To Sell Books If You Run Out
  The Tip: Do Something Memorable: Picture Perfect

Veg Authorpreneuring: Marketing Basics | Book Marketing For Veg Authors   http://www.veganmainstream.com
#3 Social Media
                   What To Do & Getting It Done
     • Twitter Alerts: Track “Keyword”
       Conversation; Virtual Help Desk
     • Facebook: Book Quotes & Cover Image
     • LinkedIn: Profile Up-To-Date (Published)
     • Pinterest: Board For Each Chapter
                        The Tip: Secret Word Bonus
Veg Authorpreneuring: Marketing Basics | Book Marketing For Veg Authors   http://www.veganmainstream.com
#4 Opinion
                   What To Do & Getting It Done
     • Respond To Major News Stories Early &
       Often; Position As An Active Voice
     • Talk Directly To Respondent: Blog,
       Comment On Article/Post & Tweet
     • Follow Opposing View News Sources

      The Tip: Google Alerts, Twitter List, Google +
Veg Authorpreneuring: Marketing Basics | Book Marketing For Veg Authors   http://www.veganmainstream.com
#5 Reviews
                   What To Do & Getting It Done
     • Target Amazon Top Reviewers
     • Create Live Events: Ask Local Org. To Host
       Book Reading/ Book Club /Launch Party
     • Create A Place To Post Reviews

  The Tip: Pre-Sales Bonus That Includes An Early
              Look Or Bonus Chapter
Veg Authorpreneuring: Marketing Basics | Book Marketing For Veg Authors   http://www.veganmainstream.com
#5 Reviews
                   What To Do & Getting It Done
     • Target Amazon Top Reviewers
     • Create Live Events: Ask Local Org. To Host
       Book Reading/ Book Club /Launch Party
     • Create A Place To Post Reviews

  The Tip: Pre-Sales Bonus That Includes An Early
              Look Or Bonus Chapter
Veg Authorpreneuring: Marketing Basics | Book Marketing For Veg Authors   http://www.veganmainstream.com

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Veg Authorpreneuring: Marketing Basics

  • 1. Veg Authorpreneuring Marketing Basics Presenter: Stephanie Redcross http://www.facebook.com/StephanieCanHelp
  • 2. #1 Blog Tour What To Do & Getting It Done • 30 Day Blitz: Target Local, Topic Specific, Change Agents, Then Veg Bloggers • Invite To Sign Up: Add Link To Site • Leverage “Linked In” For Leads The Tip: Don’t Just Ask, Offer An Exchange Veg Authorpreneuring: Marketing Basics | Book Marketing For Veg Authors http://www.veganmainstream.com
  • 3. #2 Book Signing What To Do & Getting It Done • Book Locally: Schools, Libraries, Café’s • Create A Leave Behinds: Bookmarks • Leverage Meetup Group: Moms, Veg, Food • Have A Way To Sell Books If You Run Out The Tip: Do Something Memorable: Picture Perfect Veg Authorpreneuring: Marketing Basics | Book Marketing For Veg Authors http://www.veganmainstream.com
  • 4. #3 Social Media What To Do & Getting It Done • Twitter Alerts: Track “Keyword” Conversation; Virtual Help Desk • Facebook: Book Quotes & Cover Image • LinkedIn: Profile Up-To-Date (Published) • Pinterest: Board For Each Chapter The Tip: Secret Word Bonus Veg Authorpreneuring: Marketing Basics | Book Marketing For Veg Authors http://www.veganmainstream.com
  • 5. #4 Opinion What To Do & Getting It Done • Respond To Major News Stories Early & Often; Position As An Active Voice • Talk Directly To Respondent: Blog, Comment On Article/Post & Tweet • Follow Opposing View News Sources The Tip: Google Alerts, Twitter List, Google + Veg Authorpreneuring: Marketing Basics | Book Marketing For Veg Authors http://www.veganmainstream.com
  • 6. #5 Reviews What To Do & Getting It Done • Target Amazon Top Reviewers • Create Live Events: Ask Local Org. To Host Book Reading/ Book Club /Launch Party • Create A Place To Post Reviews The Tip: Pre-Sales Bonus That Includes An Early Look Or Bonus Chapter Veg Authorpreneuring: Marketing Basics | Book Marketing For Veg Authors http://www.veganmainstream.com
  • 7. #5 Reviews What To Do & Getting It Done • Target Amazon Top Reviewers • Create Live Events: Ask Local Org. To Host Book Reading/ Book Club /Launch Party • Create A Place To Post Reviews The Tip: Pre-Sales Bonus That Includes An Early Look Or Bonus Chapter Veg Authorpreneuring: Marketing Basics | Book Marketing For Veg Authors http://www.veganmainstream.com