Very animated dicussion with the international group of child care phone support organisations like http://www.kindertelefoon.nl on how to use social network tools to raise money, enhance relationships with the volenteers and for the kids involved.
4. InterimIC innovation acceleration
Innovation study trips:
2008: China
2009: Russia
Innovation in
health care:
2006: India
2007: USA
Healthcare
innovation event
Innovation in
Government
5. Video blogger
Talk to Me!
Informal interviews
with interesting
people
from politicians
to starting
enterpreneurs
12. Weekly surf time
10.0 uur
4,3M Total
7.5 uur
5.0 uur
28% Media mix
2.5 uur
0 uur
13-34 yrs 35-49 yrs 50+ Heavy users
13. How do we spend our time?
TV: 39% 178 min.
Radio: 33% 151 min.
Internet: 19% 86 min.
Newspaper: 6% 26 min
Magazines: 4% 18 min
TV Radio
Internet Newspapers
Magazines
14. Media and communicatie spending
Mobile: 5,7 mld (15 mln)
Per household:
Telephone: 2,7 mld (6,7 mln) ! 250 broadband
! 384 phone
Newspapers: 1,5 mld (4.5 mln)
! 180 TV
TV (cable): 1,4 mld (6,7 mln) ! 200 newspaper
Broadband: 1 mld (2,5 mln) Per person:
! 384 mobile
Books: 1,3 mld ! 30 books
Advertisments: 4,5 mld.
15. Time spent vs
ad income
TV time: 3 hours per day
Total ad income $200 million (public channels) +
$600 million (commercial channels)
Ad income: ! 0,06
Time online: 1,5 hrs person/per day
Online ads 400 million per year
Ad income: ! 0,07
Read time newspapers: 26 min/day
Newspapers 750 million in ads
Ad income: ! 0,50
Reading time magazines: 18 min/day
Ad income: ! 0,70
17. Online sales NL
2006: 2,8 miljard euro
2007: 4 miljard euro
2008: 5 miljard euro
+25%
bron: thuiswinkel.org
18. More than 66% of the
internet users are multi taskers
“What do you do while you are on the internet”
Base: Net users
Source: Forrester’s Consumer Technology Adoption Study
19. Teenagers are multi taskers
“What do you do while you are on the internet?”
Listening to music/radio
TV is on
On the phone
Eating
Gaming
Friends visiting
Reading
Age
Base: EU-5 Net users
11
Source: Forrester’s Consumer Technology Adoption Study
50. YouTube growth
now:
300 Every minute 8
million unique visitors per month
hours of video
juni 2007
is added
YouTube launces
march 2007
Dutch version
225 Viacom sues YouTube
for $1 billion due to
copyright infringment
october 2006
Google buys
150 july 2006 YouTube for
Daily more than $1,65 billion
april 2005 100 million
First video
videos watched
75 65.000 added
0
jan 2005 jun 2005 jan 2006 jun 2006 jan 2007 jun 2007 jan 2008
90. Best Web 2.0 software
Social bookmarking del.icio.us
Web 2.0 startpage Netvibes & iGoogle
Online to do lists Ta-da list & Remember the Milk
Peer production news Digg & eKudos
Photo management Flickr & Picasa
Web word processing Google Docs
Online calendar Google Calendar
Project management Basecamp
Mindmapping Mindmeister