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    Rethinking Office

    Martha (Marti) O'Mara PhD, CRE
    martha@cpanalytics.com

    ULI Spring Meeting, Charlotte, North Carolina
    May 9, 2012
What happened?? Who let the workers out?
   •A new tech-infused generation of worker
   •More teams, project work, networks, subject
   matter experts
   •VPN – the silent killer app
   •Not waiting for the company to provide the
   technology … IT departments can’t control it
   anymore….                                                                           Yuk!
   They are out of the office and they ain’t coming back!
      From corporate real estate strategy to

                                            PLACE STRATEGY ™
       “Organizing your company in space and time, utilizing human talent
                     and technology to its highest potential.”

       So, what is the role of face-to-face communication in building
                     and sustaining competitive advantage?
      “
© 2012 Corporate Portfolio Analytics All Rights Reserved       Do not reproduce without permission. 5/18/2012   2
2010-11 Study: AWS utilization expected to greatly increase
                                                                                      >40% of the
                                                                                      workforce
                                                                                         13%

   Alternative workplace strategies (where a range                          20% -40% of
                                                                                the
   of flexible workplace settings are provided for an                        workforce
                                                                                                                < 10% of
                                                                                                               workforce
                                                                               15%
   employee’s work in places that are not assigned                                                                 43%

   individually) are available for:
                                                                                          10% -20% of
                                                                                              the
                                                                                          workforce
                                                                                             29%



   “Within the next five years (2015) what
                                                                                                           < 10% of
   proportion of employees at your organisation                                                           workforce
                                                                                                             18%
   could be utilising alternative workplace                                     > 40% of
   arrangements.”                                                                  the
                                                                               workforce
                                                                                  37%                            10 -20% of
                                                                                                                     the
                                                                                                                 workforce
                                                                                                                     20%

                                                                                               20 -40% of
                                                                                                   the
                                                                                               workforce
                                                                                                   25%

  Corporate Real Estate Impact on Enterprise Success. 2010 survey of 40 global corporations
  representing 3.6 m people supported and 2.2 billion square feet
  http://www.regus.presscentre.com/White-Papers/Corporate-Real-Estate-Impact-on-Enterprise-Successs-20de.aspx
© 2012 Corporate Portfolio Analytics All Rights Reserved                                       Do not reproduce without permission. 5/18/2012   3
What We Are Seeing
  Our multi-year clients:




  Our clients are:
  •     32 msf national portfolio 2012 goal of 20% portfolio reduction; selling 3-4 msf owned and 2 msf
        sublease.
  •     Consolidating 6 msf portfolio to 3.5 msf in major southern city, not renewing 75% of leases.
  •     Eliminating over 50% of sales and service locations.
  •     Rightsizing global office portfolio to achieve $60-100 million annual savings.
  •     Federal government: OMB not approving leases over ~155 usf per FTE, mandated
        implementation of “telework”, sustainability goals
  •     Technology companies – 100 – 150 rsf/fte is standard practice

                                                           … Overall, 40% too much real estate
© 2012 Corporate Portfolio Analytics All Rights Reserved                     Do not reproduce without permission. 5/18/2012   4
Rethinking the Office: Getting the Story Straight




                                                             Not “telework”
                                                             Not fuzzy slippers
                                                           Not all “butts in boxes”




                                                                    Space
           Time                          Individual Space                               Group Space
                             • “cave”                Individual            • “commons”
   Pre-assigned              • “personal harbor”        office             • “group address”
                             • benching/clustering                         • flexible conference rooms /libraries
                             • sequential “shared” offices                 • lounges, nooks
                             • hoteling                                    • same options as above
   Assigned as               • “just in time” offices                      • contingent spaces: hotel rooms, client
   needed                    • telecenters / satellite offices             premises, etc.
© 2012 Corporate Portfolio Analytics All Rights Reserved                                                                    4/25/20125
                                                                                      Do not reproduce without permission. 5/18/2012 5
“Many Ways to Skin a Cat”




     Workplace
      Actions
              Getting to                     Lower Cost/   Higher Cost/
              150 usf/fte                      Change      More Change


     Work Style
      Actions




© 2012 Corporate Portfolio Analytics All Rights Reserved   Do not reproduce without permission. 5/18/2012   6
“Marti – isms” About the Rethinking Office

           1. No more “butts in boxes”. Ever.

           2. Most everyone’s life runs better if they can work from home one day
           a week.

           3. 150 is the new 250.

           4. If you don’t have to go to the office, what is going to make you want
           to go to the office?

           5. Organizational structures and managerial practices seriously lag the
           revolution in mobile work. A Place Strategy™ is required.

           6. As information becomes ubiquitous and immediate, personal
           relationships and networks become more important – how to interpret
           and act on information.

           7. Never let anyone over 40 make a real estate decision.
© 2012 Corporate Portfolio Analytics All Rights Reserved       Do not reproduce without permission. 5/18/2012   7

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Martha o'mara, Rethinking Office

  • 1. Logo | CLIENT NAME Rethinking Office Martha (Marti) O'Mara PhD, CRE martha@cpanalytics.com ULI Spring Meeting, Charlotte, North Carolina May 9, 2012
  • 2. What happened?? Who let the workers out? •A new tech-infused generation of worker •More teams, project work, networks, subject matter experts •VPN – the silent killer app •Not waiting for the company to provide the technology … IT departments can’t control it anymore…. Yuk! They are out of the office and they ain’t coming back! From corporate real estate strategy to PLACE STRATEGY ™ “Organizing your company in space and time, utilizing human talent and technology to its highest potential.” So, what is the role of face-to-face communication in building and sustaining competitive advantage? “ © 2012 Corporate Portfolio Analytics All Rights Reserved Do not reproduce without permission. 5/18/2012 2
  • 3. 2010-11 Study: AWS utilization expected to greatly increase >40% of the workforce 13% Alternative workplace strategies (where a range 20% -40% of the of flexible workplace settings are provided for an workforce < 10% of workforce 15% employee’s work in places that are not assigned 43% individually) are available for: 10% -20% of the workforce 29% “Within the next five years (2015) what < 10% of proportion of employees at your organisation workforce 18% could be utilising alternative workplace > 40% of arrangements.” the workforce 37% 10 -20% of the workforce 20% 20 -40% of the workforce 25% Corporate Real Estate Impact on Enterprise Success. 2010 survey of 40 global corporations representing 3.6 m people supported and 2.2 billion square feet http://www.regus.presscentre.com/White-Papers/Corporate-Real-Estate-Impact-on-Enterprise-Successs-20de.aspx © 2012 Corporate Portfolio Analytics All Rights Reserved Do not reproduce without permission. 5/18/2012 3
  • 4. What We Are Seeing Our multi-year clients: Our clients are: • 32 msf national portfolio 2012 goal of 20% portfolio reduction; selling 3-4 msf owned and 2 msf sublease. • Consolidating 6 msf portfolio to 3.5 msf in major southern city, not renewing 75% of leases. • Eliminating over 50% of sales and service locations. • Rightsizing global office portfolio to achieve $60-100 million annual savings. • Federal government: OMB not approving leases over ~155 usf per FTE, mandated implementation of “telework”, sustainability goals • Technology companies – 100 – 150 rsf/fte is standard practice … Overall, 40% too much real estate © 2012 Corporate Portfolio Analytics All Rights Reserved Do not reproduce without permission. 5/18/2012 4
  • 5. Rethinking the Office: Getting the Story Straight Not “telework” Not fuzzy slippers Not all “butts in boxes” Space Time Individual Space Group Space • “cave” Individual • “commons” Pre-assigned • “personal harbor” office • “group address” • benching/clustering • flexible conference rooms /libraries • sequential “shared” offices • lounges, nooks • hoteling • same options as above Assigned as • “just in time” offices • contingent spaces: hotel rooms, client needed • telecenters / satellite offices premises, etc. © 2012 Corporate Portfolio Analytics All Rights Reserved 4/25/20125 Do not reproduce without permission. 5/18/2012 5
  • 6. “Many Ways to Skin a Cat” Workplace Actions Getting to Lower Cost/ Higher Cost/ 150 usf/fte Change More Change Work Style Actions © 2012 Corporate Portfolio Analytics All Rights Reserved Do not reproduce without permission. 5/18/2012 6
  • 7. “Marti – isms” About the Rethinking Office 1. No more “butts in boxes”. Ever. 2. Most everyone’s life runs better if they can work from home one day a week. 3. 150 is the new 250. 4. If you don’t have to go to the office, what is going to make you want to go to the office? 5. Organizational structures and managerial practices seriously lag the revolution in mobile work. A Place Strategy™ is required. 6. As information becomes ubiquitous and immediate, personal relationships and networks become more important – how to interpret and act on information. 7. Never let anyone over 40 make a real estate decision. © 2012 Corporate Portfolio Analytics All Rights Reserved Do not reproduce without permission. 5/18/2012 7