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PATIENTEN VERBINDEN MET SOCIAL MEDIA
Robert Voogel | Almond Peak
Het Online Ziekenhuis | Congres
Julius Academy | UMC Utrecht
Utrecht | 7 juni 2013
DE UITDAGING:
VERBINDEN VAN MENSEN
BETROKKEN SAMENWERKING
RELEVANTE OPLOSSINGEN
IEDEREEN HOORT ERGENS BIJ:
MENS MOET ZICHZELF SOCIAAL DEFINIEREN
BEVESTIGING VAN INTERNE EN EXTERNE WAARDEN
MENSELIJK BREIN IS ZO GEPROGRAMMEERD
WIJ VERDELEN DE WERELD IN:
GROEPEN VAN (NIET-) GELIJKGESTEMDE INDIVIDUEN
(NIET-) RELEVANT VOOR INTERNE / EXTERNE WAARDEN
OUTGROUPS EN INGROUPS
GEMEENSCHAPPEN VERANDEREN:
TRADITIONELE GROEPEN MINDER RELEVANT
KUNNEN SNEL ONTSTAAN EN SNEL VERDWIJNEN
ZIJN WE DAN NERGENS MEER LID VAN?
GROEPEN VERANDEREN:
MICRO GEMEENSCHAPPEN:
NETWERKEN NEMEN FACILITERENDE ROL OVER
KORTERE TIJD LID VAN MEERDERE INGROUPS
HIERARCHISCHE RELATIE ONDERGESCHIKT
PATIENT ZIJN IS EENZAAM:
ONZEKERHEID EN ONWETENHEID
ANGST VOOR CONSEQUENTIES EN TOEKOMST
WIE KAN MIJ HELPEN?
INFORMATIE (VER)DELEN CRUCIAAL:
NON-HIERARCHISCH EN HORIZONTALE STRUCTUUR
INFORMELE COMMUNICATIE PATIENTEN IS BINDMIDDEL
PATIENT CENTRALE ROL IN (VER)DELING VAN INFORMATIE
THE USUAL SUSPECTS:
SOCIAL MEDIA RAKEN NU OPPERVLAKTE:
COMMUNICATIE OP BASIS VAN RELATIE EN STATUS
INSTRUMENTELE WAARDEN AAN INFORMATIE
WIE IS DE OUTGROUP EN WIE DE INGROUP?
FOCUS
WERKING MICRO GEMEENSCHAP:
RICHTEN OP GEMEENSCHAPPELIJKE DOELSTELLING
(VER)DELEN VAN INZICHTEN, MENINGEN EN IDEEEN
FACILITEREN SAMENWERKING OP BASIS VAN COMPETENTIES
© Ross Mayfield
VERBINDEN MET SOCIAAL MEDIA NETWERK:
ECOSYSTEEM OPGEBOUWD UIT MICRO GEMEENSCHAPPEN
PARTICIPATIE DOOR EMOTIONELE BETROKKENHEID
SAMENWERKING LEIDT TOT OPLOSSINGEN
PATIENT CENTRAAL STELLEN IN VERBINDING :
FACILITEREN VAN INHOUD EN DOMINEREN VAN TECHNIEK
BOUW EN IMPLEMENTATIE NETWERK VOOR EN MET PATIENTEN
ONTWIKKELEN RELEVANTE APPLICATIES VOOR ECOSYSTEEM
ROBERT VOOGEL © 2013
+31 628 022 774
robert.voogel@almondpeak.com
linkedin.com/in/robertvoogel

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