The Future of Communications Applications

IT Expo - LA California - September 2009
RJ Auburn
CTO
rj@voxeo.com
The Future of
Communications Applications
Wednesday, September 2, 2009

WHY ARE YOU HERE?

To Watch Boring Presentations?

To Browse The Web?

Or To Change The World?

Get Passionate OR Get Out!

So lets talk about...

Telephony

Innovation

Locked
Out

Platform Vendors

Carriers
http://www.flickr.com/photos/bpc009/3328427457/

Lock in
http://www.flickr.com/photos/steventom/87568944/

The rest of the world is
not like this...

Web 2.0

Open

Simplicity

Unlock the
neglected value of
communications.

But First...

Quick Poll: Are you a phone
developer?

The Depressing Facts of Life
Phone Developers Web Developers

The Phone Developer
is DEAD!

THAT MEANS YOU

What to do?

Don’t create phone applications...

Create Communication
Applications

Why?

Kids don’t talk on the phonehttp://www.flickr.com/photos/tavallai/2084954580/

The Pace of Communication
has changed
http://www.flickr.com/photos/goljadkin/1998935482/

Multi-Tasking
http://www.flickr.com/photos/23680544@N07/2524019489/

Communicate at
their own pace
http://www.flickr.com/photos/15975620@N00/93532673/

The call center must change
http://www.flickr.com/photos/martiniko/305631577/

Communication World is Changing

http://www.flickr.com/photos/tavallai/2084954580/
Are you going to change with it?
http://www.flickr.com/photos/eleaf/2536358399/

So...

Multi-Channel

How do we get there?

XML

VoiceXML and CCXML

This is your VoiceXML application for the phone...
<?xml version="1.0"?>
<vxml version="2.1">
<form>
<field name="F_1" type=”boolean”>
<prompt>
Hello there! Is a PB and J the
best sandwich on earth? </prompt>
<filled>
<prompt> you said <value expr="F_1"/>.
I couldn't agree more! </prompt>
</filled>
</field>
</form>
</vxml>

This is your VoiceXML application for SMS....
<form>
<prompt>
<filled>
</filled>
</field>
</form>
</vxml>

This is your VoiceXML application for Skype....
<form>
<prompt>
<filled>
</filled>
</field>
</form>
</vxml>

This is your VoiceXML application for AIM....
<form>
<prompt>
<filled>
</filled>
</field>
</form>
</vxml>

Feeling Scripty?

Tropo.com

What is Tropo?

answer();
say("Hello, world!");
hangup();
Tropo is Unlocked Communications
Made Simple

Ruby
Work in YOUR Language

T.1: Hello World
JavaScript and PHP
answer();
say("Hello, world!");
hangup();
Ruby
answer
say "Hello, world!”
hangup
Groovy
answer()
say 'Hello, world!'
hangup()
Python
answer()
say("Hello, world !")
hangup()

This is your Tropo application for the phone...
answer();
r = ask(
“Hello there! Is a PB and J the best sandwich on
earth?”,
{choices:”yes,no”,
onBadChoice:function(){say(“I did not get that”)}
repeat:3});
say(“you said “+r.value+“. I couldn't agree more!” );
disconnect();

This is your Tropo application for SMS...
answer();
r = ask(
earth?”,
repeat:3});
disconnect();

This is your Tropo application for Skype...
answer();
r = ask(
earth?”,
repeat:3});
disconnect();

This is your Tropo application for AIM...
answer();
r = ask(
earth?”,
repeat:3});
disconnect();

Want to try that live?

Easy as Pie!

Wrapping Up

Learn more
http://www.flickr.com/photos/revilla/644219138/

www.voxeo.com

evolution.voxeo.com

Love me? Hate me?
Say what you want about me...

Tropo.com Script Based Communication Apps
The Unlocked Communications™
Company
RJ Auburn
rj@voxeo.com

The Future of Communications Applications

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