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Online Marketing and Social Media UAE Perspective,[object Object],By,[object Object],Voxtur media,[object Object]
Social Media - UAE
Introduction,[object Object],The Picture on the cover page is a visualisation experiment of Twitter usage in UAE.,[object Object],The pre boom visual shows scattered users of Twitter,[object Object],Whereas the second picture depicts the boom of Twitter sign ups in UAE ,[object Object],This is the basis for the presentation,[object Object],As Social Media booms all over the world ,[object Object],The idea of this presentation is to shed some light on to the Online landscape of UAE/GCC,[object Object],And of course to explain what our online consultancy can offer to clients in UAE and GCC regions.,[object Object]
Mission,[object Object],Provide our clients with a new channel of revenue generation through the Internet. Our sole mission for our clients will be to improve their ROI by creating a buzz online by community building and participation and by targeted advertising.,[object Object],With our unique offerings our mission is to convert sales/ generate leads for our clients – improving ROI by reaching out to their niche via the Online platform.,[object Object]
Our Offering,[object Object],Our aim is to set up a boutique agency offering :,[object Object],Search Engine Marketing (SEO/PPC),[object Object],Social Media Marketing,[object Object],Online Reputation Management ,[object Object],Analytics,[object Object],Other Web based services – Micro sites, LP’s ,[object Object]
SEO,[object Object],Search Engine Optimization,[object Object],Improve Websites and grow rankings organically.,[object Object],SEO involves working on the websites CMS and coding,[object Object],Slow growth process,[object Object]
What is SEO,[object Object],Search Engine Optimization – as the name suggests is the process of optimizing a website and improve its rankings using keywords, tags, code verifications, linking strategies, submissions etc.,[object Object],The objective of this service is to get a website to feature on top rankings using key words and phrases.,[object Object]
PPC,[object Object],Pay Per Click Advertising,[object Object],Targeted approach to reach prospects,[object Object], Service offered by all search engines including Google.,[object Object],Quicker way to get rankings,[object Object],Expensive method,[object Object]
What is PPC,[object Object],As the name suggests Pay per Click is an online advertising method where  client pays search engines for every click that it gets by advertising.,[object Object],It involves writing creative AD copies, bidding for keywords, testing multiple campaigns and monitoring key word performances.,[object Object],It is complimented by building Landing Pages (LP) to convert sales or any other Call to Action.,[object Object]
PPC Platforms,[object Object],Google Ad words,[object Object],Google Ad Sense,[object Object],Yahoo Advertising,[object Object],Bing Ad Centre,[object Object],Ask Jeevs,[object Object],Facebook,[object Object],Linkedin,[object Object],Facebook,[object Object]
SMO,[object Object],Social Media Optimization is the process of integrating Social Network platforms into your over all marketing through websites.,[object Object],Is the most  cost effective solution to generate leads/ sales by communicating with your prospects online.,[object Object]
Social Media Landscape UAE,[object Object],Second Highest Facebook Users in GCC,[object Object],Highest Twitter Traffic in GCC,[object Object],Orkut very popular amongst Expats,[object Object],Meet Up and Dubai Lime follow the top 4,[object Object],Blogger is the most widely used blog platform,[object Object],YouTube is picking up full steam,[object Object]
Facebook Facts,[object Object]
Facebook Users ,[object Object]
% Breakdown of Users,[object Object]
Age wise distribution,[object Object]
Age wise distribution - Numbers,[object Object]
Twitter Facts,[object Object]
Twitter Users ,[object Object]
Twitter Growth UAE,[object Object]
Top Social Network Sites UAE,[object Object],Facebook,[object Object],Orkut,[object Object],Meet Up,[object Object],Dubailime,[object Object],Myspace,[object Object],You Tube,[object Object]
Social Media Platforms,[object Object]
Social Media - UAE
Traditional CRM,[object Object],Data Driven,[object Object],Process Centric,[object Object],Enterprise focused,[object Object],Social CRM – New Frontier in Business,[object Object],Social CRM,[object Object],Content Centric,[object Object],Conversation Centric,[object Object],People/ Community focused,[object Object],Social CRM helps organizations to connect to the communities and delivers better customer service, increased brand awareness and generates leads for sales.,[object Object],Social Networks ,[object Object],Social Web,[object Object],Digital Channels,[object Object],Source : Cognizant Technologies,[object Object]
Prospect,[object Object],Generation,[object Object],Listen,[object Object],Extract Value,[object Object],and Build Trust,[object Object],Respond,[object Object],Campaigns,[object Object],Sales,[object Object],Force,[object Object],Profiling,[object Object],Social Media Frame work,[object Object],Influence,[object Object],Call,[object Object],Planning,[object Object],Channel & Community,[object Object],Integration,[object Object],Enable,[object Object],Functional Areas,[object Object],Value Creation through Conservations,[object Object],Marketing,[object Object],Community,[object Object],Interaction,[object Object],Service,[object Object],Community,[object Object],Collaboration,[object Object],Community Creation,[object Object],Collaboration,[object Object],Content,[object Object],Syndication,[object Object],Employee ,[object Object],Collaboration,[object Object],Sales,[object Object],Branding,[object Object],Source : Cognizant Technologies,[object Object]
Benefits to clients,[object Object],Engage ,[object Object],With viewers in a brand environment.,[object Object],Empower,[object Object],Empower members to take control of their interactions.,[object Object],Create Brand Evangelists.,[object Object],Monetise,[object Object],Create new revenue streams.,[object Object]
Social Media - UAE
Sectors we can target,[object Object],Retail,[object Object],Travel,[object Object],Recruitment Agencies,[object Object],Sport Clubs and associations,[object Object],Entertainment,[object Object],Hospitality,[object Object],Government ,[object Object],Insurance,[object Object]
Our Services,[object Object],Social Media Optimization,[object Object],Social Network Advertising,[object Object],Blogging / Micro Blogging,[object Object],Article Marketing,[object Object],Online Reputation Management,[object Object],SEO,[object Object],PPC,[object Object]
Engagement Models,[object Object],One Time Set Up Costs,[object Object],Monthly Retainers,[object Object]
Time Scales,[object Object],Will vary depending on the Scope of Project,[object Object],Typical Time scales can be between 1 month to 6 months,[object Object]
Contact Details,[object Object],NileshDeshmukh,[object Object],2, Priorsdean Crescent,[object Object],Havant,[object Object],Hampshire,[object Object],+44 7894550052,[object Object],nilesh@voxturmedia.com,[object Object],www.twitter.com/voxtur_media,[object Object]

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