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Mrktg Price[1]

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Vishal Wadekar
Vishal Wadekar
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Price ,[object Object],Quantity of money by the seller Quantity of goods & services received by the buyer
Price Decisions PRICE GOVT. POLICY COMPETITOR REACTIONS COST ,[object Object],[object Object],[object Object],CORPORATE OBJECTIVE DEMAND
Pricing Methods ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Pricing Methods (contd…)
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Pricing Methods (contd…)
[object Object],[object Object],[object Object],[object Object],[object Object],Pricing Methods (contd…)
Price Wars LOW HIGH HIGH LOW Price Sensitivity Concern for Quality Value Added Marketing Maintain & Grow Consumer Education Quit
Value is opaque and Price is transparent !

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Mrktg Price[1]

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  • 7. Price Wars LOW HIGH HIGH LOW Price Sensitivity Concern for Quality Value Added Marketing Maintain & Grow Consumer Education Quit
  • 8. Value is opaque and Price is transparent !