3. Socially
motivated
Formed by a group of friends
Discover off the beaten track city tours
SE Tourism Innovation Award Winner
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4. Edinburgh Comedy Tour
• Launched during Edinburgh
Festival Fringe 2011
• Part historical tour, part comic
drama Fringe show
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5. Glasgow Music Tour
• Launched during Celtic Connections 2012
• Reached out to Glasgow music community through
Radio Magnetic partnership
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6. Crowdsourced Content
• Interviews with musicians,
promoters and venues
• Hue & Cry, Mogwai,
Belle & Sebastian, The
Delgados,
The Bluebells and many more
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7. Social Profiles
• Facebook
• Twitter
• Blog
• SoundCloud
• YouTube
• Vimeo
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