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Arabic Publishing Industry
                                                                           Situation Analysis and Options
About Us

  Tahseen Consulting is an advisor on
  strategic and organizational issues
  facing governments, social sector
  institutions, and corporations in the
  Arab World.

  You can read more about our
  capabilities at tahseen.ae




Public Sector
                                                   ▲




Social Sector                                               Several challenges face the Arab publishing industry …

Corporate Responsibility
CONFIDENTIAL AND PROPRIETARY                                                                        www.tahseen.ae
Any use of this material without specific permission of Tahseen Consulting is strictly prohibited                    |   0
Other than a Small Market for Books, several challenges face the Arab Publishing
Industry from multiple perspectives



   Publishers            Readers                Authors          Government            Civil Society
   Censorship             Not enough         Publishers do not   Not enough Arabs     Not enough data on
                     interesting material      take risks by        are reading         the publishing
                       to read in Arabic    publishing the new                              sector
                                               and unknown

 Lack of copyright     Books are too           Ambiguous         Low literacy rates   Not enough data on
    protection          expensive           payment structure                          Arab readership


 Weak distribution    Lack of access to      Lack of respect     Lack of funds for     Lack of funds for
                           books                                    programs              programs




                                                                                                           |   1
The market size for books in the Arab world is very small – just 10.5% of Arabs, compared to 30%
of Americans

Country      Literacy   Total         Population    Literate Population   Book Purchasing   Market Size
             Rate       Population    Over 15       Over 15               Rate (%)
Egypt        71.4       74,166,499    49,691,554    35,479,770            19                6,741,156
Algeria      74.6       33,351,136    23,345,795    17,415,963            21                3,657,352      Small Market for Books
Saudi Arabia 85.0       24,174,941    13,779,716    11,712,759            29                3,396,700
                                                                                                          • Market = approx 34 million
Morocco      54.7       30,852,969    21,597,078    11,813,602            28                3,307,809
                                                                                                          consumers
Iraq         74.1       28,993,000    17,105,870    12,675,450            25*               3,168,862
Syria        82.5       19,407,555    12,226,760    10,087,077            29                2,925,252
                                                                                                          • 35 million consumers =
                                                                                                          10.5% of all Arabs
Sudan        60.9       37,707,483    22,247,415    13,548,676            19*               2,574,248
Tunisia      90.4       10,215,220    7,559,263     6,833,574             27                1,845,065
Yemen        58.9       21,732,245    11,518,090    6,784,155             19*               1,288,989     • Since the most populous
Libya        86.2       6,038,644     4,227,051     3,643,718             25*               910,929       Arab states are low-income,
                                                                                                          this means most Arabs who
Jordan       92.7       5,728,966     3,609,249     3,345,773             27                903,359
                                                                                                          are literate cannot afford books
UAE          90.0       4,248,477     3,398,782     3,058,903             25*               764,726
Lebanon      87.4       3,925,502     2,877,393     2,514,841             29                729,304
Palestine    92.4       3,889,267     2,177,990     2,012,462             24                482,991       • Average book price as a % of
Kuwait       93.3       2,778,650     2,056,201     1,918,436             25*               479,609
                                                                                                          per capita income is high 
                                                                                                          low book sales  low
Oman         83.7       2,546,323     1,706,036     1,427,952             25*               356,988
                                                                                                          readership  low volumes of
Mauritania   55.2       3,043,638     1,826,183     1,008,053             19*               191,530       books published  lack of a
Qatar        90.2       821,311       632,409       570,433               25*               142,608       distribution network  high
Somalia      37.8       9,558,666     5,314,618     745,575               19*               141,659       book prices
Bahrain      88.3       818,509       581,141       513,148               25*               128,287
Comoros      74.2       818,434       474,692       352,221               19*               66,922             *Numbers are an average of
                                                                                                               other rates in similar countries.
Djibouti     67.9       496,374       312,716       212,334               19*               40,343             Source: UNESCO UIS; Next
TOTAL        80.6       325,313,809   208,266,001   147,674,875                             34,244,691         Page Foundation



                                                                                                                                        |   2
Regional benchmarks highlight the limited quantity of narrow topic breadth of books

10 regional nonprofit organizations:
     produce less than 20 books annually
     do not focus on genres outside of social
       sciences & fiction
     translate mainly from English and French


                   Books Produced Annually




                                   Average number of
                                   books published
                                   annually: 18.5




                                                                                      |   3
Relative cost of books in the Arab world is 50 times greater than most developed nations


                                                                                  Implied discount to
                  Income per         Avg Book                       Implied book   current avg book
                  capita (USD)      price (USD)      % of income   price (.0005%)        price
 Algeria                     3620             8.00         0.22%             1.81                77%
 Morocco                     2250             2.90         0.13%             1.13                61%
 Tunisia                     3200            19.80         0.62%             1.60                92%
 Egypt                      1,580             2.83         0.18%             0.79                72%    On average, books
 Syria                      4,500            16.00         0.36%             2.25                86%    cost over 50 times
 Jordan                     2,850             9.00         0.32%             1.43                84%
                                                                                                        more in the Arab
                                                                                                        World than in other
 Palestine                  1,230             9.75         0.79%             0.62                94%
                                                                                                        developed regions of
 Lebanon                    5,770            14.00         0.24%             2.89                79%    the world
 KSA                       15440             10.14         0.07%             7.72                24%


  UK                     27,650              12.60        .0005%

  China                    4,990              1.29        .0003%

  Canada                  35,310             18.30        .0005%




Source: World Bank; Next Page Organization
                                                                                                                      |   4
Market for Books in the Arab World: When ranked according to market size as % of population,
Lebanon, Tunisia and UAE rank high

 Country      Literacy   Total         Population Over   Literate Population Over   Book Purchasing   Market Size Market as % of
              Rate       Population    15                15                         Rate                          Population
 Lebanon      87.4       3,925,502     2,877,393         2,514,841                  29                729,304     0.19
 Tunisia      90.4       10,215,220    7,559,263         6,833,574                  27                1,845,065   0.18
 UAE          90.0       4,248,477     3,398,782         3,058,903                  25*               764,726     0.18
 Qatar        90.2       821,311       632,409           570,433                    25*               142,608     0.17
 Kuwait       93.3       2,778,650     2,056,201         1,918,436                  25*               479,609     0.17
 Jordan       92.7       5,728,966     3,609,249         3,345,773                  27                903,359     0.16
 Bahrain      88.3       818,509       581,141           513,148                    25*               128,287     0.16
 Libya        86.2       6,038,644     4,227,051         3,643,718                  25*               910,929     0.15
 Syria        82.5       19,407,555    12,226,760        10,087,077                 29                2,925,252   0.15
 Saudi Arabia 85.0       24,174,941    13,779,716        11,712,759                 29                3,396,700   0.14
 Oman         83.7       2,546,323     1,706,036         1,427,952                  25*               356,988     0.14
 Palestine    92.4       3,889,267     2,177,990         2,012,462                  24                482,991     0.12
 Algeria      74.6       33,351,136    23,345,795        17,415,963                 21                3,657,352   0.11
 Iraq         74.1       28,993,000    17,105,870        12,675,450                 25*               3,168,862   0.11
 Morocco      54.7       30,852,969    21,597,078        11,813,602                 28                3,307,809   0.11
 Egypt        71.4       74,166,499    49,691,554        35,479,770                 19                6,741,156   0.09
 Comoros      74.2       818,434       474,692           352,221                    19*               66,922      0.08
 Djibouti     67.9       496,374       312,716           212,334                    19*               40,343      0.08
 Sudan        60.9       37,707,483    22,247,415        13,548,676                 19*               2,574,248   0.07
 Mauritania 55.2         3,043,638     1,826,183         1,008,053                  19*               191,530     0.06
 Yemen        58.9       21,732,245    11,518,090        6,784,155                  19*               1,288,989   0.06
 Somalia      37.8       9,558,666     5,314,618         745,575                    19*               141,659     0.01
 TOTAL        80.6       325,313,809   208,266,001       147,674,875                                  34,244,691



                                                                                                                                   |   5
•   For Further Information About This Initiative                              ‫للمزيد من المعلومات عن هذه المبادرة‬      •

    To get a copy of the full presentation or to            ‫للحصول على العرض التقديمي الكامل لهذه المبادرة يرجى‬
    discuss the findings, please contact Walid       walid.aradi@tahseen.ae ‫االتصال بوليد العرادي على العنوان‬
    Aradi at walid.aradi@tahseen.ae

•   For Inquiries About Our Services and                                 ‫• لالستفسار عن خدماتنا ولعرض أفكاركم علينا‬
    Requests for Proposals
                                                       ‫لالستفسار عن خدماتنا أو عرض أفكاركم علينا يرجى االتصال بنا‬
    To inquire about our services or submit a          ‫عبر اإلنترنت باستخدام النموذج أدناه أو إرسال بريد إلكتروني إلى‬
    request for proposal, please contact us using                                             fikra@tahseen.ae
    the online form or send an e-mail to
    fikra@tahseen.ae

•   For Organizations Interested in Alliances           ‫• بالنسبة للمنظمات التي لديها اهتمام بالدخول في اتفاقيات شراكة‬
                                                                          ‫وفي تحالفات مع شركة تحسين لالستشارات‬
    We are interested in opportunities where our
    technical skills and expertise can be used to           ‫إننا مهتمون بالفرص التي يمكن من خاللها استخدام مهاراتنا‬
    complement or diversify those of potential       ‫وخبراتنا الفنية لتكميل أو لتنويع مهارات وخبرات شركائنا المحتملين‬
    partners to pursue specific government funding                                                             ّ
                                                      .‫بما يمكن من السعي للحصول على تمويل حكومي أو عقود تجارية‬
    opportunities, commercial contracts, or RFPs.
                                                        ‫لبدء نقاش حول الدخول في تحالف مع شركة تحسين لالستشارات‬
    To begin a discussion about entering into an
    alliance with Tahseen Consulting, please                                 ‫يرجى االتصال بوليد العرادي على العنوان‬
    contact Walid Aradi at walid.aradi@tahseen.ae                                     walid.aradi@tahseen.ae

•   For Members of the Press or Media                               ‫• بالنسبة للعاملين في الصحافة أو في وسائل اإلعالم‬

    For media inquiries, please contact Wes                                                     ّ
                                                         ‫لالستفسارات المقدمة من قبل وسائل اإلعالم يرجى االتصال بـ‬
    Schwalje at wes.schwalje@tahseen.ae                 wes.schwalje@tahseen.ae ‫ويـزلي شـوالييه على العنوان‬
Arabic Publishing Industry Situation Analysis and Options

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Arabic Publishing Industry Situation Analysis and Options

  • 1. Arabic Publishing Industry Situation Analysis and Options About Us Tahseen Consulting is an advisor on strategic and organizational issues facing governments, social sector institutions, and corporations in the Arab World. You can read more about our capabilities at tahseen.ae Public Sector ▲ Social Sector Several challenges face the Arab publishing industry … Corporate Responsibility CONFIDENTIAL AND PROPRIETARY www.tahseen.ae Any use of this material without specific permission of Tahseen Consulting is strictly prohibited | 0
  • 2. Other than a Small Market for Books, several challenges face the Arab Publishing Industry from multiple perspectives Publishers Readers Authors Government Civil Society Censorship Not enough Publishers do not Not enough Arabs Not enough data on interesting material take risks by are reading the publishing to read in Arabic publishing the new sector and unknown Lack of copyright Books are too Ambiguous Low literacy rates Not enough data on protection expensive payment structure Arab readership Weak distribution Lack of access to Lack of respect Lack of funds for Lack of funds for books programs programs | 1
  • 3. The market size for books in the Arab world is very small – just 10.5% of Arabs, compared to 30% of Americans Country Literacy Total Population Literate Population Book Purchasing Market Size Rate Population Over 15 Over 15 Rate (%) Egypt 71.4 74,166,499 49,691,554 35,479,770 19 6,741,156 Algeria 74.6 33,351,136 23,345,795 17,415,963 21 3,657,352 Small Market for Books Saudi Arabia 85.0 24,174,941 13,779,716 11,712,759 29 3,396,700 • Market = approx 34 million Morocco 54.7 30,852,969 21,597,078 11,813,602 28 3,307,809 consumers Iraq 74.1 28,993,000 17,105,870 12,675,450 25* 3,168,862 Syria 82.5 19,407,555 12,226,760 10,087,077 29 2,925,252 • 35 million consumers = 10.5% of all Arabs Sudan 60.9 37,707,483 22,247,415 13,548,676 19* 2,574,248 Tunisia 90.4 10,215,220 7,559,263 6,833,574 27 1,845,065 Yemen 58.9 21,732,245 11,518,090 6,784,155 19* 1,288,989 • Since the most populous Libya 86.2 6,038,644 4,227,051 3,643,718 25* 910,929 Arab states are low-income, this means most Arabs who Jordan 92.7 5,728,966 3,609,249 3,345,773 27 903,359 are literate cannot afford books UAE 90.0 4,248,477 3,398,782 3,058,903 25* 764,726 Lebanon 87.4 3,925,502 2,877,393 2,514,841 29 729,304 Palestine 92.4 3,889,267 2,177,990 2,012,462 24 482,991 • Average book price as a % of Kuwait 93.3 2,778,650 2,056,201 1,918,436 25* 479,609 per capita income is high  low book sales  low Oman 83.7 2,546,323 1,706,036 1,427,952 25* 356,988 readership  low volumes of Mauritania 55.2 3,043,638 1,826,183 1,008,053 19* 191,530 books published  lack of a Qatar 90.2 821,311 632,409 570,433 25* 142,608 distribution network  high Somalia 37.8 9,558,666 5,314,618 745,575 19* 141,659 book prices Bahrain 88.3 818,509 581,141 513,148 25* 128,287 Comoros 74.2 818,434 474,692 352,221 19* 66,922 *Numbers are an average of other rates in similar countries. Djibouti 67.9 496,374 312,716 212,334 19* 40,343 Source: UNESCO UIS; Next TOTAL 80.6 325,313,809 208,266,001 147,674,875 34,244,691 Page Foundation | 2
  • 4. Regional benchmarks highlight the limited quantity of narrow topic breadth of books 10 regional nonprofit organizations:  produce less than 20 books annually  do not focus on genres outside of social sciences & fiction  translate mainly from English and French Books Produced Annually Average number of books published annually: 18.5 | 3
  • 5. Relative cost of books in the Arab world is 50 times greater than most developed nations Implied discount to Income per Avg Book Implied book current avg book capita (USD) price (USD) % of income price (.0005%) price Algeria 3620 8.00 0.22% 1.81 77% Morocco 2250 2.90 0.13% 1.13 61% Tunisia 3200 19.80 0.62% 1.60 92% Egypt 1,580 2.83 0.18% 0.79 72% On average, books Syria 4,500 16.00 0.36% 2.25 86% cost over 50 times Jordan 2,850 9.00 0.32% 1.43 84% more in the Arab World than in other Palestine 1,230 9.75 0.79% 0.62 94% developed regions of Lebanon 5,770 14.00 0.24% 2.89 79% the world KSA 15440 10.14 0.07% 7.72 24% UK 27,650 12.60 .0005% China 4,990 1.29 .0003% Canada 35,310 18.30 .0005% Source: World Bank; Next Page Organization | 4
  • 6. Market for Books in the Arab World: When ranked according to market size as % of population, Lebanon, Tunisia and UAE rank high Country Literacy Total Population Over Literate Population Over Book Purchasing Market Size Market as % of Rate Population 15 15 Rate Population Lebanon 87.4 3,925,502 2,877,393 2,514,841 29 729,304 0.19 Tunisia 90.4 10,215,220 7,559,263 6,833,574 27 1,845,065 0.18 UAE 90.0 4,248,477 3,398,782 3,058,903 25* 764,726 0.18 Qatar 90.2 821,311 632,409 570,433 25* 142,608 0.17 Kuwait 93.3 2,778,650 2,056,201 1,918,436 25* 479,609 0.17 Jordan 92.7 5,728,966 3,609,249 3,345,773 27 903,359 0.16 Bahrain 88.3 818,509 581,141 513,148 25* 128,287 0.16 Libya 86.2 6,038,644 4,227,051 3,643,718 25* 910,929 0.15 Syria 82.5 19,407,555 12,226,760 10,087,077 29 2,925,252 0.15 Saudi Arabia 85.0 24,174,941 13,779,716 11,712,759 29 3,396,700 0.14 Oman 83.7 2,546,323 1,706,036 1,427,952 25* 356,988 0.14 Palestine 92.4 3,889,267 2,177,990 2,012,462 24 482,991 0.12 Algeria 74.6 33,351,136 23,345,795 17,415,963 21 3,657,352 0.11 Iraq 74.1 28,993,000 17,105,870 12,675,450 25* 3,168,862 0.11 Morocco 54.7 30,852,969 21,597,078 11,813,602 28 3,307,809 0.11 Egypt 71.4 74,166,499 49,691,554 35,479,770 19 6,741,156 0.09 Comoros 74.2 818,434 474,692 352,221 19* 66,922 0.08 Djibouti 67.9 496,374 312,716 212,334 19* 40,343 0.08 Sudan 60.9 37,707,483 22,247,415 13,548,676 19* 2,574,248 0.07 Mauritania 55.2 3,043,638 1,826,183 1,008,053 19* 191,530 0.06 Yemen 58.9 21,732,245 11,518,090 6,784,155 19* 1,288,989 0.06 Somalia 37.8 9,558,666 5,314,618 745,575 19* 141,659 0.01 TOTAL 80.6 325,313,809 208,266,001 147,674,875 34,244,691 | 5
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