My very basic support slides for a presentation I did at the Culture Days National Congress 2014 in Winnipeg, MB. The focus of this presentation was to introduce Wordpress to an audience of beginners.

1. Wordpress 101
Culture Days Congress 2014
Warren Wilansky, Founder, Plank Design

2. Hi!
Welcome to our Workshop

3. I’m @WarrenWilansky
I’m from @Plank

4. Who are you?
And why are you here?

5. Why Wordpress?
It’s meant for Digital Publishing

6. Using Wordpress
wordpress.org vs. wordpress.com

7. Using Wordpress
Design vs. Templates

8. Using Wordpress
Publishing Posts & Pages

9. Using Wordpress
Customization

10. Plug-ins
• Yoast: https://yoast.com/wordpress/plugins/seo/
• Google Analytics: http://wordpress.org/plugins/google-
analytics-for-wordpress/
• Askimet: https://wordpress.org/plugins/akismet/
• 25 Social Plugins for Wordpress: http://
www.smashingmagazine.com/2012/02/22/25-social-media-
plugins-wordpress/
• Polylang: https://wordpress.org/plugins/polylang/
• Keep up to date!

11. Strategy
Choose a Focus

12. Strategy
Be Passionate, Be Interesting

13. Strategy
Publish Regularly

14. Strategy
Editorial Calendar

15. Strategy
Categories & Tags

16. Strategy
Comments & Community

17. Strategy
Imagery & Media

18. Driving Traffic
Social Media

19. Driving Traffic
Traditional Marketing

20. Driving Traffic
Networking

21. Q&A
Ask Me Anything!

22. Interesting Links
• 25 Common Mistakes: http://www.wpbeginner.com/beginners-guide/
25-most-common-wordpress-mistakes-to-avoid/
• SEO Tutorial: https://yoast.com/articles/wordpress-seo/
• Content Strategy: http://www.pragmatic-web.co.uk/an-introduction-
to-content-strategy-for-wordpress-sites/
• SEO Strategy: http://wpcandy.com/teaches/wordpress-seo-strategy/
#.U0M3J171wXs
• Smashing Wordpress: http://www.amazon.com/Smashing-WordPress-
Beyond-Magazine-Series/dp/0470684151/ref=cm_lmf_tit_3
• Explore the Plugin Directory: http://wordpress.org/plugins/