Wildeboer Design provides graphic design services including logo design, branding, marketing collateral, web design, and social media marketing. The designer has over 15 years of experience working with various clients across industries. Their design philosophy focuses on developing a strong understanding of each project and combining standard design practices in creative ways. They have expertise in Adobe and Microsoft software and experience managing design projects from concept to final product.

1. wil•deboer•design
415.404.8412

2. w w w. w i l d e b o e r d e s i g n s . co m
My design philosophy and model is to develop and provide timely, concise, boutique-style graphics and collat-
eral by developing a strong understanding of each project’s parameters. My emphasis is on concepts and ideas,
not just ads and graphics. My strategy is to combine standards and practices in design and utilize various media
in a way that reshapes and fully represents each of my projects.
Work Experience/ Clients:
WILDEBOERDESIGNS (‘01- CURRENT)
Title: founder and principal designer www.wildeboerdesigns.com
I successfully expedited design projects from concept to final product in the areas of logo and identity, brand-
ing, marketing/collateral materials, brochures, pamphlets, e-books, posters, mailers, illustrations, web sites, web
updates, social networking, PPC campaigns and web optimization practices. I harmoniously collaborated with
three other design partners and consistently maintain a professional relationship with an assortment of industry
vendors, contract freelancers, photographers and art directors.
Software: Adobe CS4/5, Flash (animating banners) and Final Cut Pro & Microsoft Office.
DC SMILES COSMETIC, IMPLANT & RECONSTRUCTIVE DENTISTRY (‘05- 7.19.2009)
My primary function was the overall management of graphics and marketing. I implemented a fresh and revived
design esthetic with a redesigned logo, stationary/letterhead and collateral. I developed inter-office systems in col-
laborative interactive web designing/updating, archiving of patient records, direct-mail pieces and advertisement
designs. Responsibilities also included conceptualization and design of a new marketing strategy with emphasis
on the web, e-mail blasts and social media. I also gained proficient chair-side surgery and medical administration
experience, while achieving certification as a surgical dental assistant. I am OSHA, X-ray and CPR certified.
Software: Adobe CS3/4/5, Flash, 2-D illustration, 3-D Dental rendering software & Dental/Administration grams
THINK FOOD GROUP (07.01.08-10.10.09)
Think Food Group (T.F.G.) is the brainchild of celebrity chef Jose Andres. T.F.G. manages the public relations and
development of his many local DC restaurants, the new SLS Hotel in Los Angeles and the PBS show Made In Spain.
I executed updates and developed new media and web for their seven different websites.
Software: Adobe CS3/4 (emphasis on Photoshop, Dreamweaver and Contribute) & MS Word.

3. MILLER LITTLEJOHN MEDIA GROUP (06.20.08-8.01.10)
I successfully conceptualized and designed fliers, brochures, ads, e-books and layouts for a local DC Marketing/
Strategy/ PR Firm. I also played a key role in developing their company brand and marketing collateral. As the lead
designer, I managed and designed each project from concept to finished product.
MATNOMIS (04.10.10 – current)
I am a contract specialist for publication layout for CHUMASH Magazine - a quarterly magazine about CHU-
MASH Casino & Resort, California’s Central Wine Country and the Chumash Indian Heritage. My published
layouts include celebrity entertainment, local business, special interest, food, technology, automotive, social net-
working/ media, tourism and gambling. I focused on taking a topic and building a concept and story around it with
editorial style images, graphics and layout. I worked with my art director, writing department and editors to unify
the magazine and to implement new design elements and conventions.
MINT FITNESS (07.20.08-10.15.09)
I was the lead graphic designer for various brochures, print and direct mailing projects. I redesigned existing in
house one sheets to reflect a healthier, younger, and fresher esthetic. I also conceptualized, unified and designed
brochures for the SPA, the general fitness club and the new Pilates Studio.
MEETINGRX (03.2009-current)
Conceptualized and designed the client’s logo, letterhead & stationary, business cards, brochure, poster and web-
site (under construction). I developed the concept and implemented a unified esthetic throughout the designed col-
lateral all targeted towrds the MeetingRX audience and well established client demographic. I focused on designing
a site for both the smartphone user/ business traveler and the tech savvy jetsetter. I centered the site to have a
quick, easy upload time with information readily available through pop-up windows and a constant travel/booking
form for immediate service.
Software (MLMG | Matnomis | Mint): CS4/5 (emphasis on Illustration, Photo-Editing/Retouching, ideating & conceptualization).
TAPROOTS FOUNDATION (2011-Current)
Proudly worked on various teams on different design projects in print, web, brand strategy & design and other
marketing collateral for bay area non-profits. I successfully worked with design industry leaders in many disciplines,
other than my own, to achieve results that profoundly transformed tightly funded non-profits to brands that command
attention. Making them an organization not only with a good cause but also with a concise mission, a clear vision
and effective reach to a broad yet informed audience.
Software: Adobe CS4/5, Microsoft Office.

4. references:
DC Smiles 818 18th St. NW Suite 7 WDC 20006 Contact: Tonya 202.912.9200 o. novasmiles@yahoo.com
47,
Think Food Group Contact Racheal Elstad 202.638.1910 x28 rachaele@thinkfoodgroup.com
MINT Fitness Contact Melissa VP & Dir. of HR 202.328.MINT (6468) alittlejohn@mintconditionyourself.com
Matnomis Advertising Contact: Simon Tam 415.994.9436 simon@matnomis.com
MLMG Contact Amanda Miller Littlejohn 202.812.8893 see MINT Fitness contact
MeetingRX Michael De Vallance mike@meetingRX.com
Education:
The Corcoran College of Art | Design BFA – Graphic Design | Digital Media (pending)
Software: Adobe Illustrator, Photoshop, InDesign, Aftereffects, Final Cut Pro 3/4, Intermediate Maya & Flash animating

5. Lorelei Chai logo, packaging and marketing collateral.
This client worked closely with me to infuse her brand with all the
things she connected with. She wanted an illustrative style that
communicated her surfer, holisitc and green/organic brand. I de-
veloped many different styles for her, finally deciding on a typo-
graphical logo with a small illustrated flower and an illustrated
image all lending a nod to her Hawaiin roots and island lifestyle.

6. LORELEI CHAI

7. Synergy Fitness and Training Solutions logo, e-book covers and marketing collateral.
This client was a good friend and co worker who wanted to take her expertise and dedication to fitness
and holistic wellness to the next level. She wanted her brand logo to embody her overall lifestyle philosophy:
wellness, balance and their synchronicity --- a holisitc and balanced lifestyle through fitness well being.
We started with developing the brush stroke; a symbol that took influences from her eastern practices and
that actively represented both male | female, alpha | omega, body | mind | and spirit. The logo rotation and
variation is intentional. The purple logo symbolizes mind | spirit and transcendence. The dark gray logo
symbolizes body | strength and athleticism. Two symbol representations together convey the balancing of
opposites typically involved in wholistic living.

8. SYNERGY

9. MeetingRX

10. MeetingRX.com – Logo | Brochure | Poster | Mini Site
This client has years of experience and connections in the travel and hospitality industry and
decided to put them to good use by starting his own company offering these services.
After listening to his project details, needs, wants, likes and dislikes I was able to pinpoint a directive. Based
on that I came up with the concepts for logo and for the look and feel of the proposed campaign(s).
We decided on the best direction and solution for the project which is pictured to the left and in the
previous page.
We wanted to design a campaign that was quick, precise and
simple without being unsophisticated or over complicated. I knew that the client wanted a site that looked
clean, fresh and easy to access and navigate. He wanted it to appear very corporate and credible but also
luxurious and inviting.
The site is designed on one main page. The logo is centered and enlarged to also serve
as a scrolling image gallery. The vital contact form and travel inquiry is available
for easy access. The navigational bar has the necessary items that
function as pop up windows appearing on the main page.