1. Excelerator
The CAPS Excelerator course is designed for entrepreneurial
minded students seeking high-tech resources and cross-
disciplined teams to “Innovate” and “Accelerate” their ideas. It
will combine separate strands of CAPS and engage them in a
high speed process that takes an idea from conceptualization
through validation and production to commercialization.
2. Agenda
• About Us/Me
• Overview (Objective, target
audience, message, rationale)
• Competitor research
• Deliverables
• Checklist
• Responses & Suggestions
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3. About Me
• Name: Will Janz.
• Roll: Assisted with logo design and designed and hand-
coded the Excelerator website.
• Worked along side Otis L. in design.
• Fun-fact: Part of an unexpected fan-base for the show
My Little Pony; Friendship is Magic.
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4. Overview
• Objective
To get the program known, spread the name, let people know
what’s going on and get students enrolled in for next year’s classes.
• Target audience
Students in the Blue Valley school district, both in and not in CAPS
The parents of said students
• Message
Join the Exelerator program!
• Rationale
We’re doing this to get Excelerator established and out there.
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7. Deliverables - Website
Large real-
estate in the
middle will
contain an
image sliding
widget. The
dark blue and
light blue
boxes will
contain a
Facebook and
Twitter
feed, respecti
vely.
Will Janz 12/2/2011 7
8. Checklist
• Compile mood boards (Sept. 23) – Will, complete
• Design concept logos (Sept. 30) – Design, complete
• Design website mockup (Oct. 20) – Will, complete
• Code base website (Oct. 31) – Will, complete
• Get peer review for logos (Nov. 20) – Otis, complete
• Approve course names (Dec. 7) – Design, in progress
• Approve final logo (Dec. 7) – Otis, in progress
• Approve final site design (Dec. 7) – Will, in progress
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