The document discusses genre data for thriller/suspense and horror films. It shows that thriller/suspense is enjoyed by 53% of people, more than horror at 32%. The primary audience for thriller/suspense is women aged 35+ and males 35+, while the primary horror audience is females under 35 and males under 35. The data also indicates that the C2 social class has the highest percentage of viewership across genres.

1. The genresI am pursuingare that of a thriller/suspense withhorrortocreate an eye catchinghybrid.
The followingslidesillustrate differentgenre’spercentageof enjoyment,the typical audience age
percentage andthe social classpercentage.
Thisslide showsthatthe genresof Thriller/Suspenseisenjoyedbeingwatchedby53% of people
whereasHorrorhas a percentage of 32%. Thissignifiesthatthe horrorgenre isalmostone thirdof
people comparedtothatof overhalf inthrillerandsuspense.Thismeansthathorroris notas
popularthoughitis notquite a niche targetaudience asit isstill nearone thirdof people.

2. The above data showsthat the typical primaryaudience forthriller/suspenseare womenof the age
of 35+ incontrast to the secondaryaudience whichismale 35+. Thisaltogethercontraststothat of
the horror genre inwhichthe mainprimaryaudience are <35 femalesandsecondaryaudienceof
<35 male.Thisdatatherefore showsthatthe olderpopulationof peopleenjoy the thriller/suspense
comparedto the youngeraudience of horrorfilms. The C2social classcategory isthe highest
percentage of audience comparedtoothers.

3. The above showsthe genre of filmthat people considertheirfavourite.Like the previousdatathe
genre of thriller/suspenseappearstobe a more commonchoice with26% of people sayingitistheir
favourite whereashorrorisconsiderablylowerwith15%.Thismeansthatlike before horrorisless
popularthanthrillerandsuspense.

4. Thisdata illustratesthe favourite filmgenresbyage andgender(demographic) percentages.
Thriller/suspenseistypicallyfemale 35+as a primaryaudience andsecondarymale 35+. Thisis
differenttohorror inwhichthe primaryaudience is<35 femalesandthe secondaryaudience males
<35. Thisrelatesto the original general watchingpopulationandthe percentagesassociatedwith
them. Also,the mostdominantpercentage of social classremainsthe same forthe highest
percentage whichisthe C2 category.

5. Thisdata showswhatthe general publicwouldwanttosee more of in the future andthe two that
linktothe genresIhave chosento doare ‘edge of seatthrillers’whichisat52% more withprimary
audience of malesat66%. This differsto‘darkhorror’whichstandsat a mere 28% witha primary
audience of femalesbelow35 beingata 39%. Thistherefore showsthatthere iswide varietyof
audiencesbutcome fromthe same social classgroup.