NOWAL Fcous Groups Exchange of Experience

FOCUS GROUPS AS A RESEACH METHOD: Will Reid –LJMU Learning and Information Services Elena Zaitseva, Beth Mithcell -CETL

Introductions ,[object Object]

Outline ,[object Object],[object Object],[object Object],[object Object]

The big fear..…? http:// www.youtube.com/watch?v =rLl7xZU3iXk

What is a focus group? ,[object Object],[object Object],[object Object]

When to use focus groups? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Why use focus groups? ,[object Object],[object Object]

Why use focus groups? ,[object Object],[object Object],[object Object]

Benefits for participants ,[object Object],[object Object],[object Object],[object Object]

Drawbacks…. ,[object Object],[object Object],[object Object],[object Object]

How to attract participants ,[object Object],[object Object],[object Object]

What does facilitator need? ,[object Object],[object Object],[object Object],[object Object]

Organisational skills ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Building Rapport ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Questions ,[object Object],[object Object],[object Object],[object Object],[object Object]

After the Focus Group ,[object Object],[object Object]

Ethical considerations ,[object Object],[object Object],[object Object],[object Object],[object Object]

Case Studies ,[object Object],[object Object],[object Object],[object Object]

FG Questions – for discussion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

NOWAL Fcous Groups Exchange of Experience

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NOWAL Fcous Groups Exchange of Experience