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Band name in bright colours, central and at the top of 
the digipak. To show off the band name and to catch 
the eye of the potential buyer of the album. 
Name of the album is 
1984, written here in 
Roman numerals. 
Unconventional way of 
naming an album maybe 
designed to make it stand 
out from other albums at 
the time. 
Bright, light colours suggest 
happy positive music, not 
normal for a rock album, 
perhaps made this way by 
design. 
We see an image of 
wings, suggesting an 
angelic image, which is 
not typical of the rock 
genre. 
We see a baby which to 
us suggests innocence, a 
direct contrast to what 
rock and roll was 
supposed to be. 
We see two boxes of cigarettes and the baby with a lit one, 
suggesting that this “innocent baby” is not so innocent and 
more in line with the traditional rock and roll image. 
No sign whatsoever of the 
record label that produced 
the album, unconventional 
for now, however in the 
80’s when this album was 
made the album art was 
deemed more important 
than promoting the record 
label.

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Van halen digipak analysis

  • 1. Band name in bright colours, central and at the top of the digipak. To show off the band name and to catch the eye of the potential buyer of the album. Name of the album is 1984, written here in Roman numerals. Unconventional way of naming an album maybe designed to make it stand out from other albums at the time. Bright, light colours suggest happy positive music, not normal for a rock album, perhaps made this way by design. We see an image of wings, suggesting an angelic image, which is not typical of the rock genre. We see a baby which to us suggests innocence, a direct contrast to what rock and roll was supposed to be. We see two boxes of cigarettes and the baby with a lit one, suggesting that this “innocent baby” is not so innocent and more in line with the traditional rock and roll image. No sign whatsoever of the record label that produced the album, unconventional for now, however in the 80’s when this album was made the album art was deemed more important than promoting the record label.