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                   Summit N. America 2009                                                                  Confere
                                                                                                                   nce Pas
                                                                                                                          s!
                   September 16-17, The Westin, Michigan Avenue, Chicago                                  Register
                                                                                                                       before
                                                                                                                                    July 3


     Revenue Management & Pricing in Travel 2009


How to Price for Profit
and Increase Market Share
in a Changing Economy
                                                                                                                              ORGANIZED
                                                                                                                                 BY:




Two days of networking and learning – a                                         Top speakers from
must-attend for senior RM executives in travel                                leading travel brands
•	 THE	ECONOMY:	reinvent your rM & pricing strategies
   to stimulate demand and take advantage of the
   economic climate
                                                               Sharon Duffy, VP Revenue Management,          Dr. Bill Brunger, Internal Consultant,
•	 FORECASTING: Discover how to maintain accurate                    Hilton Hotels corporation                  continental Airlines (retired)
   forecasts, make optimal pricing decisions and achieve
   higher revenues
•	 PRICING: Get expert advice on setting the right prices
   for the right customer at the right time                        Chinmai Sharma, VP Revenue                  Julie Szudarek, VP Revenue
                                                                Management, Wyndham Hotels group              Management, orbitz Worldwide
•	 DISTRIBUTION: optimize the synergy between distribution
   and rM to increase profits
•	 MARKET	SHARE: How do you steal it from others while          Scott Nason, VP Revenue Management,        Dr. Peter Belobaba, Principal Research
   protecting your own?                                               American Airlines (retired)          Scientist, massachusetts institute of
                                                                                                                      Technology (miT)
•	 DISCOUNTING: What are the alternatives, and should
   you embrace them?
•	 THE	ROLE	OF	THE	RM: Why is your contribution more              Mark Molinari, Executive Director of        John Enright, Executive Director,
   important now than ever before – and how do you train       Revenue Management, Strategic Marketing,        Revenue Account Management,
                                                                  The venetian Resort Hotel casino                Preferred Hotel group
   and retain your top people?

            SPONSORS                       MEDIA SPONSORS


                                                                  Jeff Roy, Director – Air Revenue        Jim Rozell, Revenue Optimization Leader,
                                                                  Management, collette vacations                carlson Hotels Worldwide


                   ONE	PASS	GIvES	YOU	UNLIMITED	ACCESS	TO	3	CONFERENCES
        TRAvel DisTRibuTioN summiT       ReveNue mANAgemeNT AND PRiciNg             mobile sTRATegies foR TRAvel
Reinventing your Revenue Management Strategies: How can US travel
businesses profit from the worst recession since The Great Depression?

reserve your place at the Conference                     on the contrary. effective rM processes                                                                              Beyond discounts: What are the smartest
that shows you how to help your business                 can still make all the difference to your                                                                            Revenue	Managers	doing	–	and	should	you	
survive – and thrive – during the economic               organization’s bottom line – and perhaps now,                                                                        be concerned?
crisis… and prepare for the green shoots                 a bigger difference ever.                                                                                            When you come to check out the conference
of recovery                                                                                                                                                                   agenda you’ll see that as well as evaluating the
                                                         the fact is, you need to give direction not
2009 will go down as the year that revenue               take direction. to positively impact revenue,                                                                        value of opaque pricing you’ll also be able to
Managers in travel industry firms across                 you need to know how to convince senior                                                                              fully investigate alternatives to discounting.
america realized their forecasts based on                management to adopt new, and perhaps                                                                                 In particular, we’ll focus on stealing market
historical data were no longer worth the paper           even initially unpopular strategies. and this                                                                        share. after all, since demand has plummeted,
they were printed on.                                    conference will give you the ammunition you                                                                          one of the few ways left to grow your business
So what now? the name of the game is                     need to do just that.                                                                                                is to capture business from your rivals. solely
reinvention. Quietly yet confidently, a small                                                                                                                                 by discounting? that’s great for customers, but
                                                         For example, the issue of whether or not to
percentage of travel revenue Managers are                                                                                                                                     what about your brand?
                                                         discount is becoming increasingly contentious
switching strategies. By thinking differently                                                                                                                                 Find out how to communicate the true value
                                                         as the weeks go past. should you continue
– and acting differently – they are turning                                                                                                                                   of your products and services. and how to
                                                         to cut your rates? What are the alternatives?
economic challenge into brilliant opportunity.                                                                                                                                improve customer relationships… boost
                                                         How much is at risk if you make the wrong
It makes the timing of this year’s revenue               choice? and is it fair to say that today’s short-                                                                    loyalty initiatives… improve direct marketing
Management and pricing in travel Usa                     term decision will affect your organization’s                                                                        revenues… and not even think about cutting
conference better than ever before. Because              profitability for years to come?                                                                                     back on service.
this year, our mission is to show you how to:                                                                                                                                 None of the above can be achieved effectively
                                                         this is the one proven event in america where
• Adapt fast to today’s enormously tough                                                                                                                                      without optimizing cost centers and profits –
                                                         you’re guaranteed expert answers to these and
  business climate                                                                                                                                                            making rM an operational imperative.
                                                         other equally pertinent questions.
• Get ready for the economic upturn – and                                                                                                                                     It’s all knowledge and market intelligence you
  have your own rM recovery plan waiting in              We’ll demonstrate what the travel leaders are                                                                        cannot afford to ignore. otherwise, it’s YoUr
  the wings                                              doing to quickly change strategies and policies                                                                      market share that revenue Managers will be
                                                         to reflect current conditions. come and find                                                                         chasing.
Make	sure	you	understand	why	Revenue	
                                                         out which channels and demand segments
Managers	can	be	more	valuable	now	than	                                                                                                                                           This	event	will	sell	out.	Immediate	booking	
                                                         are performing better than average… what
ever before                                                                                                                                                                           is	strongly	recommended.	We	look	
                                                         that implies about current sales targets and
Quite simply, the value of revenue Managers              pricing… and how to zone in on specific                                                                                            forward to seeing you in
does not need to plummet during hard times.              marketing programs that deliver top results.                                                                                  Chicago, 16 – 17 September 2009.



              One Pass Gives You Access to Three Co-Located Conferences
              Choose from over twenty in-depth sessions and network with a wide variety of senior travel
              executives across three tracks: Distribution, Revenue Management and Mobile Technology

                                         DAY 1                                                                                                                                              DAY 2
                                                                                  Networking Cocktail Party 5-7pm at the close of day one




                 TRAvEl              REvEnuE                  MobilE                                                                                         TRAvEl                       REvEnuE                          MobilE
              disTRibuTion          MAnAgEMEnT              sTRATEgiEs                                                                                    disTRibuTion                   MAnAgEMEnT                      sTRATEgiEs
                 suMMiT              & PRiCing              foR TRAvEl                                                                                       suMMiT                       & PRiCing                      foR TRAvEl

                Supplier & OTA       Adapting RM in         Mobile in Travel:                                                                                 keynote:                                                       Mobile
                  Relations           the current           What’s the Hype                                                                                  Meta-Search                                              Transaction Payments
                                                              All About?                                                                                                                The evolution of RM
                                       economy
  MORNING




                                                                                                                                                                                                                           keeping Your
                                                                                                                                            MORNING




                                                              case Studies:                                                                                 innovations in                                              customers Through
              industry Analysis      Market Share vs      experiments in Mobile                                                                                                                                               Mobile
                                                                                                                                                               Search
                                       Profitbility                                                                                                                                     Ancillary Revenue

               Monetizing Online    integrating RM and     initial Trials and                                                                                                                                           integrate Mobile
                                                         Future Developments                                                                                                             customer-centric              into Your Systems
                  Programs              Distribution                                                                                                                                       RM & Loyalty
                                    LU N C H B R E A K                                                                                                                                  LU N C H B R E A K


                Social Media                              Mobile for Search,                                                                             A Holistic Approach to                                       Where does Mobile Fit
                                                                                                                                                             Marketing and               independant Hotels
                                                           Marketing and                                                                                                                                                into Distribution
                                         Pricing                                                                                                              Distribution
  AFTERNOON




                                                                                                                                             AFTERNOON




                                                              Analysis
              Trip Planning Tools                                                                                                                                                                                        Merchandising
                                                                                                                                                         Alternative Lodging            Find, Train and Retain              Through
                                                             Mobile content                                                                                    Options                   Revenue Managers
                                        Forecasting            that Sells                                                                                                                                              the Mobile channel
              Airlines: GDSs and
              Ancillary Revenue                           Travel Products that                                                                                                                                          New Technology for
                                                             Sell via Mobile                                                                                                                                            Travel Distribution


                                                                                                                                                                                     this is a visual representation and is not a timed agenda


                             Register now Online at: www.eyefortravel.com/rmusa
“A great opportunity to stay current with ever-changing industry trends
chairmen:                                                    keynote Presentation:                                     • How do you segment customers by price sensitivity
Tom Walker, Managing Director, roomrevenew                                                                               and gauge the likely effect discounting will have on
                                                             growing Market share vs growing Profits:                    their current and future purchases?
steve Pinchuk, VP Profit Optimization, SAS institute
                                                             which strategy is best for the Current   • How do your customers perceive discounts and
                                                             Climate?                                   promotions?
Day One:                                                                                                               • What are the alternatives to discounting?
                                                             • What are the pros and cons of these 2 strategies?
September 16, 9am – 7pm                                                                                                • How can you protect your brand and provide
                                                             • Are these two strategies mutually exclusive?
                                                                                                                         value-added components instead of discounting?
Session 1: Presentations and Panel                           • Should you reduce rates to steal market share?
                                                               What is the danger here?                                • Should you reduce rates to steal market share?
Adapt & update your Revenue                                                                                              How could this affect your profitability?
                                        • Once you have reduced your rate to steal market
Management & Pricing strategy to Profit   share, how do you build forecasts that examine                               • What are the advantages of lowering your rates?
in the Current Economic Climate           profitability?                                                               • Exactly how hard is it to increase prices after a
                                                             • Other than discounting, how else can you steal            downturn?
It’s essential to protect profitability and generate
ancillary revenues during the recession – and that             market share?                                           • How can you integrate marketing with yield to
means you need to adapt your strategies on an                • What things can you do to drive up RevPAR? How            optimize promotion and marketing spend?
ongoing basis. Just dropping rates is no good. You             do you gain new exposure that separates you from        • Of all the online agencies, Priceline and Hotwire are
need to communicate the value of your product more             your competitors?                                         reporting the highest profits:
than ever, whilst appealing to different segments            Jim rozell, Revenue Optimization Leader, Carlson            - Why are opaque channels are so popular with
and stealing market share wherever you can. Your             Hotels	Worldwide                                              customers in the current climate?
customers, meanwhile, are demanding the best value                                                                       - How can you use opaque channels as an
                                                             Session 2: Presentations and Panel
from every dollar they spend, and are willing to take                                                                      alternative to discounting, while still maintaining
bigger risks. In this session you’ll get tips on analyzing   increase Profits by optimizing the                            rate integrity?
your performance, measuring your success and
achieving your goals in this difficult time.
                                                             synergy between distribution &                            • Fare families, like those used by Air Canada, offer
                                                             Revenue Management                                          customers a multiple of differentiated products,
• In an economic downturn should you chase profit                                                                        each with different price points:
  or revenue?                                                • How is the distribution landscape changing
                                                               – and how are the changes affecting revenue               - How can you replace traditional notions of fares
• Lessons from history: How does this recession differ                                                                     with fare families to increase conversion and
                                                               management and pricing?
  from previous periods of downturn?                                                                                       improve profitability?
                                                             • How do you create seamless interaction between
• What signs will herald the end of the recession and                                                                    - Is there something inherently advantageous in the
                                                               distribution, crM and revenue management data?
  which markets are leading indicators?                                                                                    fare family structure?
                                                             • What’s the most lucrative way to manage channels
• How can hotels and airlines exploit opportunities                                                                      - If so, how do you need to change your rM
                                                               when demand is low?
  and actually thrive right now?                                                                                           strategy?
                                                             • How can you keep track of every channel?
• How can you appeal to different segments and                                                                           - How should you look at demand when people
  steal market share?                                        • What data is essential to make profitable revenue
                                                                                                                           can book in multiple fare classes?
                                                               management and pricing decisions?
• Which channels will profit from changes in                                                                           Julie szudarek, VP Revenue Management, Orbitz
  consumer behavior brought on by the recession?             • How is innovation in distribution methods
                                                                                                                       Worldwide
                                                               impacting rM and pricing?
• Providing value to your customers: How can you                                                                       Melissa skluzacek, Director of Revenue Management,
  build value into your marketing campaigns – and            • How can you review third-party distribution
                                                                                                                       Midwest	Airlines	
  deliver an emotional appeal to your customers?               agreements to retain control of rates and
                                                               availability?                                           kristi White, Director, Revenue Optimization,
• How do you need to change your revenue                                                                               TravelCLICK
  management processes during this recession?                • Reservations costs, rates and availability: How
                                                               do you balance the numbers for maximum                  Matt Busch, Director of Pricing Strategy,
• What channels or demand segments are                                                                                 InterContinental	Hotels	Group
                                                               profitability?
  performing better than average? What does this
  imply about your current sales targets and pricing?        • Effective channel management: What are the
                                                                                                                                     Networking Coffee Break
                                                               secrets of limiting revenue leakage and maintaining
• How can you use RM data to determine which
                                                               rate integrity?                                         Session 4: Presentation and Panel
  marketing programs are generating incremental
  revenue – and claim maximum profit from the most           chinmai sharma, VP Revenue Management,
  successful campaigns?                                      Wyndham Worldwide                                         forecasting: integrating the Effects of
Dr. peter Belobaba, Principal Research Scientist,            chris anderson, Assistant Professor, cornell              distribution and Pricing to Achieve
Massachusetts	Institute	of	Technology                        University, School	of	Hotel	Administration                higher Revenues
sharon Duffy, VP Revenue Management, Hilton	                                                                           Bad news for revenue Managers: the economic
                                                                           Roundtable Lunch Break
Hotels	Corporation                                                                                                     slowdown has rendered forecasts based on historical
                                                             Session 3: Presentations and Panel                        data pretty useless. so what do you do now to make
Jeff roy, Director – Air Revenue Management,
                                                                                                                       smarter pricing decisions, identify ways to maximize
Collette Vacations
                                                             Expert Advice on setting the Right                        profit and apply pricing restrictions? knowing when
Doug Hesley, Corporate Director of Revenue                                                                             customers buy your products is a crucial factor in
                                                             Prices for the Right Customer at the
Management, Norwegian, Cruise Lines                                                                                    savvy rM right now, and this session shows you how
                                                             Right Time: should you Respond to the
               Networking Coffee Break                                                                                 to generate accurate forecasts that use the correct
                                                             Elasticity of demand by Reducing Prices?                  blend of historical data and latest trends.
                                                             to discount or not to discount? It’s an increasingly
                                                                                                                       • Demand forecasting: How do you identify demand
                                                             contentious issue as companies struggle to compete.
                                                                                                                         by segment and time, and marry the findings to
                                                             What’s more, the decisions you make today will affect
                                                                                                                         your rM and pricing strategy?
                                                             your profitability for years to come. so cutting prices
                                                             may delay your ability to benefit when the economy        • Forecasts: To what extent can you rely on
                                                             does bounce back. should you cut your rates? What           technology – and how much is down to the human
                                                             are the alternatives? and how much damage could             touch?
                                                             you do?


                                   “A diverse list of topics which are highly relevant to the travel
s while affording excellent networking opportunities”                                                                Eric Zaner, Leisure Link
• How can you know if your forecasts are going to        What’s more, airlines have been surprised by the lack     • Opaque channels are becoming more popular
  be inaccurate – and what should you do to protect      of customer backlash, so this is becoming the norm.         with rate-hungry consumers. Does brand loyalty
  revenues?                                              so is generating ancillary revenue a better alternative     inevitably diminish in a recession? and what can
• If traditional RM systems produce inaccurate           to discounts?                                               you do to maintain customer loyalty?
  forecasts, what other methods can you use to           • Which ancillary revenue products and services will      Mark Moliari, Executive Director of Revenue
  track demand?                                            deliver maximum profitability for your particular       Management, Strategic Marketing, The Venetian
• How will cancellations and no-shows impact your          business?                                               Resort	Hotel	Casino
  forecasts?                                             • Hotels: How do you identify the most profitable         Juston parker, CEO, Parker	Hospitality
• How much data do you need to forecast                    guests and include non-room revenue in your
                                                                                                                   tammy Farley, Principal, The	Rainmaker	Group
  accurately? Do you really need a full year? How          strategy?
                                                                                                                   Hariharan subramanian, Director, Sabre	Holdings
  can you create a “booking pattern” database?           • How do you effectively manage your ancillary
• Can you use algorithms to process your historical        revenue partnerships – and overcome                                   Roundtable Lunch Break
  demographic data to produce accurate forecasts?          technological challenges?
• How can you use technology to gain a greater           • What are the secrets of creating a program that’s       Session 7: Presentations and Panel
  understanding of competitor prices?                      consistent with your brand and avoids alienating
                                                           customers?                                              spotlight on Revenue Management for
• Will it pay to put your competitors’ pricing at the
  heart of your forecasting strategy?                    • How should you profile your customers to target         small & independent hotels
                                                           them with the most relevant ancillary revenue           • How do you overcome the unique challenges
• What’s the best way to work with the marketing
                                                           offerings?                                                posed by small and independent hotels?
  team and use your forecasts to identify need
  periods and opportunities?                             • How can hotels, casinos and other suppliers jump        • Should you look to reservations managers as
                                                           onto this lucrative, airline-led bandwagon?               potential revenue managers?
Greg Weiss, VP Revenue Management, Joie de Virve
Hospitality                                              • Total Revenue Management: How do you maximize           • What revenue management technology is suitable
                                                           revenue across all revenue streams?                       and affordable for your business?
kim Nugent, Corporate Director Revenue
Management, Benchmark	Hospitality	International          • Maximum profitability: How do you analyze               • How can hotels price competitively to gain
                                                           ancillary revenue behavior by customer segment            exposure and revenue while maintaining rate
               Networking Drinks Party                     and use your rM system to squeeze out extra               integrity?
                                                           dollars?
                                                                                                                   • How can small and independent hotels build guest
Day Two:                                                 Dr. Bill Brunger, Internal Consultant, Continental          loyalty with a rational pricing strategy?
September 17, 9am – 4pm                                  Airlines	(SvP	Network,	retired)
                                                                                                                   • How do you increase revenues when you’ve got
                                                         andrew Goldstone, Sr. Director, Revenue
                                                                                                                     high occupancy rates?
Cornell	University	Breakfast	-	Open	to	All	              Management, isle of Capri Casinos
                                                                                                                   • How do you raise your appeal to higher-rated
Q&A	Breakfast	with	Chris	K.	Anderson,	Ph.D.	                           Networking Coffee Break                       segments?
cornell University office of executive education
invites attendees of eyefortravel´s revenue              Session 6: Presentations and Panel                        John enright, Executive Director, Revenue Account
Management and pricing conference to a Q&a                                                                         Management, Preferred	Hotel	Group
breakfast with chris anderson, ph.D. chris is an         Customer-Centric RM & Pricing strategy: kurien Jacob, SVP Revenue Management and
assistant professor at the cornell school of Hotel       why it Pays you to Target specific      Distribution, Highgate	Hotels
administration. this breakfast will allow for an in-     Customer segments & nurture loyalty:
depth discussion surrounding revenue management
                                                                                                 keynote Presentation:
                                                         In a recession, retaining loyal customers is priority
within the hospitality industry.                         No. 1. today’s travel leaders are those who not only      finding, Training & Retaining Talented
keynote Presentation:                                    understand their customers, but are also rolling out      Revenue Managers
                                                         customer-centric pricing strategies that reflect this
The Evolution of Revenue Management:                                                                               this is Not the time for your revenue Management
                                                         knowledge (not all customers are cutting their travel
                                                                                                                   department to hunker down and survive. on the
where have we been and where are                         budgets right now) and putting the right options in
                                                                                                                   contrary, it’s a great opportunity to add value to
we going?                                                front of them at the right time:
                                                                                                                   your organization and thrive! But with more pressure
• Over the past 25 years, the term “Revenue              • How are Revenue Managers responsible for loyal          than ever on revenue Managers to keep a company
  Management” has become closely associated with           customers? How can you avoid doing harm?                profitable, where do you find the best people, train
  pricing in the airline business. How did airlines      • How much will it cost you to improve synergy            them, and keep them loyal?
  “invent” this science and progress it to where it is     between your crM and rM data – and how big is
                                                                                                                   • How do you prevent your best people from being
  today?                                                   the potential reward
                                                                                                                     stolen?
• What roles did Information Technology and              • How do you address a customer’s willingness to
                                                                                                                   • What skills are imperative – are they instinctive or
  operations research play in bringing rM to the           pay?
                                                                                                                     can they be taught?
  current state of the art?                              • What’s the most profitable way to segment your
                                                           customer data and target specific groups?               • How do you keep up with the latest trends and
• What are the major shortcomings of the current
                                                                                                                     ensure your staff are well educated in the face of
  state of revenue management?                           • Should you segment customers differently in a
                                                                                                                     cost-cutting?
• And what does the future hold for us?                    recession?
                                                                                                                   • How can you use technology to enable your team
scott Nason, VP Revenue Management, American             • Airlines are charging lowest-fare customers fees for
                                                                                                                     to devote more time to marketing and sales?
Airlines (retired)                                         checking baggage, whereas high-fare customers
                                                           are exempt. Which segments should receive               • How can you decentralize RM so your people can
Session 5: Presentations and Panel                                                                                   make faster decisions?
                                                           consistent pricing and which should experience
Maximize Profits by selling Ancillary                      elasticity?                                             Greg cross, Revenue Management Consultant &
                                                         • How do you overcome the challenge of aligning           former SVP Revenue Management, Hilton	Hotels	
Products & services                                                                                                Corporation
                                                           crM and revenue Management departments?
When Us airlines posted enormous losses last year,
they began looking at all parts of their operations to   • What does your guest look like? What does your                        Networking Coffee Break
generate cash… now United airlines expects to make         guest value? What do you have that is of value to a
$1.2 billion this year through fees and charges.           specific guest?


industry and provided value to all participants”                                                          Ben Druce, WestJet
Register on the Secure Website at www.eyefortravel.com/rmusa

                                  Travel Distribution Summit                                                                    N. America 2009
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       Jacki Marks, Director of Pricing and Inventory,                                                                                                           If your diary changes DON’T WORRY! We accept cancellations up
                                                                                                  request an invoice.                                            until Friday 14th August and a full refund will be given prior to
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      It also provides the chance                                                          SuPeR VALue! One PASS GiVeS yOu ACCeSS TO ALL 3 COnferenCeS
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         from industry experts”
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                        september 16-17, The westin, Michigan Avenue, Chicago
                                                                                                                                                                                 on     0  0
                                                                                                                                                                            Confere your
       Revenue Management & Pricing in Travel 2009                                                                                                                                  nce Pas
                                                                                                                                                                                           s!
                                                                                                                                                                           Regist
                                                                                                                                                                                 e     r befor
                                                                                                                                                                                              e July
                                                                                                                                                                                                     3
   AMPLE OPPORTUNITY                                                                    WHO YOU WILL MEET
  TO NETWORK WITH THE                                                                                                39% Hotel / Resort/ Accommodation Provider
                                                                                                                     25% Online Travel Agencies
  BEST IN THE INDUSTRY                                                                  Below is a detailed breakdown16% Technology/ Marketing Solution Providers
                                                                                                                      of last year’s attendees
                                                                                                                     17% Other suppliers (Cruise, Car, Airlines)
 travel distribution is based on partnerships and
 at this event deals are initiated, refreshed and                                       2008 ATTEndEEs by sEnioRiTy3% Press, Academics, Consultants
 most importantly sealed. We know how important
 your time is, which is why we have specifically
                                                                                                                                                          39%     Hotel / Resort/ Accommodation Provider
 designed this event to allow you to meet your
                                                                                                                                                          25%     Online Travel Agencies
 fellow delegates and start talking. These include:
                                                                                                                                                          16%     Technology/ Marketing Solution Providers
 ONLINE NETWORKING CENTER - For two                                                                                                                       17%     Other suppliers (Cruise, Car, Airlines)
                                                                                                39% Hotel / Resort/ Accommodation Provider
 weeks leading up to the event, you can network                                                                                                           3%      Press, Academics, Consultants
                                                                                                25% Online Travel Agencies
 online with fellow delegates with our purpose built                                            16% Technology/ Marketing Solution Providers
 messaging service. arrange meetings and avoid                                                  17% Other suppliers (Cruise, Car, Airlines)
 missing those crucial contacts                                                                39% Hotel /Academics, Consultants Provider
                                                                                                3% Press, Resort/ Accommodation
                                                                                               25% Online Travel Agencies
 PRE-CONFERENCE RECEPTION – pick                                                               16% Technology/ Marketing Solution Providers
                                                                                          2008Other suppliers (Cruise, Car, Airlines)CoMPAny TyPE
                                                                                                ATTEndEEs by
 up your badge, catch up with old friends and                                               17%
                                                                                               3% Press, Academics, Consultants
 avoid the morning rush before heading out for
 the evening                                                                                                                                              40%     Director
 NETWORKING DRINKS PARTY - at the end                                                                                                                     24%     VP
 of an information-packed first day this informal                                                                                                         17%     Manager
 reception is the perfect opportunity for you to                                                                                                          14%     CEO/MD/President
 meet your fellow attendees, see the products on                                                                                                          5%      EVP/SVP
 offer and discuss the issues that have been raised
                                                                                                40% Director
                                                                                                24% VP                                         40% Director
                                                                                                17% Manager
                                                                                                                                               24% VP
                                     OVER 80 EXPERT SPEAKERS INCLUDING:                         14% CEO/MD/President
                                                                                                5% EVP/SVP
                                                                                               40% Director
                                                                                                                                               17% Manager
                                                                                             24% VP                                            14% CEO/MD/President
Travel Distribution Summit                 Glenn Fogel, EVP Corporate                                                                          5% EVP/SVP Sameer Poonja, VP Online Distribution
                                                                                    Sharon Duffy, VP Revenue Management, Andrew Goldstone, Sr. Director,
                                                                                             17% Manager
                                           Development, Priceline.com               Hilton Hotels Corporation                     Revenue Management, Isle of Capri         & E-Commerce, Kiwi Collection Inc.
Matthew Crummack, SVP Lodging,                                                                14% CEO/MD/President
Expedia                                    Sam Shank, CEO, Dealbase      Jeff Roy, Director – Air Revenue                         Casinos                                   Jared Miller, Sr. Director, Customer
                                                                                    5% EVP/SVP
Julie Atkinson, Sr. Director Global Tammy Peter, VP Channel Management, Management, Collette Vacations                            Mark Moliari, Executive Director          Self-Service, Continental Airlines
Online Sales and Distribution,      Wyndham Hotel Group                  Jim Rozell, Revenue Optimization                         of Revenue Management, Strategic
                                                                                                                                                                            Kristen Manion, Director, Direct
Starwood Hotels & Resorts Worldwide Noreen Courtney-Wilds, VP Sales,     Leader, Carlson Hotels Worldwide                         Marketing, The Venetian Resort Hotel
                                                                                                                                                                            Marketing and CRM, Delta Airlines
                                                                         Melissa Skluzacek, Director of Revenue                   Casino
Scott Hyden, President, STA Travel  JetBlue Airlines                                                                                                                        Greg Brockway, CEO, TripIt
Virginia Suliman, VP Web Design and Ted Souder, Head of Travel – Central Management, Midwest Airlines                             Juston Parker, CEO, Parker Hospitality
                                                                                    Julie Szudarek, VP Revenue                                                              Michael Perhaes, Assistant VP
Development, Hilton Hotels Corp.           Region, Google                                                                         Tammy Farley, Principal, The
                                                                                    Management, Orbitz Worldwide                                                            Marketing, MGM Grand Hotel
Anil Aggarwal, CEO, MileStone              Yen Lee, President, Uptake                                                             Rainmaker Group
Internet Marketing                                                                  Chinmai Sharma, VP Revenue                                                              Ken Bostock, MD Airport Strategy
                                           Jeff Davidoff, CMO, Orbitz                                                             John Enright, Executive Director,
                                                                                    Management, Wyndham Worldwide                                                           and Continuous Improvement, United
Roseanne Landay, Director of Strategy                                                                                             Revenue Account Management,
                                           Anne Payne, CEO, Be Dynamic                                                                                                      Airlines
and Business Development, Pleasant                                                  Chris Anderson, Assistant Professor,          Preferred Hotel Group
Holidays                                   Sharon McAuliffe, Sr. Director           Cornell University, School of Hotel                                                     Chris La Rose, Director Web Product
                                           E-Commerce, Aston Hotels & Resorts                                                     Kurien Jacob, SVP Revenue
John Peters, CEO, Tripology                                                         Administration                                                                          Strategy, Hilton Hotels Corporation
                                                                                                                                  Management and Distribution,
                                           Doug Miller, VP Global Media, Expedia    Matt Busch, Director of Pricing               Highgate Hotels                           Tom O’Neil, Account Executive, Google
Gregg Brockway, CEO, TripIt
                                           Paula Twidale, EVP, Collette Vacations   Strategy, InterContinental Hotels Group
Cory Garner, Director of Merchandising                                                                                            Greg Cross, Revenue Management            Jeff Plaisted, National Sales Manager,
Strategy, American Airlines                Jan Wood, Travel Industry Consultant     Kristi White, Director, Revenue               Consultant & former SVP Revenue           Microsoft Mobile Advertising,
                                           Business Consultant, Teradata            Optimization, TravelCLICK                     Management, Hilton Hotels Corp.           Microsoft Corporation
Kyle Moore, VP Air and Ground Content
and Shopping, Sabre Travel Network         Corporation                              Hariharan Subramanian, Director,                                                        Michael Dalesandro, CEO, Where I’ve
                                           Kate Burda, VP Sales, Extended Stay      Sabre Holdings                                Mobile Strategies for Travel
Diane Clarkson, Travel Industry Analyst,                                                                                                                                    Been
Forrester Research                         Hotels                                   Greg Weiss, VP Revenue Management,            Gareth Morgan, Director of Product
                                                                                    Joie de Virve Hospitality                                                               Mike Daly, VP Travel Services, Rearden
                                           Jessica Kornacki, VP Marketing,                                                        Management, InterContinental Hotels
Mark Mahaney, Director, Internet                                                                                                                                            Commerce
                                           Endless Vacation Rentals                 Kim Nugent, Corporate Director                Group
Research, Citigroup Investment                                                                                                                                              Fraser Campbell, CEO, Wcities
Research                                   Bob Barnes, CEO, Zonder                  Revenue Management, Benchmark                 Chris La Rose, Director Website
                                                                                    Hospitality International                     Strategy & Testing, Hilton Hotels         Koen Bavinck, Sales Manager, Sound of
Ashwini Karandikar, VP Client Services,    Revenue Management and
Range Online Media                                                                  Scott Nason, VP Revenue Management,           Corporation                               Data
                                           Pricing                                  American Airlines (retired)
Chris Amenichi, Sr. Director                                                                                                      Josh Steinitz, CEO, NileGuide             April Bridgeman, Senior Vice President,
                                           Dr. Peter Belobaba, Principal Research   Dr. Bill Brunger, Internal Consultant,                                                  BCD Travel
International eCommerce and                Scientist, Massachusetts Institute of                                                  Deanne Dale, VP Sales and Account
Distribution Planning, Continental                                                  Continental Airlines (SVP Network,
                                           Technology                                                                             Management, Travelocity Business          Bill Bernahl, VP eCommerce, Hyatt
Airlines                                                                            retired)



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  • 1. SAVE $3 Travel Distribution 0 on your 0 Summit N. America 2009 Confere nce Pas s! September 16-17, The Westin, Michigan Avenue, Chicago Register before July 3 Revenue Management & Pricing in Travel 2009 How to Price for Profit and Increase Market Share in a Changing Economy ORGANIZED BY: Two days of networking and learning – a Top speakers from must-attend for senior RM executives in travel leading travel brands • THE ECONOMY: reinvent your rM & pricing strategies to stimulate demand and take advantage of the economic climate Sharon Duffy, VP Revenue Management, Dr. Bill Brunger, Internal Consultant, • FORECASTING: Discover how to maintain accurate Hilton Hotels corporation continental Airlines (retired) forecasts, make optimal pricing decisions and achieve higher revenues • PRICING: Get expert advice on setting the right prices for the right customer at the right time Chinmai Sharma, VP Revenue Julie Szudarek, VP Revenue Management, Wyndham Hotels group Management, orbitz Worldwide • DISTRIBUTION: optimize the synergy between distribution and rM to increase profits • MARKET SHARE: How do you steal it from others while Scott Nason, VP Revenue Management, Dr. Peter Belobaba, Principal Research protecting your own? American Airlines (retired) Scientist, massachusetts institute of Technology (miT) • DISCOUNTING: What are the alternatives, and should you embrace them? • THE ROLE OF THE RM: Why is your contribution more Mark Molinari, Executive Director of John Enright, Executive Director, important now than ever before – and how do you train Revenue Management, Strategic Marketing, Revenue Account Management, The venetian Resort Hotel casino Preferred Hotel group and retain your top people? SPONSORS MEDIA SPONSORS Jeff Roy, Director – Air Revenue Jim Rozell, Revenue Optimization Leader, Management, collette vacations carlson Hotels Worldwide ONE PASS GIvES YOU UNLIMITED ACCESS TO 3 CONFERENCES TRAvel DisTRibuTioN summiT ReveNue mANAgemeNT AND PRiciNg mobile sTRATegies foR TRAvel
  • 2. Reinventing your Revenue Management Strategies: How can US travel businesses profit from the worst recession since The Great Depression? reserve your place at the Conference on the contrary. effective rM processes Beyond discounts: What are the smartest that shows you how to help your business can still make all the difference to your Revenue Managers doing – and should you survive – and thrive – during the economic organization’s bottom line – and perhaps now, be concerned? crisis… and prepare for the green shoots a bigger difference ever. When you come to check out the conference of recovery agenda you’ll see that as well as evaluating the the fact is, you need to give direction not 2009 will go down as the year that revenue take direction. to positively impact revenue, value of opaque pricing you’ll also be able to Managers in travel industry firms across you need to know how to convince senior fully investigate alternatives to discounting. america realized their forecasts based on management to adopt new, and perhaps In particular, we’ll focus on stealing market historical data were no longer worth the paper even initially unpopular strategies. and this share. after all, since demand has plummeted, they were printed on. conference will give you the ammunition you one of the few ways left to grow your business So what now? the name of the game is need to do just that. is to capture business from your rivals. solely reinvention. Quietly yet confidently, a small by discounting? that’s great for customers, but For example, the issue of whether or not to percentage of travel revenue Managers are what about your brand? discount is becoming increasingly contentious switching strategies. By thinking differently Find out how to communicate the true value as the weeks go past. should you continue – and acting differently – they are turning of your products and services. and how to to cut your rates? What are the alternatives? economic challenge into brilliant opportunity. improve customer relationships… boost How much is at risk if you make the wrong It makes the timing of this year’s revenue choice? and is it fair to say that today’s short- loyalty initiatives… improve direct marketing Management and pricing in travel Usa term decision will affect your organization’s revenues… and not even think about cutting conference better than ever before. Because profitability for years to come? back on service. this year, our mission is to show you how to: None of the above can be achieved effectively this is the one proven event in america where • Adapt fast to today’s enormously tough without optimizing cost centers and profits – you’re guaranteed expert answers to these and business climate making rM an operational imperative. other equally pertinent questions. • Get ready for the economic upturn – and It’s all knowledge and market intelligence you have your own rM recovery plan waiting in We’ll demonstrate what the travel leaders are cannot afford to ignore. otherwise, it’s YoUr the wings doing to quickly change strategies and policies market share that revenue Managers will be to reflect current conditions. come and find chasing. Make sure you understand why Revenue out which channels and demand segments Managers can be more valuable now than This event will sell out. Immediate booking are performing better than average… what ever before is strongly recommended. We look that implies about current sales targets and Quite simply, the value of revenue Managers pricing… and how to zone in on specific forward to seeing you in does not need to plummet during hard times. marketing programs that deliver top results. Chicago, 16 – 17 September 2009. One Pass Gives You Access to Three Co-Located Conferences Choose from over twenty in-depth sessions and network with a wide variety of senior travel executives across three tracks: Distribution, Revenue Management and Mobile Technology DAY 1 DAY 2 Networking Cocktail Party 5-7pm at the close of day one TRAvEl REvEnuE MobilE TRAvEl REvEnuE MobilE disTRibuTion MAnAgEMEnT sTRATEgiEs disTRibuTion MAnAgEMEnT sTRATEgiEs suMMiT & PRiCing foR TRAvEl suMMiT & PRiCing foR TRAvEl Supplier & OTA Adapting RM in Mobile in Travel: keynote: Mobile Relations the current What’s the Hype Meta-Search Transaction Payments All About? The evolution of RM economy MORNING keeping Your MORNING case Studies: innovations in customers Through industry Analysis Market Share vs experiments in Mobile Mobile Search Profitbility Ancillary Revenue Monetizing Online integrating RM and initial Trials and integrate Mobile Future Developments customer-centric into Your Systems Programs Distribution RM & Loyalty LU N C H B R E A K LU N C H B R E A K Social Media Mobile for Search, A Holistic Approach to Where does Mobile Fit Marketing and independant Hotels Marketing and into Distribution Pricing Distribution AFTERNOON AFTERNOON Analysis Trip Planning Tools Merchandising Alternative Lodging Find, Train and Retain Through Mobile content Options Revenue Managers Forecasting that Sells the Mobile channel Airlines: GDSs and Ancillary Revenue Travel Products that New Technology for Sell via Mobile Travel Distribution this is a visual representation and is not a timed agenda Register now Online at: www.eyefortravel.com/rmusa
  • 3. “A great opportunity to stay current with ever-changing industry trends chairmen: keynote Presentation: • How do you segment customers by price sensitivity Tom Walker, Managing Director, roomrevenew and gauge the likely effect discounting will have on growing Market share vs growing Profits: their current and future purchases? steve Pinchuk, VP Profit Optimization, SAS institute which strategy is best for the Current • How do your customers perceive discounts and Climate? promotions? Day One: • What are the alternatives to discounting? • What are the pros and cons of these 2 strategies? September 16, 9am – 7pm • How can you protect your brand and provide • Are these two strategies mutually exclusive? value-added components instead of discounting? Session 1: Presentations and Panel • Should you reduce rates to steal market share? What is the danger here? • Should you reduce rates to steal market share? Adapt & update your Revenue How could this affect your profitability? • Once you have reduced your rate to steal market Management & Pricing strategy to Profit share, how do you build forecasts that examine • What are the advantages of lowering your rates? in the Current Economic Climate profitability? • Exactly how hard is it to increase prices after a • Other than discounting, how else can you steal downturn? It’s essential to protect profitability and generate ancillary revenues during the recession – and that market share? • How can you integrate marketing with yield to means you need to adapt your strategies on an • What things can you do to drive up RevPAR? How optimize promotion and marketing spend? ongoing basis. Just dropping rates is no good. You do you gain new exposure that separates you from • Of all the online agencies, Priceline and Hotwire are need to communicate the value of your product more your competitors? reporting the highest profits: than ever, whilst appealing to different segments Jim rozell, Revenue Optimization Leader, Carlson - Why are opaque channels are so popular with and stealing market share wherever you can. Your Hotels Worldwide customers in the current climate? customers, meanwhile, are demanding the best value - How can you use opaque channels as an Session 2: Presentations and Panel from every dollar they spend, and are willing to take alternative to discounting, while still maintaining bigger risks. In this session you’ll get tips on analyzing increase Profits by optimizing the rate integrity? your performance, measuring your success and achieving your goals in this difficult time. synergy between distribution & • Fare families, like those used by Air Canada, offer Revenue Management customers a multiple of differentiated products, • In an economic downturn should you chase profit each with different price points: or revenue? • How is the distribution landscape changing – and how are the changes affecting revenue - How can you replace traditional notions of fares • Lessons from history: How does this recession differ with fare families to increase conversion and management and pricing? from previous periods of downturn? improve profitability? • How do you create seamless interaction between • What signs will herald the end of the recession and - Is there something inherently advantageous in the distribution, crM and revenue management data? which markets are leading indicators? fare family structure? • What’s the most lucrative way to manage channels • How can hotels and airlines exploit opportunities - If so, how do you need to change your rM when demand is low? and actually thrive right now? strategy? • How can you keep track of every channel? • How can you appeal to different segments and - How should you look at demand when people steal market share? • What data is essential to make profitable revenue can book in multiple fare classes? management and pricing decisions? • Which channels will profit from changes in Julie szudarek, VP Revenue Management, Orbitz consumer behavior brought on by the recession? • How is innovation in distribution methods Worldwide impacting rM and pricing? • Providing value to your customers: How can you Melissa skluzacek, Director of Revenue Management, build value into your marketing campaigns – and • How can you review third-party distribution Midwest Airlines deliver an emotional appeal to your customers? agreements to retain control of rates and availability? kristi White, Director, Revenue Optimization, • How do you need to change your revenue TravelCLICK management processes during this recession? • Reservations costs, rates and availability: How do you balance the numbers for maximum Matt Busch, Director of Pricing Strategy, • What channels or demand segments are InterContinental Hotels Group profitability? performing better than average? What does this imply about your current sales targets and pricing? • Effective channel management: What are the Networking Coffee Break secrets of limiting revenue leakage and maintaining • How can you use RM data to determine which rate integrity? Session 4: Presentation and Panel marketing programs are generating incremental revenue – and claim maximum profit from the most chinmai sharma, VP Revenue Management, successful campaigns? Wyndham Worldwide forecasting: integrating the Effects of Dr. peter Belobaba, Principal Research Scientist, chris anderson, Assistant Professor, cornell distribution and Pricing to Achieve Massachusetts Institute of Technology University, School of Hotel Administration higher Revenues sharon Duffy, VP Revenue Management, Hilton Bad news for revenue Managers: the economic Roundtable Lunch Break Hotels Corporation slowdown has rendered forecasts based on historical Session 3: Presentations and Panel data pretty useless. so what do you do now to make Jeff roy, Director – Air Revenue Management, smarter pricing decisions, identify ways to maximize Collette Vacations Expert Advice on setting the Right profit and apply pricing restrictions? knowing when Doug Hesley, Corporate Director of Revenue customers buy your products is a crucial factor in Prices for the Right Customer at the Management, Norwegian, Cruise Lines savvy rM right now, and this session shows you how Right Time: should you Respond to the Networking Coffee Break to generate accurate forecasts that use the correct Elasticity of demand by Reducing Prices? blend of historical data and latest trends. to discount or not to discount? It’s an increasingly • Demand forecasting: How do you identify demand contentious issue as companies struggle to compete. by segment and time, and marry the findings to What’s more, the decisions you make today will affect your rM and pricing strategy? your profitability for years to come. so cutting prices may delay your ability to benefit when the economy • Forecasts: To what extent can you rely on does bounce back. should you cut your rates? What technology – and how much is down to the human are the alternatives? and how much damage could touch? you do? “A diverse list of topics which are highly relevant to the travel
  • 4. s while affording excellent networking opportunities” Eric Zaner, Leisure Link • How can you know if your forecasts are going to What’s more, airlines have been surprised by the lack • Opaque channels are becoming more popular be inaccurate – and what should you do to protect of customer backlash, so this is becoming the norm. with rate-hungry consumers. Does brand loyalty revenues? so is generating ancillary revenue a better alternative inevitably diminish in a recession? and what can • If traditional RM systems produce inaccurate to discounts? you do to maintain customer loyalty? forecasts, what other methods can you use to • Which ancillary revenue products and services will Mark Moliari, Executive Director of Revenue track demand? deliver maximum profitability for your particular Management, Strategic Marketing, The Venetian • How will cancellations and no-shows impact your business? Resort Hotel Casino forecasts? • Hotels: How do you identify the most profitable Juston parker, CEO, Parker Hospitality • How much data do you need to forecast guests and include non-room revenue in your tammy Farley, Principal, The Rainmaker Group accurately? Do you really need a full year? How strategy? Hariharan subramanian, Director, Sabre Holdings can you create a “booking pattern” database? • How do you effectively manage your ancillary • Can you use algorithms to process your historical revenue partnerships – and overcome Roundtable Lunch Break demographic data to produce accurate forecasts? technological challenges? • How can you use technology to gain a greater • What are the secrets of creating a program that’s Session 7: Presentations and Panel understanding of competitor prices? consistent with your brand and avoids alienating customers? spotlight on Revenue Management for • Will it pay to put your competitors’ pricing at the heart of your forecasting strategy? • How should you profile your customers to target small & independent hotels them with the most relevant ancillary revenue • How do you overcome the unique challenges • What’s the best way to work with the marketing offerings? posed by small and independent hotels? team and use your forecasts to identify need periods and opportunities? • How can hotels, casinos and other suppliers jump • Should you look to reservations managers as onto this lucrative, airline-led bandwagon? potential revenue managers? Greg Weiss, VP Revenue Management, Joie de Virve Hospitality • Total Revenue Management: How do you maximize • What revenue management technology is suitable revenue across all revenue streams? and affordable for your business? kim Nugent, Corporate Director Revenue Management, Benchmark Hospitality International • Maximum profitability: How do you analyze • How can hotels price competitively to gain ancillary revenue behavior by customer segment exposure and revenue while maintaining rate Networking Drinks Party and use your rM system to squeeze out extra integrity? dollars? • How can small and independent hotels build guest Day Two: Dr. Bill Brunger, Internal Consultant, Continental loyalty with a rational pricing strategy? September 17, 9am – 4pm Airlines (SvP Network, retired) • How do you increase revenues when you’ve got andrew Goldstone, Sr. Director, Revenue high occupancy rates? Cornell University Breakfast - Open to All Management, isle of Capri Casinos • How do you raise your appeal to higher-rated Q&A Breakfast with Chris K. Anderson, Ph.D. Networking Coffee Break segments? cornell University office of executive education invites attendees of eyefortravel´s revenue Session 6: Presentations and Panel John enright, Executive Director, Revenue Account Management and pricing conference to a Q&a Management, Preferred Hotel Group breakfast with chris anderson, ph.D. chris is an Customer-Centric RM & Pricing strategy: kurien Jacob, SVP Revenue Management and assistant professor at the cornell school of Hotel why it Pays you to Target specific Distribution, Highgate Hotels administration. this breakfast will allow for an in- Customer segments & nurture loyalty: depth discussion surrounding revenue management keynote Presentation: In a recession, retaining loyal customers is priority within the hospitality industry. No. 1. today’s travel leaders are those who not only finding, Training & Retaining Talented keynote Presentation: understand their customers, but are also rolling out Revenue Managers customer-centric pricing strategies that reflect this The Evolution of Revenue Management: this is Not the time for your revenue Management knowledge (not all customers are cutting their travel department to hunker down and survive. on the where have we been and where are budgets right now) and putting the right options in contrary, it’s a great opportunity to add value to we going? front of them at the right time: your organization and thrive! But with more pressure • Over the past 25 years, the term “Revenue • How are Revenue Managers responsible for loyal than ever on revenue Managers to keep a company Management” has become closely associated with customers? How can you avoid doing harm? profitable, where do you find the best people, train pricing in the airline business. How did airlines • How much will it cost you to improve synergy them, and keep them loyal? “invent” this science and progress it to where it is between your crM and rM data – and how big is • How do you prevent your best people from being today? the potential reward stolen? • What roles did Information Technology and • How do you address a customer’s willingness to • What skills are imperative – are they instinctive or operations research play in bringing rM to the pay? can they be taught? current state of the art? • What’s the most profitable way to segment your customer data and target specific groups? • How do you keep up with the latest trends and • What are the major shortcomings of the current ensure your staff are well educated in the face of state of revenue management? • Should you segment customers differently in a cost-cutting? • And what does the future hold for us? recession? • How can you use technology to enable your team scott Nason, VP Revenue Management, American • Airlines are charging lowest-fare customers fees for to devote more time to marketing and sales? Airlines (retired) checking baggage, whereas high-fare customers are exempt. Which segments should receive • How can you decentralize RM so your people can Session 5: Presentations and Panel make faster decisions? consistent pricing and which should experience Maximize Profits by selling Ancillary elasticity? Greg cross, Revenue Management Consultant & • How do you overcome the challenge of aligning former SVP Revenue Management, Hilton Hotels Products & services Corporation crM and revenue Management departments? When Us airlines posted enormous losses last year, they began looking at all parts of their operations to • What does your guest look like? What does your Networking Coffee Break generate cash… now United airlines expects to make guest value? What do you have that is of value to a $1.2 billion this year through fees and charges. specific guest? industry and provided value to all participants” Ben Druce, WestJet
  • 5. Register on the Secure Website at www.eyefortravel.com/rmusa Travel Distribution Summit N. America 2009 september 16-17, The westin, Michigan Avenue, Chicago SAVE $3 on your 0 0 Revenue Management & Pricing in Travel 2009 Confere nce Pas Re s! gister before July 3 see what your peers said REGISTER NOW! about our 2008 event: how To REgisTER GROuP DiScOuNTS: For more details on group discounts please call Sinead Mallon at eMAiL: helen@eyefortravel.com with your full +44 (0) 207 375 7228 or email sinead@eyefortravel.com “It is great to see group genius contact details and we will process your at work- a collaboration of travel registration HOTeL DiScOuNTS: We have arranged a special discounted room rate at The Westin. professionals to benefit the ONLiNe: Go to www.eyefortravel.com/rmusa and Reservation details will be sent to you when you register. future of our industry” submit your details for instant confirmation. You can pay directly on the secure site or NO RiSk ReGiSTRATiONS: Jacki Marks, Director of Pricing and Inventory, If your diary changes DON’T WORRY! We accept cancellations up request an invoice. until Friday 14th August and a full refund will be given prior to Funjet Vacations FAx: +44 (0) 207 375 7576 – UK this date. (With the exception of non-refundable bronze passes) Credit card registrations are subject to a 10% cancellation fee and “It was the perfect opportunity cALL: Sinead on +44 (0) 207 375 7228 – UK cancellations must be received in writing. to keep abreast of current trends. It also provides the chance SuPeR VALue! One PASS GiVeS yOu ACCeSS TO ALL 3 COnferenCeS to network with fellow Please tick the package price box you require below: Register before July 3 Register before Aug 7 Normal Price SAVE $300 SAVE $100 RM professionals across a GOLD PASS variety of hospitality industries” • North American Online Travel Market Report Dan Skodol, Director of Revenue Management, (worth $995 if purchased separately) $2365 $2565 $2665 Trump Entertainment Resorts • 2 Day Conference Pass • CD-Rom of the conference (audio and presentations) “Once again EFT has put SiLVer PASS together a diverse list of topics • 2 Day Conference Pass $1495 $1695 $1795 that are relevant to the travel • CD-Rom of the conference (with presentations and an audio stream) industry which provided value to all participants” BrOnze PASS (fLexiBLe) Ben Druce, Director of Revenue & Pricing, WestJet $1295 $1495 $1595 • 2 Day Conference Pass “It was great to hear and see the BrOnze PASS (nOn-refunDABLe) • 2 Day Conference Pass $1195 $1395 $1495 vision of Revenue Management from industry experts” One DAy PASS $895 Sarah Bergeron, Regional Director of Revenue • Valid for either day Management, Intrawest Corp Block letters please Mr / Mrs / Ms / Dr: First name: Last name: Buy a GOLD PASS to get the North Company: Position/Title: American Online Travel Report 2009 Telephone: Fax: This report is perfect for those who value stats, and want to understand how North American travel consumers are Email: currently behaving and what changes are expected in the Address: next few years. It’s packed full of in-depth original data and detailed analysis, identifying trends within the airline, Zipcode: hotel, car rental, cruise, rail, bus, package and online Country: intermediary sectors. Plus, it includes very clear insights into travel distribution trends within the domestic and Payment: outbound travel segments. I enclose a check/draft for: $_________________ (payable to First Conferences Ltd) Please invoice my company: $_________________ Purchase Order No.:____________________ NB: Full paymeNt must Be received BeFore the eveNt © Copyright 2009 First Conferences Ltd. EyeforTravel reserves the right to make Please charge my credit card: $________________ AMEX Visa Mastercard changes to the programme prior to the event. All rights reserved. www.firstconf.com/firstconf/legal_notice.html This document contains original material Credit card number: Security code: Expiry Date: which is protected by copyright. No unauthorised use of the material herein may be made without the prior consent of First Conferences Ltd. EyeforTravel is a proprietary creation and trademark of First Conferences Ltd. Name on card: Signature: Register Soon to Benefit from Early-Bird Discounts!
  • 6. Travel Distribution Summit N. America 2009 SAVE $3 september 16-17, The westin, Michigan Avenue, Chicago on 0 0 Confere your Revenue Management & Pricing in Travel 2009 nce Pas s! Regist e r befor e July 3 AMPLE OPPORTUNITY WHO YOU WILL MEET TO NETWORK WITH THE 39% Hotel / Resort/ Accommodation Provider 25% Online Travel Agencies BEST IN THE INDUSTRY Below is a detailed breakdown16% Technology/ Marketing Solution Providers of last year’s attendees 17% Other suppliers (Cruise, Car, Airlines) travel distribution is based on partnerships and at this event deals are initiated, refreshed and 2008 ATTEndEEs by sEnioRiTy3% Press, Academics, Consultants most importantly sealed. We know how important your time is, which is why we have specifically 39% Hotel / Resort/ Accommodation Provider designed this event to allow you to meet your 25% Online Travel Agencies fellow delegates and start talking. These include: 16% Technology/ Marketing Solution Providers ONLINE NETWORKING CENTER - For two 17% Other suppliers (Cruise, Car, Airlines) 39% Hotel / Resort/ Accommodation Provider weeks leading up to the event, you can network 3% Press, Academics, Consultants 25% Online Travel Agencies online with fellow delegates with our purpose built 16% Technology/ Marketing Solution Providers messaging service. arrange meetings and avoid 17% Other suppliers (Cruise, Car, Airlines) missing those crucial contacts 39% Hotel /Academics, Consultants Provider 3% Press, Resort/ Accommodation 25% Online Travel Agencies PRE-CONFERENCE RECEPTION – pick 16% Technology/ Marketing Solution Providers 2008Other suppliers (Cruise, Car, Airlines)CoMPAny TyPE ATTEndEEs by up your badge, catch up with old friends and 17% 3% Press, Academics, Consultants avoid the morning rush before heading out for the evening 40% Director NETWORKING DRINKS PARTY - at the end 24% VP of an information-packed first day this informal 17% Manager reception is the perfect opportunity for you to 14% CEO/MD/President meet your fellow attendees, see the products on 5% EVP/SVP offer and discuss the issues that have been raised 40% Director 24% VP 40% Director 17% Manager 24% VP OVER 80 EXPERT SPEAKERS INCLUDING: 14% CEO/MD/President 5% EVP/SVP 40% Director 17% Manager 24% VP 14% CEO/MD/President Travel Distribution Summit Glenn Fogel, EVP Corporate 5% EVP/SVP Sameer Poonja, VP Online Distribution Sharon Duffy, VP Revenue Management, Andrew Goldstone, Sr. Director, 17% Manager Development, Priceline.com Hilton Hotels Corporation Revenue Management, Isle of Capri & E-Commerce, Kiwi Collection Inc. Matthew Crummack, SVP Lodging, 14% CEO/MD/President Expedia Sam Shank, CEO, Dealbase Jeff Roy, Director – Air Revenue Casinos Jared Miller, Sr. Director, Customer 5% EVP/SVP Julie Atkinson, Sr. Director Global Tammy Peter, VP Channel Management, Management, Collette Vacations Mark Moliari, Executive Director Self-Service, Continental Airlines Online Sales and Distribution, Wyndham Hotel Group Jim Rozell, Revenue Optimization of Revenue Management, Strategic Kristen Manion, Director, Direct Starwood Hotels & Resorts Worldwide Noreen Courtney-Wilds, VP Sales, Leader, Carlson Hotels Worldwide Marketing, The Venetian Resort Hotel Marketing and CRM, Delta Airlines Melissa Skluzacek, Director of Revenue Casino Scott Hyden, President, STA Travel JetBlue Airlines Greg Brockway, CEO, TripIt Virginia Suliman, VP Web Design and Ted Souder, Head of Travel – Central Management, Midwest Airlines Juston Parker, CEO, Parker Hospitality Julie Szudarek, VP Revenue Michael Perhaes, Assistant VP Development, Hilton Hotels Corp. Region, Google Tammy Farley, Principal, The Management, Orbitz Worldwide Marketing, MGM Grand Hotel Anil Aggarwal, CEO, MileStone Yen Lee, President, Uptake Rainmaker Group Internet Marketing Chinmai Sharma, VP Revenue Ken Bostock, MD Airport Strategy Jeff Davidoff, CMO, Orbitz John Enright, Executive Director, Management, Wyndham Worldwide and Continuous Improvement, United Roseanne Landay, Director of Strategy Revenue Account Management, Anne Payne, CEO, Be Dynamic Airlines and Business Development, Pleasant Chris Anderson, Assistant Professor, Preferred Hotel Group Holidays Sharon McAuliffe, Sr. Director Cornell University, School of Hotel Chris La Rose, Director Web Product E-Commerce, Aston Hotels & Resorts Kurien Jacob, SVP Revenue John Peters, CEO, Tripology Administration Strategy, Hilton Hotels Corporation Management and Distribution, Doug Miller, VP Global Media, Expedia Matt Busch, Director of Pricing Highgate Hotels Tom O’Neil, Account Executive, Google Gregg Brockway, CEO, TripIt Paula Twidale, EVP, Collette Vacations Strategy, InterContinental Hotels Group Cory Garner, Director of Merchandising Greg Cross, Revenue Management Jeff Plaisted, National Sales Manager, Strategy, American Airlines Jan Wood, Travel Industry Consultant Kristi White, Director, Revenue Consultant & former SVP Revenue Microsoft Mobile Advertising, Business Consultant, Teradata Optimization, TravelCLICK Management, Hilton Hotels Corp. Microsoft Corporation Kyle Moore, VP Air and Ground Content and Shopping, Sabre Travel Network Corporation Hariharan Subramanian, Director, Michael Dalesandro, CEO, Where I’ve Kate Burda, VP Sales, Extended Stay Sabre Holdings Mobile Strategies for Travel Diane Clarkson, Travel Industry Analyst, Been Forrester Research Hotels Greg Weiss, VP Revenue Management, Gareth Morgan, Director of Product Joie de Virve Hospitality Mike Daly, VP Travel Services, Rearden Jessica Kornacki, VP Marketing, Management, InterContinental Hotels Mark Mahaney, Director, Internet Commerce Endless Vacation Rentals Kim Nugent, Corporate Director Group Research, Citigroup Investment Fraser Campbell, CEO, Wcities Research Bob Barnes, CEO, Zonder Revenue Management, Benchmark Chris La Rose, Director Website Hospitality International Strategy & Testing, Hilton Hotels Koen Bavinck, Sales Manager, Sound of Ashwini Karandikar, VP Client Services, Revenue Management and Range Online Media Scott Nason, VP Revenue Management, Corporation Data Pricing American Airlines (retired) Chris Amenichi, Sr. Director Josh Steinitz, CEO, NileGuide April Bridgeman, Senior Vice President, Dr. Peter Belobaba, Principal Research Dr. Bill Brunger, Internal Consultant, BCD Travel International eCommerce and Scientist, Massachusetts Institute of Deanne Dale, VP Sales and Account Distribution Planning, Continental Continental Airlines (SVP Network, Technology Management, Travelocity Business Bill Bernahl, VP eCommerce, Hyatt Airlines retired) Register now at: www.eyefortravel.com/rmusa