Wolkomir Project Colman 2010

Final project - Colman 2010
Build, innovate and have fun!

Sunday, October 25, 2009

Interesting Stats For a
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Crowe tration
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8 slides


Interesting Stats For a
20 mi n
u te tal
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of)
d( Lack
Crowe tration
concen

30%

um ber
N
of sl ides
8 slides 87 slides


Your Goals

• Finish these loooooooooooong studies !!!

• Get a great grade

• Build something great
create a killer product
sell is for a million bucks
enjoy life !!!


Your Goals

• Finish these loooooooooooong studies !!!

• Get a great grade

• Build something great * create a killer product
create a killer product
sell is for a million bucks
enjoy life !!!
* Sell it for a million bucks
* Enjoy life !!!


My Goals (for your project)

• Create a Coooooool product

• “Play” with new technologies

• Learn innovation in the process

• Have fun while doing that !!

• 3
Don’t forget the “WI FM” factor


What is Cool ?


Subjective


Very subjective !

Make an impression

Innovative


Looks good !


Functional

Solves a real problem

Capacity


Technology

3
The WI FM factor

What is in it for me ?


So what are we talking
about ?


Security

Web

Security (on/in the) Web


#1
Tyepdentity


• Log-in is complex

• Annoying

• Breakable


• Current technologies include :

• 2 factor authentication (abandonment)

• Biometrics ( yea ... right ... )

• Captcha (No ......)


• Solution

• “Grab” information without asking for it

• How do you ....


Type ???

• Time of press/release

• Time between CharToChar

• Evaluate DiGrams and TriGrams

Typing signature


• On Desktop - Easier to evaluate

• Mostly internal usage

• In the web - Harder but has more potential

• Consumer banking

• emails

• e - commerce


Is it bullet proof ?


• Probably Not :-(

• FP/FN will vary

• Does it matter ?

• Probably not !!!

• Minimize one factor - Project Goal


• Team of 3-4

• 1-2 will handle the research

• Excel, trials, research (mathematics)

• 1-2 will handle the application

• Technology research (desktop, web, etc ..)


Looks like too much for me


What the ???
Just wake me up when this bozo gets off stage !!


Mmmmm... Ok
So, Whats in it for me ?


• Better understanding of today security realm

• Experience new technology

• Dive into formulas

• Research, research, research

• Startup / funding potential


#2
Netwiteer


Why do people go
to conferences ?


• Listen to the speakers ... (all on the web)

• Get a day off work (Yes please)

• Meet new people and new opportunities

• After all ...
tickets are ±1000 US $ each (pricy)


BTW, She’s a HACKER !!!


BTW, She’s a HACKER !!!

Whats her name, i cant see


• Imagine a room with a crowed

• Where every seat has a number on it

• And every person has a mobile

• and every person has a twitter account

• And every mobile has internet

• Science ﬁction ?


No !! this is science ﬁction


1

I sit in my chair and
tweet my interests
(And location)

2

I log in to a dedicated site and see all the people
around me and their interests

Bridging the virtual and real
into one world
3


Why will it work?
• Its easy

• It answers a need

• No installation

• Its cool ...


Why conferences ?


Why conferences ?
Great Question !! No real reason
Dating ? coffee shops ? bars ? etc ....


• Team of 2-4

• 1-2 will handle the server side

• Twitter integration

• 1-2 will handle the client/web side

• Build the viewable app


I’m having a brain meltdown


OK, can anyone give me some tomatoes to
throw out at this guy ?


Mmmmm... Not bad
So, how can you help me ?


• Twitter API

• Experience the “power” of API and mashing

• What a better way to start than with
twitter

• Web cool 2.0 (much harder than you think)

• Feature thinking, UX, ﬂow, etc ...

• Viable product potential ....


#3
BotOrNot


• Spam

• Zombies

• False registration Bot activity

• Scraping

• trojans


• Websites suffer

• They use Captcha’s

• They get low conversion rates

• Their DB’s are cluttered

• What about DDOS ?


• Solution :

• Client side sophisticated code to track
client “behavior”

• Source of origin

• Time on page

• Activity on page

• Etc ...


• All written in JS

• Not a simple scripting language

• Obfuscated and compressed

• Rethink distributed strategy

• ( server side interaction )


• Main challenges :

• Find the relevant params

• FP/FN

• Smart integration (Load/UX)


• Team of 3-4

• 1will handle the server side

• 1-2 will handle the client/web side

• Master JS in the process

• Research load and FP/FN ratios


Is he speaking english ?


Please !!!!!!!!!!!!!
Send in the next guy !


Bot, Schmot
where is the money here ?


• Security on/in the web

• Master JS, its not a commodity

• You will have a great leverage in the
web industry

• Understand the web and its problems

• B2B product (a different thinking)

• Viable product potential ....


#4
EM2DM


• Communications is important

• Emails are still our 1st means of comm

• But, why not add a new ﬂavor to that ?

• Twitter is growing and

• The DM is growing as well

• (I call it the new web-sms)


What ?!?! 889 messages ?
Probably shmulick again


• You send someone an email

• After 3 days you don’t receive an answer

• You can resend ( might get annoyed )

• You can call (if you have the number)

• Or you can DM (if you have his tweeter
account)

• But ... All from your email client !

• Build an extension to mozila thunderbird

• follow up on send email

• If a response wasn’t received within ±3 days

• Suggest to DM him

• Auto rephrase the message

• Ping the destination


• How to ﬁnd his twitter account

• Multiple ways, but much easier then his
phone number ...

• Why 3 days

• I don’t know ? you decide ...


Why DM ?
Why not FB and SMS ?


Why DM ?
Why not FB and SMS ?
Great thinking , i thought you will never ask !!!


• Team of 2-4

• 1will handle the server side

• Twitter integration

• 1-2 will handle the client add-on side

• learn to integrate with mature technologies

• 1 will build a twitter search component


‘DM’ is like ahhh ..... Depeche Mode, right ?


If anyone asks
I’m off to jump from the highest building !


So now i can email
and DM my mommy
When i need to .... Mmmm.... nice :-)


• Plug in for thunderbird

• Good experience with mozila (they
also have FF)

• The communication revolution is in progress

• Don’t get left behind (mail, twitter, wave,
FB, etc)

• Viable plugin for distribution


#5
Pictag
(Also thought of
“PictureThis”)


• “A picture is worth a 1000 words”
So they say ...

• Picture tagging is acute for

• The web growth

• Search

• Etc ...

• But if every company will tag a picture with a
1000 words, it will take forever


• What if we “make” people tag pictures

• Not as an additional work (on their end)

• But ... instead of something else they are
doing right now !


• .... Like CAPTCHA

• What can we do...
sites still use annoying CAPTCHA’s

• CAPTCHA distinguishes human from bots

• Can it do something else ?


Take a picture from the DB
and tag as :
Fish, screen

We provide the picture instead of A
CAPTCHA
CAPTCHA
Wethe user to give 3-4 instead of A
provide the picture tags
CAPTCHA
Ask the user to give 3-4 instead of A
We provide the picture tags
CAPTCHA
Ask the user to give 3-4 tags
CAPTCHA
CAPTCHA
Ask

If different people
If a user is correct (one tag is enough)
we provide him access
Submit the same tag
You got Auto tagging

Plasma, water, white , “gold ﬁsh”, etc ...


• “Crowed sourcing” is Coooooooool

• Why ?

• Cause google thinks so !


• Team of 2-4

• 1-3 will handle the server side algorithm

• When to send ( whom, how, etc ... )

• 1 will build a captcha new component


Remind me again what is a Cha@%ptc@$ha ?


I think its his last idea
Thank God !!!


Its all good and well
But where will i get the PIctures ?


• Great question

• Well, its a service that provides a value
like any other ...

• Why Not everyone who needs it ?
(and they need it )

• Web SaaS solution B2B

• Security orientation

• You are making the world a better place

• Providing great value

These were my 5 ideas

Add your own Ideas !!!
I can help in all of the topics discussed

And won’t in other ...


My promise to you
• Fact : “Students have a lousy ﬁnish”

• If a project yields maturity - you win !!

• IOW, on projects day, if your product is
alive and kicking

• And has >5 customers (which are not FFF)

• Your grade starts at 95 !!!!!!


Wolkomir Project Colman 2010

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