This is a presentation I gave at a private corporate event in Kentucky.

1. 9 Secrets of Social Media Marketing Erik Deckers

2. Secret #1 If you’re not using (social media) because you’re in the camp that thinks it’s stupid, you’re going to lose. It’s as simple as that. It doesn’t matter if you think it’s stupid. It’s free communication, and there’s a crapload of users. — Gary Vaynerchuk, Crush It

8. Secret #2: It's Really Just Talking Just Talking Just Talking

10. Secret #3 Have a Centralized Store of Knowledge

12. To develop trust with existing clients and prospect for new business . to gather and refine my thoughts Self expression. It’s no different than scribbling on a cave wall. We’re sharing stories with the “tribe.” Build community, share ideas and best practices on personal growth/development Because I want to Get News Out About My Community peer pressure Create a knowledge base of things I encounter at work & share that knowledge w/ a community that gives me so much it gives my thoughts a place to go To write about mistakes I see our clients make. It's great "venting" and educating at the same time. I blog for search , to increase my audience for my business message. I write about small biz marketing, social media, lots of PR tips, biz planning, along with the occasional rambling, and samples of our work I enjoy sharing things I find with other people Blogging has made the bathroom stall bigger. Not only can we say ”For a good time, call Lori," we can now explain why .

15. Secret #4 Social media is not about selling

17. Secret #5 It's about Trust & Relationships

19. Build Your Network

20. Find People

21. Secret #6 It's also about search...

25. Secret #7 Don't forget the content

28. 8. Social Media takes Time and Energy Time and Energy

29. 9. Focus on a few tools At NOW

30. Thank you! Read me ErikDeckers.com ProBlogService.com @edeckers [email_address] Reach me