More Related Content Similar to Media '08 - Presentation by Kay Gruenwoldt (20) More from Megan Elliott (12) Media '08 - Presentation by Kay Gruenwoldt1. X|Media Lab Sydney, Media 2008
For the love of Gaming – Creating
mobile content for the next
generation
Company Confidential 2. Nokia Games Publishing
Showcase Push the Inspire and
Technology boundaries stimulate
Company Confidential
3/7/08
by Nokia
2 3. Discover
N-Gage Try
experience Purchase
On mobile Play
Share
Connecting people through play
Company Confidential
3 © 2008
Nokia by Nokia
GDC_keynote.pp
t / 2008-02-15 /
AV 4. Games
Devices
Service
Company Confidential
4 © 2008
Nokia by Nokia
GDC_keynote.pp
t / 2008-02-15 /
AV 5. Content!
How?
Company Confidential
3/7/08
by Nokia
5 6. Mobile devices have become
powerful multimedia computers
All my connected applications,
always with me
Company Confidential
GPS
6 © 2008 Nokia GDC_keynote.ppt / 2008-02-15 / AV 7. Technology - Controls
“Simplicity reigns in the core fishing part, but wrapped
around it is a glorious amount of depth with both
excellent offline and online elements! It's done the
seemingly impossible and grafted a role-playing
game mechanic onto a fishing experience to create
something new and wonderful.” Pocketgamer.com
CotD
Everybody plays
Company Confidential
3/7/08
by Nokia
7 9. Mobilizing web2.0 and social
networking
Mobile device becomes people’s primary
interface to internet and social networks
Company Confidential
9 © 2008 Nokia GDC_keynote.ppt / 2008-02-15 / AV 10. • Casual mobile minigames for everyone
• Play, make and share your own games;
create and share content from your
pictures, video clips, sound files on your
mobile and PC
• Game types that are familiar to
everyone: picture puzzles, quizzes, top
trumps, amusements etc.
Company Confidential
10 © 2008
Nokia by Nokia
GDC_keynote.pp
t / 2008-02-15 /
AV 16. Utilize
Techology
Leading
Listen to products
your that push
customers the
boundaries
Innovate
and take
risks
Company Confidential
16 © 2008 Nokia GDC_keynote.ppt / 2008-02-15 / AV 17. Examples?
Google
Facebook &
launching
Music
Google Gears
A Fishing game
Citigroup and
is Nr. 1 title on
SK Telecom
N-Gage
Company Confidential
17 © 2008 Nokia GDC_keynote.ppt / 2008-02-15 / AV