Group behavior communication

1. Communication

5. Noise Idea to be Sent Encoded idea Idea received Decoded idea Feedback to sender Transmission of encoded message through media channels Sender Receiver The Communication Process

7. The process of Communication Source Encoding Channel Decoding Receiver Message Message Message Message

9. Two important forms Of Communication Verbal Communication (involving the use of word) Nonverbal Communication (the process of communicating without word)

11. Oral Media Written Media Face-to-face talk Telephone Conversation Addressed Documents ( e.g.. Memos, Letters, Fax, email) Unaddressed Document (e.g. Flyer 传单 ) High Low Fastest Slowest Best for nonroutine matter Best for routine matter Feedback Notice Public Auction

17. 维京集团的“创意机制”特点 全通道试沟通 CEO 公司 A 公司 B 公司 C 员工 员工 员工 员工 员工 员工 事业开发部 特别审查 委员会