yMedia | Pecha Kucha presentation

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yMedia

Business Technology

Jade Tang & Pamela Minett | 18 November 2010
Pecha Kucha
PKN_AKL_23 as part of the MoAD &
Unitec NZ Art + Design Week

Tertiary
Students
Not-for-profit
Organisatons
Industry
Professionals
Jade Tang & Pamela Minett | Pecha Kucha | 18 November 2010 | www.ymedia.co.nz
What is yMedia?
An Introduction
yMedia connects students, industry
and not-for-profit organisations
to develop and implement
new media initiatives for
collective growth.

Jade Tang & Pamela Minett | Pecha Kucha | 18 November 2010 | www.ymedia.co.nz
• March 2007
• High school friends:
Adele Barlow
Pamela Minett
• Coffee catch-up
Co-Founders
About us:

Jade Tang & Pamela Minett | Pecha Kucha | 18 November 2010 | www.ymedia.co.nzJade Tang & Pamela Minett | Pecha Kucha | 18 November 2010 | www.ymedia.co.nz
• Managing Director - yMedia
• Lunch in a Bag - 2009
• Architect of Ideas - Running with Scissors
Eddy Helm
About us:

Jade Tang & Pamela Minett | Pecha Kucha | 18 November 2010 | www.ymedia.co.nzJade Tang & Pamela Minett | Pecha Kucha | 18 November 2010 | www.ymedia.co.nz
• Art Director & Connector - yMedia
• Graphic | Web | Social DESIGNER
• Master of Arts Management
Jade Tang
About us:

Jade Tang & Pamela Minett | Pecha Kucha | 18 November 2010 | www.ymedia.co.nz
yMedia Crew
About us:

Jade Tang & Pamela Minett | Pecha Kucha | 18 November 2010 | www.ymedia.co.nz
The inaugural yMedia
Challenge in 2007 had
six student teams who
completed projects within
two weeks for their
community groups.
There were no mentors,
but the work of those six
student teams is still being
used today.
2007-2010
yMedia Challenge:

Jade Tang & Pamela Minett | Pecha Kucha | 18 November 2010 | www.ymedia.co.nz
We would like to share
a few of the projects
from this year...
The Projects
yMedia Challenge:

Jade Tang & Pamela Minett | Pecha Kucha | 18 November 2010 | www.ymedia.co.nzJade Tang & Pamela Minett | Pecha Kucha | 18 November 2010 | www.ymedia.co.nz

Tertiary
Students
Not-for-profit
Organizatons
Industry
Professionals
Jade Tang & Pamela Minett | Pecha Kucha | 18 November 2010 | www.ymedia.co.nz
The Ripple
Effect
yMedia Challenge:

Jade Tang & Pamela Minett | Pecha Kucha | 18 November 2010 | www.ymedia.co.nz
• Approximately 5358 hours were contributed to the challenge by industry mentors, and the
students teams.
• Student teams spent an average of 258 hours on their yMedia Challenge Projects.
• Industry Mentors spent an average of 9.2 hours supporting and guiding their teams through
the challenge.
• If we value the time each individual contributed to the challenge, the total value of the hours
is $267,900.
• An average value of $30,000 to $50,000 per project, with the winning team completing
work to an approximate value of $65,000.
• Overall value of the 20 projects produced throughout the challenge, is approximately
$600,000
Overall Value
yMedia Challenge:

Jade Tang & Pamela Minett | Pecha Kucha | 18 November 2010 | www.ymedia.co.nz
Graduation Ceremony
yMedia Awards:
The Graduation Ceremony
at the very end of the
yMedia Challenge
is where our entire
community is invited to
celebrate the staggering
amount, and quality,
of work completed in
the yMedia Challenge.

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“The important thing is this: to be able at any moment
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