1. Welcome to the world of
Public Health
Campaigns!
Comm 201
Yana Koroleva

3. Here is an “official definition”:
Public Health is "the science and art of
preventing disease, prolonging life and
promoting health through the organized
efforts and informed choices of society,
organizations, public and private,
communities and individuals" (1920,
C.E.A. Winslow)

5. Public Health professionals are
concerned with YOUR health and
create campaigns to do important
things like:

6. Inform about the
importance of helmets for
motorcyclists

7. Promote Active
Lifestyle

8. So that you can chill on the beach
without worries!

12. Here is an example
of a Public Health
Campaign that
promotes a
balanced diet:

13. And here Bill Clinton is discussing an important
issue of HIV/AIDS

14. Public Health professionals and even politicians
use such campaigns to keep the public healthy

15. Because it is much better to
prevent diseases than treat
them!
And way
cheaper
too!!!

16. Why
should I
care?!

17. Public Health Campaigns are being used in Health
Communication area to send people a message
promoting health or warning about health risks.
To put it simply:
They are determined
to make your life
better!
Awesome, right?!

18. How?! Here is
an example!
Did you have to do
the Smallpox
vaccine?!
Umm…No….
That’s because it Public Health
professionals promoted
vaccination and eradicated the
disease from the world. Now
it only exists in labs and
millions of people are being
saved! Wow! That’s Awesome! And
now I don’t have to do the
painful vaccination!

19. Now can you see that Public
Health Campaigns deal with big
issues that affect the whole
population?!
Therefore…They affect
YOU!

20. Public Health
Campaigns really
seem to be
important….Then
why do they still
get
criticized?!

21. Critics are concerned with
things like:
etc.

22. Some Interesting Facts
about Public Health

23. USA is ranked number 1 among countries that spend the
most on healthcare
….
And number 27 in the highest life expectancy list
….
We spend $100 billion a year treating heart disease while
its major causes-obesity, diabetes and hypertension are
preventable
…..
At the same time only 2 to 3 % of health care spending
goes for preventing illnesses

24. Obesity Smoking and Alcohol
,
are the leading causes of
deaths….
Public Health Campaigns
CAN change that!

25. The Government needs to invest more money into
preventing diseases and create Public Health
Campaigns that will make people change their
behaviors!

26. Stay
Healthy!

27. Credits Info:
Images: 1. Winslow, C.E.A (1920 ). "The untilled
Photo on slide 20 by Arturo Ceccopieri fields of public health". Science 51
Photo on slide 19 by Nelly Ciolkowski (1306): 23–33.
Other photos by Yana Koroleva 2. (2008). Better health through
http://www.flickr.com/photos/usnationalarchives/6426696 prevention. Center of science in public
593/in/faves-74732769@N02/ interest
http://www.flickr.com/photos/library_of_congress/662987
3557/in/faves-74732769@N02/
THE END.