Yolande van Wyk (FNB) discusses initiatives designing for your mobile money

1. Designing for your Mobile Money Initiative Prepared by Yolande Van Wyk

2. WHAT IS MOBILITY?

3. The first is the ability to use a wireless phone or other mobile device to conduct financial transactions and exchange payments over the Internet. The second is the ability to deliver information that can facilitate a transaction. Mobile commerce consists of two primary components.

4. FOR TODAY Using mobile initiatives to provide access to your core services and systems Anywhere Anytime

5. MOBILE TECHNOLOGIES

6. THE MOBILE PHONE SMS USSD Voice IP

7. THE TECHNOLOGIES HSCSD/GPRS/3G/4G IP Productivity PBX/VOIP Databases Valuations Etc Etc

8. CONNECTING TO THE NETWORK WASP SMS USSD MMS API

9. CONNECTING TO THE NETWORK SMS USSD MMS

10. SOME ATTRIBUTES Technology Attribute SMS Store & Forward Need connection to each MNO Generally SMPP Can get costly at high volumes USSD Session based Session limits imposed by MNO 20c per 20 seconds for user SOAP/XML type interfaces MMS Pricey Similar to email Vendor specific IP based services Huge growth area .mobi Applications Removes dependance from MNO

11. Mobile Market, Agreements & Trends

12. Emerging Market Segments

13. Financial Institutions e Wallet MNO’s Unbanked population

14. MNO’s Banked/Unbanked Market e Wallets P2P Remittance Pioneers of the first mobile money initiatives Systems, Credibility, Trust amongst The customers Financial Institutions Pre-Paid Micro Insurance Micro Finance First offering to the market Agreement

15. Mobile Initiatives in Banking

16. Mobile as a channel Mobile as wallet

17. Person to person payments Merchant payments Content Account information Airtime transfer Mobile phone account Bank Account/ card eWallet Mobile banking

19. Unbanked Bank account MNO as enabler OUT IN IN Channel Value store OUT Channel Bank channels Formal agents Informal agents Bank channels Agents Retailers Virtual services

20. Mobile Initiatives at FNB

22. FNB’S MOBILE SERVICES 2002 2005 2008 2008 2009 2010 2007

24. INCONTACT www.fnb.co.za *120*321#

25. CELLPHONE BANKING MO SMS USSD-1 USSD-2 *120*321# fnb.mobi fnb.exe application

26. CELL PAY POINT

27. CELLPHONE BANKING BASE

28. CELLPHONE BANKING GROWTH

29. BRINGING OUR OWN COSTS DOWN

32. THE WORLD OF EWALLET Cardless Transactions

35. AFRICA REACH Cellphone Banking InContact eWallet PayWallet Cellphone Banking InContact Cellphone Banking InContact InContact Cellphone Banking Cellphone Banking InContact InContact Cellphone Banking

36. EWALLET GROWTH

37. QUICK FACTS eWallet services was launched in October 2009. As at April 2011 close to 523 108 eWallets had been created. In April 2011 alone, more than R69,000,000 was sent to cellphones with FNB eWallet

39. THANK YOU Questions?