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NPR: Building for an Expanding
      Platform Universe
   You got content. What platforms
  should you deliver to … and how to
             build them
VOICE OVER: In a world where content
producer must adapt or die.
A small team,
working at a legacy non-profit
Has successfully built products in an
ever more connected digital universe
They figured out where to invest
   their limited resources…




                    Photo http://www.flickr.com/photos/dottiemae/
They overcame technical challenges…




  <image id="133849355"
  type="primary" width="200"
  src="http://media.npr.org/img/a1.j
  pg" hasBorder="false">

  <crop type="square"
  src="http://media.npr.org/img/as.j
  pg" height="440" width="440"/>
…overcame distribution challenges
… and now, they will share the
   details of what worked




             Photo: http://www.flickr.com/photos/janeladeimagens/
… and what didn’t.




               Photo: http://www.flickr.com/photos/talatlas/
Tomorrow’s User Desires
Cross Media Distribution
    User Experience
     API Strategies
    Mobile Devices
    Connected Cars
        Smart TVs
      Infinite Radio

 It All Comes Together
SPRING 2013

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