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Chapter 8
Electronic Payment
Systems

1
LensDoc: Credit Card Dilemma
LensDoc—online retailer of:
Contact lenses
Sun and magnifying glasses
Dental care and personal care products

Customers pay by credit card (90% of all online
purchases in the U.S.)
Easy to purchase
Easy to purchase fraudulently
Contact lenses cannot be returned once used, but
unsatisfied customers want their money back
2
LensDoc: Credit Card Dilemma (cont.)
Solutions:

Process credit card purchases by hand
Require:
Home address
Shipping address

Investigating alternative methods of payment
Cash cards
Special card-swiping peripherals
Credit card processing services

Currently disadvantages outweigh advantages
of any of these alternatives
3
Electronic Payments: An Overview
E-payment methods

Credit cards
Electronic funds transfer (EFT)
E-payments
Smart cards
Digital cash and script
Digital checks
E-billing

All have the ability to transfer payment from
one person or party to another
4
Electronic Payments: An Overview (cont.)
Four parts involved in epayments
Issuer
Customer/payer/buyer
Merchant/payee/seller
Regulator

Key issue of trust must
be addressed
Privacy
Authentication and
authorization
Integrity
Nonrepudiation

5
Electronic Payments: An Overview (cont.)
Crucial factors in determining which method of
e-payment achieves widespread acceptance
Independence
Interoperability and
portability
Security

Anonymity
Divisibility
Ease of use
Transaction fees

6
Security for E-Payments
Public key infrastructure
Plaintext
Ciphertext

Encryption algorithm
Key

Types of encryption systems
Symmetric (private key)
Used to encrypt and decrypt plain text
Shared by sender and receiver of text

Asymmetric (public key)
Uses a pair of keys
Public key to encrypt the message
Private key to decrypt the message
7
Figure 8-2
Private Key Encryption

8
Public Key Encryption
Size of key
RSA algorithm

Speed of Key
Rijndael algorithm

9
Security for E-Payments (cont.)
Digital Signatures: authenticity and nondenial
Analogous to handwritten signature
Based on public keys
Used to:
Authenticate the identity of the sender of a
message or document
Ensure the original content of the electronic
message or document is unchanged

Benefits:
Portable
Cannot be easily repudiated or imitated
Can be time stamped

10
Figure 8-3
Digital Signatures

11
Security for E-Payments (cont.)
Digital certificates
Identifying the
holder of a public
key (Key-Exchange)
Issued by a trusted
certificate authority
(CA)

Name : “Richard”
key-Exchange Key :
Signature Key :
Serial # : 29483756
Other Data : 10236283025273
Expires : 6/18/04
Signed : CA’s Signature

12
Security for E-Payments (cont.)
Secure socket layer/transport layer security
Secure socket layer (SLL)—handle on Web
browser, utilizing CAs and data encryption
Encryption
Digital certificates
Digital signatures

In 1996 SSL was standardized and named transport
layer security (TSL)
Operates at TCP/IP layer (base layer for Internet)
IPSec—secure version of IP protocol
13
SET Vs. SSL

Secure Socket Layer (SSL)
Secure Electronic Transaction
(SET)
Complex

SET—tailored to credit card
payment to merchants
SET protocol hides
customer’s credit card
information from merchants
and order information to
banks, to protect privacy
(dual signature)

Simple

SSL—protocol for
general-purpose secure
message exchanges
(encryption)
SSL protocol may use a
certificate, but there is no
payment gateway.
Merchants need to receive
ordering information and
credit card information
(capturing process
initiated by merchants)
14
E-Cards
Three common types of payment cards

Credit cards—provides holder with credit to
make purchases up to a limit fixed by the card
issuer
Charge cards—balance on a charge card is
supposed to be paid in full upon receipt of
monthly statement
Debit card—cost of a purchase drawn directly
from holder’s checking account (demanddeposit account)
15
E-Cards (cont.)
The Players
Cardholder
Merchant (seller)
Issuer (your bank)
Acquirer (merchant’s financial institution,
acquires the sales slips)
Card association (VISA, MasterCard)
Third-party processors (outsourcers performing
same duties formerly provided by issuers, etc.)
16
Figure 8-4
Online Credit Card Processing

Source: The E-Commerce Book: Building the E-Empire by S. Korper and J. Ellis, copyright © 2000 by
Academic Press, reproduced by permission of the publisher.

17
E-Cards (cont.)
E-wallets
One-click shopping—saving your order information
on retailer’s Web server
Name
Shipping address
Billing address
Credit card information

E-wallet—software downloaded to cardholder’s
desktop that stores same information and allows
one-click-like shopping
18
E-Cards (cont.)
Other security risks with credit cards
Stolen cards
Reneging by the customer—authorizes a
payment and later denies it
Theft of card details stored on merchant’s
computer—isolate computer storing
information so it cannot be accessed directly
from the Web
Overcoming risks with virtual credit cards
19
E-Cards (cont.)
Purchase cards
Instrument of choice for B2B purchasing
Special-purpose, non-revolving payment cards
issued to employees solely for purchasing and
paying for nonstrategic materials and services

20
E-Cards (cont.)
Purchase cards—operate like other credit cards

Cardholder of corporation places an order for
goods or services
Supplier processes transaction with
authorization of card issuer
Issuer verifies purchase authorization
All cardholders’ transactions processed
centrally—one payment for all purchases
Each cardholder reviews monthly statement
Card issuer analyzes transactions—standard
and ad hoc reports are made
Card issuer creates electronic file to upload
to corporation’s ledger system
21
E-Cards (cont.)
Benefits of purchasing cards
Cost savings
Productivity gains
Bill consolidation
Payment reconciliation
Preferred pricing
Management reports

22
E-Cards (cont.)
Smart Cards

Integrated circuit (IC) microprocessor cards—
includes IC chips with programmable functions that
make cards “smart”
Integrated circuit (IC) memory cards—no processor
Suitable for uses where card performs fixed
operation
Disposable, prepaid (phone cards)

23
E-Cards (cont.)
Optical memory cards
Stores 4MB of data; once written, data
cannot be changed or removed
Ideal for keeping records (medical files)
Require expensive card readers

Categorize smart cards by how they store data
Contact card—insert in smart card reader
Contactless card—embedded antenna
read by another antenna (mass-transit
applications)
24
Contactless IC Cards
Proximity Card

Used to access buildings and pay for buses
and other transportation systems
Bus, subway and toll card in many cities

Amplified Remote Sensing Card

Good for a range of up to 100 feet, and can be
used for tolling moving vehicles at gates
Pay toll without stopping (e.g. Highway 91 in
California)
25
Figure 8-5
Smart Card Image

Embedded
chip

Source: Visa.

26
E-Cards (cont.)
Important applications of smart card use:
Loyalty
Financial
Information technology
Health and social welfare
Transportation
Identification

27
E-Cash and
Payment Card Alternatives
E-cash and credit card alternatives (for
micropayments—under $10)
E-cash (eCoin.net)

Identity of user hidden from merchant
Easier to use than earlier e-cash
systems
Requires specialized software

Qpass (Qpass.com)

Set up Qpass account
User name and password
What credit card to charge
28
E-Cash and
Payment Card Alternatives (cont.)
PrivateBuy
User establishes account
User assigned 16-digit user number
(anonymous address)
Hides user name and card number from
merchant site
Relies on credit card system already in
place

29
E-Cash and
Payment Card Alternatives (cont.)
Echarge enables users to:
Establish accounts
Receive user ID and password
Use instead of credit card numbers
Purchases billed to user’s credit card
Merchants must establish payment option

30
E-Cash and
Payment Card Alternatives (cont.)
Stores cash downloaded from bank or credit
card account
Common uses
Disposable vs. reloadable cards
Sample cards
Visa cash
Mondex

Electronic purses
Lack of interoperable equipment and
standards
Common Electronic Purse Specification

31
E-Cash and
Payment Card Alternatives (cont.)
E-loyalty and rewards programs
Loyalty programs online
Beenz.com

Consumer earns beenz by visiting,
registering, or purchasing at 300
participating sites
Beenz are stored and used for later
purchases
Partnered with MasterCard to offer
rewardzcard—stored-value card used in
U.S. and Canada for purchases where
MasterCard is accepted
Transfer beenz into money to spend on
Web, by phone, mail order, physical stores
32
E-Cash and
Payment Card Alternatives (cont.)
MyPoints-CyberGold
Customers earn cash
Cash used for later purchases or applied to
credit card account

RocketCash
Combines online cash account with rewards
program
User opens account and adds funds
Used to make purchases at participating
merchants

33
E-Cash and
Payment Card Alternatives (cont.)
Person-to-person (P2P) payments and
gifts
Enable transfer of funds between two
individuals

Repaying money borrowed
Paying for an item purchased at online
auction
Sending money to students at college
Sending a gift to a family member
34
Figure 8-7
Sending money with PayPal

Source: paypal.com.

35
E-Checking
Electronic checkbook

Counterpart of electronic wallet
To be integrated with the accounting
information system of business buyers and
with the payment server of sellers
To save the electronic invoice and receipt of
payment in the buyers and sellers computers
for future retrieval
Example : SafeCheck
Used mainly in B2B
36
E-Checking (cont.)
Current checking system
Role of clearinghouses in the check-clearing
process
Magnetic ink characters (MICR)
Costs of the current system

Electronic version of paper check

Leverage check payment systems
Fit within current business practices, eliminate
need for process reengineering
Work like paper check with fewer manual steps
37
E-Checking (cont.)
Designed to meet needs of businesses and consumers (state
of the art security systems)
Used by all bank customers with checking accounts
Enhance existing bank accounts with new EC features

Benefits of e-checking for industry-wide savings
Online check collection process
Online notices of check returns
Truncating paper checks at bank of first deposit
Creating new cash management product
opportunities
38
E-Checking (cont.)
Truncating paper checks at bank of first
deposit
Creating new cash management product
opportunities
Checkfree (checkfree.com) leading third-party
e-billing vendor

39
E-Checking (cont.)
Treasury Department expects e-checks to:
Enhance security through use of public key
cryptography
“Push” a payment to the payee and not “pull”
funds from general account of the U.S.
Leverage Internet for its strength as ubiquitous
communication vehicle
Increase payment choices for U.S. Treasury
payees
40
E-Billing

Customers are either individuals or
companies
Two common models of e-billing

Biller direct—customer receives bill from a
single merchant
Third-party consolidators—presents bills from
multiple merchants

41
Managerial Issues
In the B2C world, understand your customers
and products
In the B2B world, keep an open mind about
online alternatives
In-house or outsource
Security continues to be a major issue

42

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E-Commerce 08

  • 2. LensDoc: Credit Card Dilemma LensDoc—online retailer of: Contact lenses Sun and magnifying glasses Dental care and personal care products Customers pay by credit card (90% of all online purchases in the U.S.) Easy to purchase Easy to purchase fraudulently Contact lenses cannot be returned once used, but unsatisfied customers want their money back 2
  • 3. LensDoc: Credit Card Dilemma (cont.) Solutions: Process credit card purchases by hand Require: Home address Shipping address Investigating alternative methods of payment Cash cards Special card-swiping peripherals Credit card processing services Currently disadvantages outweigh advantages of any of these alternatives 3
  • 4. Electronic Payments: An Overview E-payment methods Credit cards Electronic funds transfer (EFT) E-payments Smart cards Digital cash and script Digital checks E-billing All have the ability to transfer payment from one person or party to another 4
  • 5. Electronic Payments: An Overview (cont.) Four parts involved in epayments Issuer Customer/payer/buyer Merchant/payee/seller Regulator Key issue of trust must be addressed Privacy Authentication and authorization Integrity Nonrepudiation 5
  • 6. Electronic Payments: An Overview (cont.) Crucial factors in determining which method of e-payment achieves widespread acceptance Independence Interoperability and portability Security Anonymity Divisibility Ease of use Transaction fees 6
  • 7. Security for E-Payments Public key infrastructure Plaintext Ciphertext Encryption algorithm Key Types of encryption systems Symmetric (private key) Used to encrypt and decrypt plain text Shared by sender and receiver of text Asymmetric (public key) Uses a pair of keys Public key to encrypt the message Private key to decrypt the message 7
  • 8. Figure 8-2 Private Key Encryption 8
  • 9. Public Key Encryption Size of key RSA algorithm Speed of Key Rijndael algorithm 9
  • 10. Security for E-Payments (cont.) Digital Signatures: authenticity and nondenial Analogous to handwritten signature Based on public keys Used to: Authenticate the identity of the sender of a message or document Ensure the original content of the electronic message or document is unchanged Benefits: Portable Cannot be easily repudiated or imitated Can be time stamped 10
  • 12. Security for E-Payments (cont.) Digital certificates Identifying the holder of a public key (Key-Exchange) Issued by a trusted certificate authority (CA) Name : “Richard” key-Exchange Key : Signature Key : Serial # : 29483756 Other Data : 10236283025273 Expires : 6/18/04 Signed : CA’s Signature 12
  • 13. Security for E-Payments (cont.) Secure socket layer/transport layer security Secure socket layer (SLL)—handle on Web browser, utilizing CAs and data encryption Encryption Digital certificates Digital signatures In 1996 SSL was standardized and named transport layer security (TSL) Operates at TCP/IP layer (base layer for Internet) IPSec—secure version of IP protocol 13
  • 14. SET Vs. SSL Secure Socket Layer (SSL) Secure Electronic Transaction (SET) Complex SET—tailored to credit card payment to merchants SET protocol hides customer’s credit card information from merchants and order information to banks, to protect privacy (dual signature) Simple SSL—protocol for general-purpose secure message exchanges (encryption) SSL protocol may use a certificate, but there is no payment gateway. Merchants need to receive ordering information and credit card information (capturing process initiated by merchants) 14
  • 15. E-Cards Three common types of payment cards Credit cards—provides holder with credit to make purchases up to a limit fixed by the card issuer Charge cards—balance on a charge card is supposed to be paid in full upon receipt of monthly statement Debit card—cost of a purchase drawn directly from holder’s checking account (demanddeposit account) 15
  • 16. E-Cards (cont.) The Players Cardholder Merchant (seller) Issuer (your bank) Acquirer (merchant’s financial institution, acquires the sales slips) Card association (VISA, MasterCard) Third-party processors (outsourcers performing same duties formerly provided by issuers, etc.) 16
  • 17. Figure 8-4 Online Credit Card Processing Source: The E-Commerce Book: Building the E-Empire by S. Korper and J. Ellis, copyright © 2000 by Academic Press, reproduced by permission of the publisher. 17
  • 18. E-Cards (cont.) E-wallets One-click shopping—saving your order information on retailer’s Web server Name Shipping address Billing address Credit card information E-wallet—software downloaded to cardholder’s desktop that stores same information and allows one-click-like shopping 18
  • 19. E-Cards (cont.) Other security risks with credit cards Stolen cards Reneging by the customer—authorizes a payment and later denies it Theft of card details stored on merchant’s computer—isolate computer storing information so it cannot be accessed directly from the Web Overcoming risks with virtual credit cards 19
  • 20. E-Cards (cont.) Purchase cards Instrument of choice for B2B purchasing Special-purpose, non-revolving payment cards issued to employees solely for purchasing and paying for nonstrategic materials and services 20
  • 21. E-Cards (cont.) Purchase cards—operate like other credit cards Cardholder of corporation places an order for goods or services Supplier processes transaction with authorization of card issuer Issuer verifies purchase authorization All cardholders’ transactions processed centrally—one payment for all purchases Each cardholder reviews monthly statement Card issuer analyzes transactions—standard and ad hoc reports are made Card issuer creates electronic file to upload to corporation’s ledger system 21
  • 22. E-Cards (cont.) Benefits of purchasing cards Cost savings Productivity gains Bill consolidation Payment reconciliation Preferred pricing Management reports 22
  • 23. E-Cards (cont.) Smart Cards Integrated circuit (IC) microprocessor cards— includes IC chips with programmable functions that make cards “smart” Integrated circuit (IC) memory cards—no processor Suitable for uses where card performs fixed operation Disposable, prepaid (phone cards) 23
  • 24. E-Cards (cont.) Optical memory cards Stores 4MB of data; once written, data cannot be changed or removed Ideal for keeping records (medical files) Require expensive card readers Categorize smart cards by how they store data Contact card—insert in smart card reader Contactless card—embedded antenna read by another antenna (mass-transit applications) 24
  • 25. Contactless IC Cards Proximity Card Used to access buildings and pay for buses and other transportation systems Bus, subway and toll card in many cities Amplified Remote Sensing Card Good for a range of up to 100 feet, and can be used for tolling moving vehicles at gates Pay toll without stopping (e.g. Highway 91 in California) 25
  • 26. Figure 8-5 Smart Card Image Embedded chip Source: Visa. 26
  • 27. E-Cards (cont.) Important applications of smart card use: Loyalty Financial Information technology Health and social welfare Transportation Identification 27
  • 28. E-Cash and Payment Card Alternatives E-cash and credit card alternatives (for micropayments—under $10) E-cash (eCoin.net) Identity of user hidden from merchant Easier to use than earlier e-cash systems Requires specialized software Qpass (Qpass.com) Set up Qpass account User name and password What credit card to charge 28
  • 29. E-Cash and Payment Card Alternatives (cont.) PrivateBuy User establishes account User assigned 16-digit user number (anonymous address) Hides user name and card number from merchant site Relies on credit card system already in place 29
  • 30. E-Cash and Payment Card Alternatives (cont.) Echarge enables users to: Establish accounts Receive user ID and password Use instead of credit card numbers Purchases billed to user’s credit card Merchants must establish payment option 30
  • 31. E-Cash and Payment Card Alternatives (cont.) Stores cash downloaded from bank or credit card account Common uses Disposable vs. reloadable cards Sample cards Visa cash Mondex Electronic purses Lack of interoperable equipment and standards Common Electronic Purse Specification 31
  • 32. E-Cash and Payment Card Alternatives (cont.) E-loyalty and rewards programs Loyalty programs online Beenz.com Consumer earns beenz by visiting, registering, or purchasing at 300 participating sites Beenz are stored and used for later purchases Partnered with MasterCard to offer rewardzcard—stored-value card used in U.S. and Canada for purchases where MasterCard is accepted Transfer beenz into money to spend on Web, by phone, mail order, physical stores 32
  • 33. E-Cash and Payment Card Alternatives (cont.) MyPoints-CyberGold Customers earn cash Cash used for later purchases or applied to credit card account RocketCash Combines online cash account with rewards program User opens account and adds funds Used to make purchases at participating merchants 33
  • 34. E-Cash and Payment Card Alternatives (cont.) Person-to-person (P2P) payments and gifts Enable transfer of funds between two individuals Repaying money borrowed Paying for an item purchased at online auction Sending money to students at college Sending a gift to a family member 34
  • 35. Figure 8-7 Sending money with PayPal Source: paypal.com. 35
  • 36. E-Checking Electronic checkbook Counterpart of electronic wallet To be integrated with the accounting information system of business buyers and with the payment server of sellers To save the electronic invoice and receipt of payment in the buyers and sellers computers for future retrieval Example : SafeCheck Used mainly in B2B 36
  • 37. E-Checking (cont.) Current checking system Role of clearinghouses in the check-clearing process Magnetic ink characters (MICR) Costs of the current system Electronic version of paper check Leverage check payment systems Fit within current business practices, eliminate need for process reengineering Work like paper check with fewer manual steps 37
  • 38. E-Checking (cont.) Designed to meet needs of businesses and consumers (state of the art security systems) Used by all bank customers with checking accounts Enhance existing bank accounts with new EC features Benefits of e-checking for industry-wide savings Online check collection process Online notices of check returns Truncating paper checks at bank of first deposit Creating new cash management product opportunities 38
  • 39. E-Checking (cont.) Truncating paper checks at bank of first deposit Creating new cash management product opportunities Checkfree (checkfree.com) leading third-party e-billing vendor 39
  • 40. E-Checking (cont.) Treasury Department expects e-checks to: Enhance security through use of public key cryptography “Push” a payment to the payee and not “pull” funds from general account of the U.S. Leverage Internet for its strength as ubiquitous communication vehicle Increase payment choices for U.S. Treasury payees 40
  • 41. E-Billing Customers are either individuals or companies Two common models of e-billing Biller direct—customer receives bill from a single merchant Third-party consolidators—presents bills from multiple merchants 41
  • 42. Managerial Issues In the B2C world, understand your customers and products In the B2B world, keep an open mind about online alternatives In-house or outsource Security continues to be a major issue 42